Authorship integration
-
Hi
Do you need or is it preferred to have an author page on your website to best integrate and take advantage of authorship integration ?
I'm looking at Google+ instructions for setting up and doesn't mention it - saying all you need to do is as they instruct
However even if they dont require it to integrate is it still better to have one for better author signals ?
Also if you dont have a blog on your site (say you have a news page instead) can you still have an author page or does author page have to be the following format blog/author/name ?
Cheers
Dan
-
Thanks Dan
It is a corporate website but will have news section/blog where im looking to integrate with authorship for at least those pages
I'm really asking here about how important it is to actually have an author page in addition to what's required by G for integartion (author tag and g+ personal page integration) ?
cheers
dan
-
Yes it is very good to add the authorship tag. Heres a great article by AJ Kahn on Authorship: http://www.blindfiveyearold.com/author-rank
In fact when you add your authorship you gain credibility as a writer and you can also have an image come up on the SERPs next to your articles, this will result in a higher click through rate.
-
It depends on what kind of content you are producing. If it is a blog or news site with actual authors then yes you should take advantage of authorship. If it is a corporate site with no engaging, unique content then it is not recommended.
The author tag is integrated into pages that the author has written, not an author page - such as an 'about me' page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I noindex pages on my website that are pulled from an API integration
SEO/Moz newbie here! My organisation's website (dyob.com.au), uses an API integration to pull through listings that are shown in the site search. There is a high volume of these, all of which only contain a title, image and contact information for the business. I can see these pages coming up on my Moz accounts with issues such as duplicate content (even if they are different) or no description. We don't have the capacity to fill these pages with content. Here's an example: https://www.dyob.com.au/products/nice-buns-by-yomg I am looking for a recommendation on how to treat these pages. Are they likely to be hurting the sites SEO? We do rank for some of these pages. Should they be noindex pages? TIA!
Technical SEO | | monica.arklay0 -
What's the best way to integrate off site inventory?
I can't seem to make any progress with my car dealership client in rankings or traffic. I feel like I've narrowed out most of the common problems, the only other thing I can see is that all their inventory is on a subdomain using a dedicated auto dealership software. Any suggestion of a better way to handle this situation? Am I missing something obvious? The url is rcautomotive.com Thanks for your help!
Technical SEO | | GravitateOnline0 -
Authorship Not Displaying
I've been reading through a ton of articles on Google Authorship on Moz as well as a variety of other sites but still haven't solved my issue. I set up authorship a while ago and it stopped working after a very short time. It came back and again stopped working. I use Yoast for the tags. I realize that Google drastically decreased showing authorship photos in SERP but I've never been about to get it to show no matter what I've tried aside from that brief moment of success when I originally implemented the tags. Rich snippet tools shows all as being a ok! Any suggestions what I might be doing wrong?
Technical SEO | | moam0 -
Structured Data Authorship
Hi I've just successfully set up authorship for a client according to the rich snippet testing tool although bit perplexed since underneath the results theres a section called 'Extracted Structured Data'. The first section is marked hatom feed and under that it says under the field saying 'Author' it says in red: Warning: At least one field must be set for Hcard.Warning: Missing required field "name (fn)".And then under the URL field & the URL it says:Warning: Missing required field "entry-title".Any ideas what this means or even if its important ? I would have thought the tool wouldnt acknowledge authorship as being set up correctly if this was an issue but that does beg the question what is it doing there and what does it mean ?Theres another section after that called rdfa node which seems all fineAlso says page does not contain publisher mark up although i know publisher has been added to the home page, is it best to add publisher to head section in every page (as i have heard some people say) or just the home page ?Many ThanksDan
Technical SEO | | Dan-Lawrence0 -
Google authorship syntax, plus no follow
I have seen two forms of rel=author syntax. Are they both valid? (1) (2) Second, does 'no follow' take away authorship? Is there any point in doing rel=author for a link that is rel=no follow? Like this:
Technical SEO | | scanlin0 -
Google+ Authorship, Rich Snippits and Three Names - a Problem?
