Website design agency - Penguin update could effect us?
-
Hi Guys,
Just wanted to pick your brains here - I have a client who I have just taken on who is a small website design agency, all their clients they have built websites for over the years have the anchor text; 'website design'
Will the website be effected by the new Penguin update due to the face they have thousands of links on clients websites they have built all witht he same anchor text?
One idea I thought about is to build links into different pages of the website on future client websites?
Any help or guidance would be much appreciated ! thank you
Thanks
Gareth
-
Super thanks BEN!
-
It has the potential to go either way. You would really need to look at these links as a percentage of the overall backlink profile.
If 90% of the links have this in then it's probably going to look manipulative - on the other hand, they are going to be semi branded links if the company is called something like "superb web design" and these may be considered Brand links.
A good article to have a look at is one posted on search engine journal recently -
|
http://www.searchenginejournal.com/post-penguin-seo-link-building-the-naked-url-truth/
Also you would want to have a look at Open Site Explorer to see the diversity of anchor text to the site:
http://www.opensiteexplorer.org/
Ben
|
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Restructuring Areas of a Website
Hi We are changing the structure of 2 areas of our site but the URL's won't be changing. We're effectively removing the first category level as it doesn't make much sense: Current structure Cat 1 - http://www.key.co.uk/en/key/cupboards-lockers Cat 2s - http://www.key.co.uk/en/key/lockers & http://www.key.co.uk/en/key/cupboards Cat 3s... New structure will look like Cat 1's http://www.key.co.uk/en/key/lockers & http://www.key.co.uk/en/key/cupboards Cat 2's.... etc The top category 1 doesn't rank for much & the level 2's perform better anyway. Will moving the structure change rankings even though the URLs don't change - just what is assigned to them in the back changes I know if the on-page content changes, things may be affected, but we're minimising this as much as possible. Thank you
Intermediate & Advanced SEO | | BeckyKey0 -
Proper sitemap update frequency
I have 12 sitemaps submitted to Google. After about a week, Google is about 50% of the way through crawling each one. In the past week I've created many more pages. Should I wait until Google is 100% complete with my original sitemaps or can I just go ahead and refresh them? When I refresh the original files will have different URLs.
Intermediate & Advanced SEO | | jcgoodrich0 -
Effects of having both http and https on my website
You are able to view our website as either http and https on all pages. For example: You can type "http://mywebsite.com/index.html" and the site will remain as http: as you navigate the site. You can also type "https://mywebsite.com/index.html" and the site will remain as https: as you navigate the site. My question is....if you can view the entire site using either http or https, is this being seen as duplicate content/pages? Does the same hold true with "www.mywebsite.com" and "mywebsite.com"? Thanks!
Intermediate & Advanced SEO | | rexjoec1 -
Recent Penguin Update
Hi SEOMoz, Today www.carrentalbuddy.com.au was hit pretty big by the Penguin 2.0 update (I believe). We had some pretty strong rankings for multiple search terms and we believe we have done everything by the book for Google. We can't seem to figure out why our rankings have dropped so dramatically recently and was hoping that some SEOMoz's could take a quick look to help us fix this problem. Kindest Regards, Chris
Intermediate & Advanced SEO | | kymodo0 -
Href for the US
Is there any way to use href (or a similar tool) for geo-targeting states in the US?
Intermediate & Advanced SEO | | theLotter0 -
Does onsite content updates have an effect on SERPs?
Hi, Some might see this as a very (VERY) basic question but wanted to drill down into it anyway. Onsite content: Lets say you have a service website and attached to it is a blog, the blog gets updated every other day with 500 words of relevant content, containing anchor text links back to a relevant page on the main website. Forget about social signals and natural links being built from the quality content, will adding the content with anchor text links be more beneficial then using that content to generate links through guest blogging? 10 relevant articles onsite with anchor links, or 10 guest posts on other websites? I guess some might say 5 onsite and 5 guest posts.
Intermediate & Advanced SEO | | activitysuper0 -
Website Is In Tables
Our website www.accupos.com is mainly created with TABLES, which I've heard is a practice from Neanderthal times. Nevertheless, it is my job as the new Dir. of Marketing to SEO the hell out of it. Would you recommend converting the ENTIRE website into Divs or changing the current Tables situation? Or is this not a big deal for SEO? The site APPEARS fine, but I want to get our keywords ranked as well as possible, putting my time in the most efficient places (like link building!). How much of a high priority might this Tables fix be? We are also running an AdWords campaign spending LOTS every month. Please Moz me! Derek
Intermediate & Advanced SEO | | DerekM880