How to link my websites with each other - to avoid google penalities and get some value

[bele]

I have good high DA PA websites hosted on same IP, added in same google analytics and GWT account. So i think google knows that owner is the same.

How should we link them with each other to get some value?

Put nofollow? With what anchor (Money keyword or domain name)? But whats the point? We cannot make natural link building profile with our own website nofollow links, i assume they will not count.

What can you suggest?

Maybe it is better not to link at all?

[irvingw]

Google knows u own both sites. Don't interlink them unless you are doing it to point someone to the other site for a store or something like that. In that case nofollow all of the links and you'll be fine.

If you are doing it to try and pass PR and boost you rankings then don't do it or both sites could get penalized.

[AlanBleiweiss]

Caution is the word of the day.  Be very cautious about how you link.  There are a few options.  One of them is NOT to link from the sidebar, header or footer of every page on one site to another site.

Where and how you link depends a lot on the topical focus from site to site.  Just because you own them does NOT mean they should be linking to each other.  What's the legitimate non-SEO reason?  Are they offering similar content or products or services?  If they are not, the links won't count enough to even bother most likely.  If they are, you can put a link in the footer of the HOME, and maybe an "About" or "Contact" page.  Or within the content area of the home page or about page or a main products or services landing page.

I would avoid keyword phrase anchor text if it's a footer link, as that is blatant SEO manipulation and a big red flag now.  Instead I would use the domain name as the link.