Hello All, I have a conundrum that I thought I'd resolved - but that's popped its gnarly old head over the parapet again. I have a number of websites that I'd like to have show my ugly Google+ mug as author in the Google SERPS. I jumped through all the authorship verification hoops that Google threw at me and I thought I'd won. The problem? I have three names: Nick Beresford-Davies. One example of a page that I'm trying to achieve authorship with is: http://www.graphic-design-employment.com/illustrator-how-to-make-a-pattern.html I have verified authorship of the above website on my Google Profile:
Technical SEO | | Tinstar
https://plus.google.com/u/0/107765436751760696335/about Originally I footed the page with Nick Beresford-Davies (hyphenated) and the Structured Data Testing Tool ignored the hyphen and just saw Nick Beresford. So I tweaked my online name (to please Google!) to Nick Beresford Davies (no hyphen). Initially this seemed to work - but I just checked again and now Google, for reasons only known to itself, sees "nick davies" as the author, completely ignoring the name in the footer of the page (by Nick Beresford Davies) and the fact that the site has been verified by Google+. This is also the case for all other websites that I contribute to - and not all the bylines are in the footer - some are by the headline. When I test pages on the structured testing tool and enter my Google+ profile, it replies: nick davies, we've found your name as one of the authors from the page. You can use "Authorship verification by email" method above to verify your authorship.Error: Author name found on the page and Google+ profile name do not match. Please consider adding markup to the site.Much as I would like to succeed on the Google SERPS, I draw the line at changing my name to keep this robot happy - so if anyone has any suggestions, or can see any obvious step that I've missed, I'd be very grateful. I find it hard to believe that no other double-barrelled website author exists - so I'm hoping I'm not the only one to have experienced this... Thanks!0 -
Authorship Markup worth it for "invisible" authors
Greetings everyone! Background I help run multiple continuing education sites for Allied Health professionals. Our editors do a great job of getting some of the best authors in their respective fields to come onto the site and present webinars and we publish articles around those presentations. I would love to be able to use the rel=author tag on these sites as the authors we use help to improve our credibility when a user is on the site and I would like to take advantage of this in the SERPs. The issue is that while most of these authors are leaders in their respective fields and have published in many academic publications, they are not on Facebook or Twitter, let alone Google+. Also, they are probably not interested in setting up a G+ profile. They are "famous" and well published within their fields, yet they are somewhat "invisible" on the web. We are looking to implement author bios on our site and then could use the rel=author tag internally so that seems like a good first step. The question is then around linking out with rel=me to any profiles (FB, Twitter, G+) The issue is that, as I mentioned above, the online profiles are pretty scarce. Question / Discussion Is it worth it to setup all the authorship markup to internal bios on a site when many of the authors are "invisible" on G+, twitter, FB, etc. and so I will be limited in how I can link rel=me to those profiles. If the Google+ profile is not available for an author, what do you prefer to link to. Would you say FB over Twitter as FB has more users, or if a user has both profiles, but uses twitter more often, would you link to the Twitter profile instead? Many of these authors work at the university and have a bio page on the university website, would it be working linking to that profile? How do you judge the "best" place to link to if there is no Google+ profile. Thanks!
Technical SEO | | CleverPhD0 -
.htaccess when integrating one website into another
My client would like to integrate one of it's smaller websites into its main website. I've identified around 20 pages which I'd like to 301 redirect to specific pages on the main website, and this is simple enough. The problem I have is that I am not sure how I can then put a catch-all to redirect all other pages on the site to the homepage of the main website. I'd originally though something like this would work: redirect 301 / http://www.mainwebsite.com/ (catch-all)
Technical SEO | | AndrewAkesson
redirect 301 /about.asp http://www.mainwebsite.com/about (specific redirect 1)
redirect 301 /latest.asp http://www.mainwebsite.com/news (specific redirect 1)
etc. Any ideas?0