I'm trying to get 'tigi bed head' up most of all...

[smoki666]

I'm 87th ish with this term and I don't know why?! crap result I know. With every other phrase I use 'cheap tigi bed head' 'buy tigi bed head online' etc etc, we are on the first page all day long, pls help this worthy cause?

I am www.thehairroom.co.uk, free hair products for the best results. Thank You.

[smoki666]

Thank you for the input, I've read loads of books on SEO and I'm here now on SEOmoz, who'd a thought.. what should i start to do which will make a difference in your mind? I know links is most important, but ?

[donford]

Wish you the best of luck. It is a very good thing you know about your field, that will lend authority to your site if you can translate your knowledge into helpful information on your website.Even the best SEO's if they don't know the industry will struggle, that gives you a leg up.

Good luck

[smoki666]

Hi donford, thank you, constructive criticism is most welcome. I'm working on 'legal' link building at the moment, our site is only 9 months old, we've sold online for 10+ years.. I'm an expert in my field (hairdressing & seo) with this new site we are going to clear up.. I have learnta lot working with seo and adwords people and I'm now going alone.. and making much more money the they me us!

My online competitors are very successful at what they do, they advertise on TV etc, I compete with amazon, feel unique, look fantastic, gorgeous shop, etc

Any recommendations please do help.

[smoki666]

Hi danatanseo, thank you for your fast input. .. I've found over the years (10+) that this is my most profitable phrase along with "bed head products" I rank 10. these 2 phrases are all I need!

Uni lever (new owners) are starting to use TIGI a lot more now as it has a brand new market place for them around this word?. example; a brand new range for salon only and not for internet sale (ever) is called "tigi hair reborn" I use this phrase to get cheaper visits with adwords?

[donford]

Hi smoki666

I can't say for sure but here are a couple things I noticed:

First you are competing with yourself for keywords

Your homepage and your tigi specific page use the same main keywords. I didn't dig further but this should be avoided.

Second your Domain Authority (DA) / Page Authority (PA) is low compared with those ranking above you. To catch up may require time and effort link building.

I hope my points are not taken as criticism rather helpful advice

[danatanseo]

Have you tried reversing the words? As an experiment, I would create a subcategory page or even a landing page for "Bed Head- - Tigi" - My assumption is that Google is seeing you place more emphasis on Tigi branded products. I know Bed Head products because my kids use them. They call them "Bed Head" and never refer to them as "Tigi."  I think it might be worth testing that assumption with a landing page campaign reversing the words. Just a though!

Dana