Home Page Link Juice Dilution
-
I have worked to build out a keyword targeted library of over 700 Guides of approx. 800 word each. They are specifically targeted at actionable verticals and contain 3x strategically placed CTAs in each article. So far, I have only managed to get a low level of uniques per day to this section of the website.
This website's external backlinks are largely pointed at the home page. Furthermore, the home page has a footer link to 10,000 SEO crawl-able user generated profiles. These profiles have little potential for conversion and offer little value.
Given the above information, I was hoping that someone could help me with the following questions:
-
Is it possible that home page link juice is becoming diluted as result 10,000 user profiles being live on the site?
-
If so, can a "no follow" on the home page footer link to the user profiles prevent the juice from transferring?
Overall, I would like to redirect this PR5 domain's link juice to these guides where they will have a much higher conversion rate.
-
-
You didn't say how the 700+ guides are structured ? Are they organised into categories ?
Answer: These guides are organized into 30 different categories.
How does a visitor get from the homepage to these pages?
Answer: The visitor gets to these pages from the home page via a main category link in the footer of the website. Unfortunately, there is not an option for placing these links higher up in the page.
Are they interlinked ?
Answer: Yes
I hope these answers were helpful in some way. Can you please update me on you thoughts of how I can increase traffic. Additionally, do you think that having 10,000 live profiles could potentially dilute the link juice in another way?
-
I don't think that single link to the 10,000 profiles is the problem. Even if you nofollow it, the link juice is still being spent, but not given to the link.
You didn't say how the 700+ guides are structured ? How does a visitor get from the homepage to these pages? Are they organised into categories ? Are they interlinked ?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Home page vs inner page?
do you believe that the advantage of targeting a search term on the home page is now worse off than before? as I understand it ctr is a big factor now And as far as i can see if two pages are equal on page etc the better ctr will win out, the issue with the home page is the serp stars cannot be used hence the ctr on a product page will be higher? I feel if you where able to get a home page up quicker (1 year instead of two) you still lost out in the end due to the product page winning on ctr? do you think this is correct?
Intermediate & Advanced SEO | | BobAnderson0 -
Internal link from blog content to commercial pages risks?
Hi guys, Has anyone seen cases where a site has been impacted negatively from internal linking from blog content to commercial based pages (e.g. category pages). Anchor text is natural and the links improve user experience (i.e it makes sense to add them, they're not forced). Cheers.
Intermediate & Advanced SEO | | jayoliverwright0 -
Links / Top Pages by Page Authority ==> pages shouldnt be there
I checked my site links and top pages by page authority. What i have found i dont understand, because the first 5-10 pages did not exist!! Should know that we launched a new site and rebuilt the static pages so there are a lot of new pages, and of course we deleted some old ones. I refreshed the sitemap.xml (these pages are not in there) and upload it in GWT. Why those old pages appear under the links menu at top pages by page authority?? How can i get rid off them? thx, Endre
Intermediate & Advanced SEO | | Neckermann0 -
Home Page or Internal Page
I have a website that deals with personalized jewelry, and our main keyword is "Name Necklace".
Intermediate & Advanced SEO | | Tiedemann_Anselm
3 mounth ago i added new page: http://www.onecklace.com/name-necklaces/ And from then google index only this page for my main keyword, and not our home page.
Beacuase the page is new, and we didn't have a lot of link to it, our rank is not so well. I'm considering to remove this page (301 to home page), beacause i think that if google index our home page for this keyword it will be better. I'm not sure if this is a good idea, but i know that our home page have a lot of good links and maybe our rank will be higher. Another thing, because google index this internal page for this keyword, it looks like our home page have no main keyword at all. BTW, before i add this page, google index our main page with this keyword. Please advise... U5S8gyS.png j50XHl4.png0 -
How to avoid too many "On Page Links"?
Hi everyone I don't seem to be able to keep big G off my back, even though I do not engage in any black hat or excessive optimization practices. Due to another unpleasant heavy SERP "fluctuation" I am in investigation mode yet again and want to take a closer look at one of the warnings within the SEOmoz dashboard, which is "Too many on page links". Looking at my statistics this is clearly the case. I wonder how you can even avoid that at times. I have a lot of information on my homepage that links out to subpages. I get the feeling that even the links within the roll-over menus (or dropdown) are counted. Of course, in that case then you will end up with a crazy amount of on page links. What about blog-like news entries on your homepage that link to other pages as well? And not to forget the links that result from the tags underneath a post? What am I trying to get at? Well, do you feel that a bad website template may cause this issue i.e. are the links from roll-over menus counted as links on the homepage even though they are not directly visible? I am not sure how to cut down on the issue as the sidebar modules are present on every page and thus up the links count wherever you are on the site. On another note, I've seen plenty of homepages with excessive information and links going out, would they be suffering from the search engines' hammer too? How do you manage the too many on page links issue? Many thanks for your input!
Intermediate & Advanced SEO | | Hermski0 -
Where does "Pages Similar" link text come from?
When I type in a competitor name (in this case "buycostumes") Google shows several related websites in it's "Pages Similar to..." section at the bottom of the page:
Intermediate & Advanced SEO | | costumeMy question, can anyone tell me where the text comes from that Google uses as the link. Our competitors have nice branded links and our is just a keyword. I can find nothing on-page that Google is using so it must be coming from someplace off-page, but where?
0 -
Link Request Email on Site`s Link Pages
Hello I have assembled a list of web-sites that have "Links" section that has a list of persons` favorite tools. Those pages have a link to my competitor. I know my tool is just as good if not better and want to request a link. I`m thinking of sending an email asking for a link and offering a small amount of money for it. Questions: A) How much should I offer? Should I offer anything at all B) Is there an email style that someone can suggest that has been tested and proven to work for this type of situtation?
Intermediate & Advanced SEO | | hellopotap0 -
Am I losing link juice with 302-redirected faceted navigation?
My site has faceted navigation that allows shoppers to filter category page results by things brand, size, price range, etc. These pages 302 redirect to the same page they came from, which already include canonical meta tags. I added the rel="nofollow" attribute to the facet links and added the line "Disallow: /category_filter/" to robots.txt. One of our SEO consultants told me that this is likely diluting the potency of the page's link juice since they are divided among all the page's links, including the links I am instructing crawlers to disregard. Can anybody tell me whether I am following the best practices for links that redirect to the same page?
Intermediate & Advanced SEO | | TahoeMountain400