Improvement suggestions - Wanted!
-
Hi Mozzers,
I'm looking for any suggestions on how to improve my on page SEO for www.data-contracts.co.uk
Main keyword is 'Concrete repair' which is sitting at around about 20/21 in the SERP's
Looking for blatantly obvious ideas that I've missed too
Thanks in advance!
-
Thanks for you replies! The UX/UI definitely needs improving and is something on the list. I will take all of your other ideas into account and try to apply them as best I can.
It's strange to see how much I already know but how much easier it is when it's spelled out to you haha.
My keywords are empty for a reason Gerd but thanks for your reply, I shall get to optimising my images as the graph clearly shows up to 3 seconds for one of them to load!! I'll also look to adding tags where appropriate.
Cheers!
-
Gerd,
In terms of listing the meta keywords, you do not want to do this. It is not necessary and engines dont use them.Good catch on the images.
Best,
-
Only things I would improve on are:
- Your meta-keywords are empty
- Your meta-descriptions are empty on most pages
- You have many opportunities to add a "title"-tag to your HREFs (and alt-tags to the few images you might have overlooked)
- I would have a robots.txt to submit a sitemap
- Optimise those images - they are big: http://www.data-contracts.co.uk/images/flash_dummy_bg.png, http://www.data-contracts.co.uk/flash/images/slide1.jpg
Have a look at this http://www.webpagetest.org/result/121010_PS_F28/ you could squeeze a bit more performance out (HTTP-expires on some content)
-
Shaun,
I hope that I can provide a bit of insight for you. Remember, I am in the US with a US IP address and view things from a US point of view in terms of marketing. For SEO, overall, not bad. Need canonicals now or near term but do not believe that is affecting your ranking per se. Your page that ranks for concrete repair and concrete repairs is your concrete repair page and not your home page. From here searching Google.co.uk you rank 18th for repair and 15th for repairs. Remember, if your local is strong there that could improve.
The first change I would make would be to the meta description (not an algo factor, but a CTR factor). This is your sales pitch and only opportunity to get them to your site. I would lose the We are a , etc.
Mine would be like this: Complex and simple concrete repair including lower cost high structure repairs and emergency repairs. Services throughout UK. Free quotes rendered quickly. (No, I did not count the characters but this would be close). Use your words, but get the message out quickly. Make them click on you.
In order to rank this page higher based on your competition you need QUALITY links to this page. Yahoo Directory and Best of the web might be a place to start. Have an editor submit you to DMOZ. (these are low hanging fruit).
I would have a blog that gave a long snippet on this page and they could click on to read the rest and I would put new content on it twice monthly. I would add a FaceBook Like and Share (saw the button that takes me off site - hate it), I would add Google +, I would add LinkedIn, and Twitter. This will get you some additional trust.
If you look at who is first, they mainly have 20 times as many linking root domains as you and an EMD.
The only thing I would add is that if you had someone look at the site from a UI/UX perspective (how a user uses it) you might glean an insight or two.
Hope it helps,
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Gradual Increase in Domain Authority After Domain Migration But No Improvement in Organic Traffic Yet
We migrated our domain in early April and simultaneously added an SSL certificate. Everything was done by the books. All redirects implemented perfectly, very few errors. Google notified via Search Console. Despite all steps being done perfectly our domain authority dropped from 24 to 8. Organic traffic dropped from about 80 per day to about 10. Each month domain authority increases by 2 or 3. We are now back up to a DA of 16. But no improvement in organic traffic yet. At what point should organic traffic start to return? Hopefully the consistent improvement in DA is a good sign. I have been told that adding SSL and moving the domain at the same time was a very bad idea. We are starting link building next week. Hopefully that will help further. Any ideas as to when this situation will improve? Needless to say it has been awful for our business.
Intermediate & Advanced SEO | | Kingalan10 -
I want to do tracking of normal product and sample product conversion separately in google adwords
Hi Experts, I am doing adwords conversion tracking via GTM all working fine. Now I want to track few products which I sell as Sample products whose product SKU is "Sample" so I want to see conversion of sample products and other products separately. Also when anyone purchase sample product and regular product then both tag should fire separately. So how can I create tag? Thanks!
Intermediate & Advanced SEO | | dsouzac0 -
Dmoz: I want to submit but I think the SEO company I was working with already did, how to check this?
