SEOMoz ranking reports inaccurate for Google?
-
So I have notice that, at least for some searches, the rankings shown in SEOMoz's ranking reports are meaningless. I assume this is due to blended search results including local search. For example, I have a client, who is ranked 3rd overall for one of his most important search terms, but his ranking is based upon his local result (there are 2 organic search results and then he is the first local result). The SEOMoz report shows him being ranked 12th. Anyway I count down to the 12th ranked site (including local search, not including local search) his site is not there. In fact the only place it is in the top 3 pages is in the local result.
As a local marketing consultant, almost all of my clients are looking to be found for "Jackson Hole" this or that, or "Jackson, WY" this or that, so this is a pretty critical issue to me. I would appreciate feedback.
Thanks!
-
Hey Brent,
Thanks for the response. I have a follow up question. So are you saying that if seomoz is showing a ranking of 9th for a keyword term but when I, or my client, search that same keyword term it comes up 37th (with personalized results turned off) that it should show up as 9th in time? For example, I have another client whose ranking for a search terms has been on the 4th page for 3 months, but seomoz has shown it bouncing between page 1 & 2 for that same time period. If seomoz is right, I am going to be a hero, but if wrong, it looks like everything I have done for SEO for them has done nothing.
I noticed you said you can predict changes "within a few days" which would suggest that my 3 month scenario is likely to be caused by something else like user error. Usually I see user error working the other the way though. The client or I have clicked through to a website multiple times so it comes up higher in search results than it really is due to personalization. But, in this case, the results are coming up substantially lower than seomoz is showing.
Thanks again!
-
There are so many variables now.
-
Data centers - Many different DC's showing different results. One could have had a new update/refresh pushed through, the others may not.
-
Increased activity in rankings (up & down daily)
-
User-error, especially when taking in geographic locations, personalized results and history.
Rank trackers have been through hell. You have the brand-related SERP pages with three less total listings as well.. just this last week.
Out of the thousands of keywords I watch daily, many will show substantially different rankings for WEEKS before I see it here. The good thing is, I look like genius since I have identified the pattern between data centers and, within reason, can predict our ranking change within a few days.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Clearing our on-page ranking reports?
Is there a way to "bulk delete" on-page ranking reports which are no longer relevant? I know we can delete them one at a time, but the reason I ask is that I've done a fair bit of work changing URL's, so the reports are often for old URL's which no longer exist. (yes, I made sure to do 301 redirects to the new ones!) Thanks in advance for any help!
Moz Pro | | koalatm0 -
SEOTools Reporting
Is there any other services or software that provide keyword ranking and traffic data other than SEOMoz or Raven Tools?
Moz Pro | | JohnW-UK0 -
Google shutting down Rank Tracking Software? - Raven and AHREFS close down ranking results.
Hi, I was wondering if other people had noticed the (very sudden) closing down of the ranking tools for both Raven and Ahrefs - both of which were major parts of their software. Given the sudden and synced timing my guess is that Google is throwing its weight around and banking on the doors of companies offering ranking software with the threat of a fat lawsuite! What is everyone else using for their rank checking ? Will this impact SEOMOZ ranking results ?
Moz Pro | | James770 -
Google Peru rank and SEO Moz
Hello, I wanna track the google Peru rank but the tool say me that im not in the top 50 and i'm sure that I'm, how to get a real ranking?
Moz Pro | | Kuna0 -
Why is the Rankings Report of SeoMoz always show inaccurate results?
I have been using SEOmoz PRO tool from last two months but I am not happy with the SEOmoz PRO Ranking Report.The results are very inaccurate and I am not able to understand why there is such a difference in the ranking results when SEOmoz tracks and when I track?Please reply at the earliest. Regards, Prashakth Kamath
Moz Pro | | 1prashakth0 -
Ranking history lost
Hi there, It seems I have lost all the ranking history on all my keywords. I have only checked two campaigns - kodega.de and weddingrings-direct.com and none of the keyword show any historical movement any more, something I found very useful. Please let me know if this is just a glitch or if something has really stopped working as my account has been up and running for quite some time now. Many thanks, Julian
Moz Pro | | Kate19820 -
SEOMoz PR vs. Google PR
I have the SEO MozBar set up and for one of the sites we are maintaining, it is showing them on a 59 as PA in the MozBar. When I check it on Google PR, it has either no info or a 0. http://www.prchecker.info was one of the ones I found which shows them as 0. Any help would be greatly appreciated.
Moz Pro | | Champions0