Link-Building - Directories
-
Hello,
The SEO world is a bit confuse in the last months with the Google Antartic updates. Its normal since Google is trying to kill SEO to have more Adwords publicity results.
My most recent doubt is about directories. I heard Matt Cutts from Google in a recent Google Hangout saying that registering a website in directorys was ok, but not the ideal method to become relevant in the internet world. However it seems that this procedure is not against the Google policies.
Now, here in the forums, I already saw someone writing about adding your site to directories and how dangerous that situacion is.
So, whats your opinion about adding your site to free and pay directories as first link-building strategy? If directories are out of the question, why SEOmoz as a huge list of paid directorys? Is SEOmoz outdate?
-
Love your awser MetmiX and in my experience thats the way I feel about this question. I was just feeling the community....;)
-
The important point is that not all directories are equal. "Directory" really described the structure of a website. However for many is SEO it refers to the thousands of directories that exist only to "help" sites rank in google.
So, if you were promoting a car tyre shop and found "Bobs Auto Resource site" where Bob picked great firms, wrote up what he liked about them and was itself linked from other quality looking sites then that would likely be a good resource.
However "Bobs cheap SEO friendly directory" that listed virtually any site that submitted itself, added no value to those listings, was full of rubbish and linked from equal rubbish would not be as good.
Damn that Bob and his wildly varied site quality.
-
Stick to vendor listings and niche directories and stay away from seo directories
-
There are very few directories that are worth much anymore because they have so many external links the links are devalued I think you still might get some benefit from the few super popular directories like yahoo & dmoz.
Stick to paid.. or human verified
-
I'm new to this so I might be off the mark but when I look for directories for SEO I will also consider the directory itself as a source of traffic, unless I'm mistaken and most of them are just "SERP machines", which I suppose isn't so bad becuase the good ones with standards are like Search Engines outsourcing for humans examining and verifying sites at 0 cost?
-
Hi Pedro,
Very nice question. I was thinking to place this question too, but you have allready placed it. I am using the directory-list from seomoz, and i invested more than 2500$ in a 3 Months, i see results, i see positive results, my competitors are not so strong, but it would be nice if someone answer our answer here.
But from my opinion, i think the directories are not so Powerfull, it helps, maybe really less, but if you think to make a good link metric for your domains, than i think every type of backlinks what we use, directory, press release, news article on newspapers, rss feeds, blogsubmission, css gallery, i think it helps, because we do on a natural way. I think is good and it helps, on my situation it helps, but on yours maybe not, it depends on your competitors, if they are strong, and hiring strong quality backlinks from new york times, cnn etc.. than you must hire the same quality of links, with a directories can't take a higher position.
Thanks
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Subdomain and Domain Linking Strategy
Here is my question for SEO. We are a mug printing company and we have a website specifically for bulk orders hosted at our main link (example.com). For the purposes of this example we will assume that we only print mugs for bands. Eg. orders for 100 mugs at a time for a band. We have had a need to create stores for bands so that they can then pass a link to their fans to purchase mugs. Our main website deals specifically with bulk orders only with customer provided logos, so extending this workflow to our main domain takes quite a bit of development time. Because of this, we purchased a service that allows us to create stores under the new domain stores.example.com. The root domain is the same as our main domain but there is “stores” in front of the domain. A band’s website that we would create would then look something like : stores.example.com/band1_merchandise These links are going to be spread by the band all over the web, and it is in my hope to be able to take advantage of this. Ideally stores.example.com/band1_merchandise being spread around will also give us a boost to www.example.com My question is how can we benefit the most from bands sharing the subdomain link such that our main website will be able to see an SEO benefit.
White Hat / Black Hat SEO | | masonwong0 -
Internal Links & Possible Duplicate Content
Hello, I have a website which from February 6 is keep losing positions. I have not received any manual actions in the Search Console. However I have read the following article a few weeks ago and it look a lot with my case: https://www.seroundtable.com/google-cut-down-on-similar-content-pages-25223.html I noticed that google has remove from indexing 44 out of the 182 pages of my website. The pages that have been removed can be considered as similar like the website that is mentioned in the article above. The problem is that there are about 100 pages that are similar to these. It is about pages that describe the cabins of various cruise ships, that contain one picture and one sentence of max 10 words. So, in terms of humans this is not duplicate content but what about the engine, having in mind that sometimes that little sentence can be the same? And let’s say that I remove all these pages and present the cabin details in one page, instead of 15 for example, dynamically and that reduces that size of the website from 180 pages to 50 or so, how will this affect the SEO concerning the internal links issue? Thank you for your help.