Hi Guys, A part from the obvious I have searched Dmoz to see if my company was listed and its still not listed after 8 months. I have 3 top level domains same content, but targeting different countries, can I submit all 3 domains or only one? Any other way to find out if my domain for NZ was approved? I would love to submit the AU,and COM but not sure if I would be going outside their guidelines. Any insight would be much appreciated Thanks
Intermediate & Advanced SEO | | edward-may0 -
I want to put 65.000 productpages on NOINDEX, FOLLW at once! Would Google mind?
Or have we do this step by step, i.e: 13.000 pages on noindex
Intermediate & Advanced SEO | | Zanox
13.000 pages on noindex
13.000 pages on noindex
13.000 pages on noindex
13.000 pages on noindex Makes together: 65.000 pages0 -
Rankings improvement strategy
I am working on my SEO strategies and though it would be good to get advice from awesome members: Our current rankings are on (Google United States) page 5. Our keywords have high competition and hence we need to follow tight plan. I want to learn some best strategies to get Page 1 rankings and how much time would be required approximately. (though I know its weird to ask for time in SEO but what I mean is some case studies or examples of how long you waited when you have pushed your website from page 5 to page 1) What rank maintenance strategies you follow in general. Does anyone have used any agency for rank maintenance for their niche.
Intermediate & Advanced SEO | | EG0CENTRIX0 -
We recently fixed a Meta Refresh that was affecting our home page - But something still seems wrong. Any suggestions?
We recently fixed a meta refresh issue on our home page. Our store URL: http://www.ccisolutions.com had a meta refresh on it that was going to: www.ccisolutions.com/StoreFront/IAFDispatcher?iafAction=showMain The meta refresh is now gone, however there still seem to be some problems: Our IT Director has not been successful in trying to make www.ccisolutions.com/StoreFront/IAFDispatcher?iafAction=showMain 301 redirect to http://www.ccisolutions.com - so I believe we now have a duplicate content issue If you look at both of these URLs in OSE, you will see that www.ccisolutions.com/StoreFront/IAFDispatcher?iafAction=showMain is getting credit for almost all of the Internal Followed Links, while http://www.ccisolutions.com is getting all the credit for External Followed links. Why doesn't http://www.ccisolutions.com show the same number of Internal Followed Links? I realize this is more of a developer/webmaster question and would be very appreciative of any suggestions or advice. Thanks!
Intermediate & Advanced SEO | | danatanseo0 -
Best way to improve page rank
I notice many small business sites seems to have a page rank of 3,4, or 5 which don't appear to be doing a great deal of SEO on their websites. i.e these are very basic sites with a little static content that rarely changes, no blogs or particular links. Does having a high page rank still mean your will achieve better search engine positions? whats the best way to improve page rank for small business sites? thanks
Intermediate & Advanced SEO | | Bristolweb0 -
Will ranking be improved or hurt by changing 1/5 of part numbers to key words
Note: I bold major content for your quick skim for your convenience. Does this help you decide if its a fit for your response? My site has been devastated by the Panda or unknown reasons so I need to think outside the box. I distribute industrial products with average brand recognition. I only have about 5 competitors selling this same brand. My other brand competitors are billion dollar companies that pay a lot for PPC and have sites with 10 times the product offering. Since my brand recognition is not as important as the function.I'm thinking about changing the part numbers to reflect function. This will affect about 1/5of the parts ( about 500 out of 3,000 parts) . My concern is will ranking be hurt or helped by changing these parts with these strong keywords in front of the part for such a high % of the site. The strong keywords cost $10 for a chance at a $200 sale with repeat business. Example: Current part is: 10-10 Black Plastic; which is a Big Red Truck with my brand part # as 10-10 and comes in different colors of plastic. . Keyword is Big Red Truck. I would like to put my manufactures brand in the description. My same brand competitors sell 10,000 parts and my logic is that if I have the brand in 1/5 of my parts ranking would be improved because of the % of brand per the site versus my same brand competitors.. So I would change the part # to : **Brand 10-10-Black Plastic Big Red Truck ** In conversation I would state the part as: Brand: 18 characters, Part #: 8, Material:12, Keyword: 27 If the keyword should be first I could change to: K,B P,M. Which is recommended?
Intermediate & Advanced SEO | | Wales0