H2 Tag Backlink - is this safe?

[JohnPeters]

I have found that my site is getting a link from a good site, but my concern is that the link is in a H2 tag in the footer of the front page of the site

Would getting a link from a site wrapped in H2 tags be safe?

The anchor is my sites brand name

[Nobody1560986989723]

Glad I could help! And thanks for the 'Good Answer' vote as well. Enjoy the rest of your day

[JohnPeters]

Great thanks. Yes I think you are correct, the H tag is the same colour as the non link text so you dont actually know its a live link.

I will ask them to change it.

Thanks for helping, appreciate your time

[Nobody1560986989723]

Oh well if it's actual content - i.e. they've written something about your business on the page and it's not just a 'footer link' then I can't see any problem at all in that being the link.

I think you may find you get more traffic if the link is in the text or a 'View their website' style link after the content - as it's more obvious to users that it's a link off to somewhere. From an SEO perspective I can't see an issue with this, but in terms of traffic potential possibly a better place would be in or just after the content about your business.

[JohnPeters]

Hi Martin,

Yes its not site wide, its just in the footer on the page. We are a supporter of their business and they have put a small section about us on their site. The title of the section is our brand name and that is what is linked.

Would it be better to ask for the heading to have the link removed, and the link to be put in the text?

Yes their site isnt the best optimised from what I understand, but it does get a lot of traffic and has a lot of links to it.

Their site is a non profit company

[Nobody1560986989723]

I don't see how the H2 tag itself would be a problem. A bit strange from the linking site's on-page optimisation though.

What concerns me is that it's in the footer - unless it's not site-wide that could be an issue. And it may not result in traffic for you due to it not being seen.

The branded anchor text is good - as that's non-spammy.

So just check

• Not a site-wide link
• That they could change it from a H2 as that's not great for their SEO. (Add value to them!)