White Hat / Black Hat SEO | | Tz_Seo0 -
Are links on a press page considered "reciprocal linking"?
Hi, We have a press page with a list of links to the articles that have mentioned us (most of which also have a link to our website). Is there any SEO impact with this approach? Does Google consider these reciprocal links? And if so, would making the links on the press page 'nofollow' solve the issue?
White Hat / Black Hat SEO | | mikekeeper0 -
Pages linked with Spam been 301 redirected to 404\. Is it ok
Pl suggest, some pages having some spam links pointed to those pages are been redirected to 404 error page (through 301 redirect) - as removing them manually was not possible due to part of core component of cms and many other coding issue, the only way as advised by developer was making 301 redirect to 404 page. Does by redirecting these pages to 404 page using 301 redirect, will nullify all negative or spam links pointing to them and eventually will remove the resulting spam impact on the site too. Many Thanks
White Hat / Black Hat SEO | | Modi0 -
Competitor using "unatural inbound links" not penalized??!
Since Google's latest updates, I think it would be safe to say that building links is harder. But i also read that Google applies their latest guidelines retro-actively. In other words, if you have built your ilnking profile on a lot of unnatural links, with spammy anchor text, you will get noticed and penalized. In the past, I used to use SEO friendly directories and "suggest URL's" to build back links, with keyword/phrase anchor text. But I thought that this technique was frowned upon by Google these days. So, what is safe to do? Why is Google not penalizing the competitor? And bottom line what is considered to be "unnatural link building" ?
White Hat / Black Hat SEO | | bjs20101 -
Will my association's network of sites get penalized for link farming?
Before beginning I found these similar topics here: http://www.seomoz.org/q/multiple-domains-on-same-ip-address-same-niche-but-different-locations http://www.seomoz.org/q/multiple-domains-on-1-ip-address We manage over two dozen dental sites that are individually owned through out the US. All these dentists are in a dental association which we also run and are featured on (http://www.acedentalresource.com/). Part of the dental associations core is sharing information to make them better dentists and to help their patients which in addition to their education, is why they are considered to be some of the best dentists in the world. As such, we build links from what we consider to be valuable content between the sites. Some sites are on different IPs and C-Blocks, some are not. Given the fact that each site is only promoting the dentist at that brick and mortar location but also has "follow" links to other dentists' content in the network we fear that we are in the grey area of link building practices. Questions are: Is there an effective way to utilize the power of the network if quality content is being shared? What risks are we facing given our network? Should each site be on a different IP? Would having some of our sites on different servers make our backlinks more valuable than having all of our sites under the same server? If it is decided that having unique IPs is best practice, would it be obvious that we made the switch? Keep in mind that ALL sites are involved in the association, so naturally they would be linking to each other, and the main resource website mentioned above. Thanks for your input!
White Hat / Black Hat SEO | | DigitalElevator0 -
Link farming and related websites
In my niche I have about 17 sites I have created. They all provide unique content, html, and all have a variety of uses that differ from each other mostly, some repetition but not really. All these sites are related to the same niche. I do link to each other in my sites. I don't go crazy and link every site to every other site or span links on footers. I somewhere in the content link here to there. Not even consistent, just linking to related pages from others. I was wondering if this is something I need to be careful about or could I get hit with link farming?
White Hat / Black Hat SEO | | cbielich0 -
Does anyone have any suggestions on removing spammy links?
I have some clients that recently got hit by "Penguin" they have several less than desireable backlinks that could be the issue? Does anyone have any suggestions on getting these removed? What are the odds that a webmaster on these spammy sites are going to remove them, and is it worth the time and effort?
White Hat / Black Hat SEO | | RonMedlin3