Our sites have a high number of long urls. how does this affected ranking
-
Hi,
A few of the sights in our networks have a high number of urls. How does this affect our rankings
Thanks in advance for your help
-
It's not ideal but it's also not a deal breaker. Always think from a user perspective, if I search for 'big yellow dogs' then I would like to see a page name that further confirms and helps me pick that page.
Big Yellow Dogs - Buy Yellow Dogs Online www.colourfuldogs.co.uk/big-yellow-dogs.html View our range of big yellow dogs and choose from a range of yellows including, sunshine, custard or banana yellow to find the perfect large yellow fellow.
Big Yellow Dogs - Buy Yellow Dogs Online
www.randomurl.co.uk/colours/dogs/big/type.php?&requestedcolour=y.... View our range of big yellow dogs and choose from a range of yellows including, sunshine, custard or banana yellow to find the perfect large yellow fellow.
The first one is just a little more readable and you may win some better anchors if people link to the page organically and it may win a few more clicks and...
It's just a tiny bit better and sometimes that is what matters.
Hope this helps
Marcus
-
You wouldn't be able to judge your sites rankings on this metric alone.
How long are the URLs? I would say this factor has a very small weighting when it comes to rankings. If you have a strong domain the search engines shouldn't have a problem with ranking it.
The main issue directly affecting rankings is diluting the keyword match in the URL. This article has a section on URL length which you will probably find helpful:
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Adding a parameter to the URL / URL Stracture
Dear Community, I would like to ask a question regarding url structure. We are struggling with shorting urls and we thought to add a "parameter" to the url. Example: domain.com/product**/a/** or domain.com**/a/**product/ Current url structure: domain.com/product/ So we go after and short url contains "/a/" and find the category we want. Is this going to harm our SEO strategies? Any idea is welcome.
Technical SEO | | geofil0 -
Drop in Rankings
Hello Webmasters, My site has incurred a sudden dip in rankings across sections. We conducted an analysis and have observed the following two major issues: Unnatural Links Penalty: Our site was issued an Unnatural Links Penalty on May 23. Basically, we have both 'http' and 'https' versions of our website registered on Webmaster tools. Initially, the warning showed up on the 'http' version and thus we started a cleanup by extracting the linking domains and have also filed a reconsideration request once all the spammy domains were removed and rightly disavowed. Recently, we got another manual action warning on the 'https' version regarding the unnatural links. So we have started with the cleanup activity right away. While analyzing this issue, we came across another major problem regarding the two versions which is our next concern and is mentioned below. https Canonical Issue: For more insights, we went through our site’s content and found that our website is following the below pattern Our 'http' version of the webpages get 301 redirected to the 'https' version. This 'https' version again has a canonical pointing to the 'http' version thus creating a loop. To conclude, I request your valuable learnings and thoughts on the following: Which of these issues are likely to have affected our website’s ranking Which version is likely to be preferred by Google (https or http) in our case
Technical SEO | | Starcom_Search0 -
Why is there a difference in the number of indexed pages shown by GWT and site: search?
Hi Moz Fans, I have noticed that there is a huge difference between the number of indexed pages of my site shown via site: search and the one that shows Webmaster Tools. While searching for my site directly in the browser (site:), there are about 435,000 results coming up. According to GWT there are over 2.000.000 My question is: Why is there such a huge difference and which source is correct? We have launched the site about 3 months ago, there are over 5 million urls within the site and we get lots of organic traffic from the very beginning. Hope you can help! Thanks! Aleksandra
Technical SEO | | aleker0 -
High DA url rewrite to your url...would it increase the Ranking of a website?
Hi, my client use a recruiting management tool called njoyn.com. The url of his site look like: www.example.njoyn.com. Would it increase his ranking if I use this Url above that point to njoyn domain wich has a high DA, and rewrite it to his site www.example.com? If yes how? Thanks
Technical SEO | | bigrat950 -
Exact URL Match For Ranking
Has anyone else run into this issue? I have a competitor that purchases domain names for popular inner pages we are trying to rank for. We are trying to build a brand, our competitors have a lower domain authority but rank higher for inner pages in the serps with VERY little content, backlinks/seo work, they host a single page and do a re-direct to their main site. Would this be a good long term strategy? EX. We sell golf clubs our brand name is golfcity (Ex only) and we carry callaway clubs, our competitor is also building a brand but they purchased callawayclubs.net and do a re-direct. They rank on page one for keywords callaway clubs. If I do try to do this does one have an advantage over another? .com. net .org. because Ive seem them all used and rank on page 1. Thank you!!!
Technical SEO | | TP_Marketing0 -
Penalities in a brand new site, Sandbox Time or rather a problem of the site?
Hi guys, 4 weeks ago we launched a site www.adsl-test.it. We just make some article marketing and developed a lots of functionalities to test and share the result of the speed tests runned throug the site. We have been for weeks in 9th google serp page then suddendly for a day (the 29 of february) in the second page next day the website home is disappeared even to brand search like adsl-test. The actual situalion is: it looks like we are not banned (site:www.adsl-test.it is still listed) GWT doesn't show any suggestion and everything looks good for it we are quite high on bing.it and yahoo.it (4th place in the first page) for adsl test search Anybody could help us to understand? Another think that I thought is that we create a single ID for each test that we are running and these test are indexed by google Ex: <cite>www.adsl-test.it/speedtest/w08ZMPKl3R or</cite> <cite>www.adsl-test.it/speedtest/P87t7Z7cd9</cite> Actually the content of these urls are quite different (because the speed measured is different) but, being a badge the other contents in the page are pretty the same. Could be a possible reason? I mean google just think we are creating duplicate content also if they are not effectively duplicated content but just the result of a speed test?
Technical SEO | | codicemigrazione0 -
Can URL re writes fix the problem of critical content too deep in a sites structure?
Good morning from Wetherby UK 🙂 Ok imagine this scenario. You ask the developers to design a site where "offices to let" is on level two of a sites hierachy and so the URL would look like this: http://www.sandersonweatherall.co.uk/office-to-let. But Yikes when it goes live it ends up like this: http://www.sandersonweatherall.co.uk...s/residential/office-to-let Is a fix to this a URL re - write? Or is the only fix relocating the office to let content further up the site structure? Any insights welcome 🙂
Technical SEO | | Nightwing0 -
Is there actual risk to having multiple URLs that frame in main url? Or is it just bad form and waste of money?
Client has many urls that just frame in the main site. It seems like a total waste of money, but if they are frames, is there an actual risk?
Technical SEO | | gravityseo0