Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
H2 Tag Backlink - is this safe?
-
I have found that my site is getting a link from a good site, but my concern is that the link is in a H2 tag in the footer of the front page of the site
Would getting a link from a site wrapped in H2 tags be safe?
The anchor is my sites brand name
-
Glad I could help! And thanks for the 'Good Answer' vote as well. Enjoy the rest of your day
-
Great thanks. Yes I think you are correct, the H tag is the same colour as the non link text so you dont actually know its a live link.
I will ask them to change it.
Thanks for helping, appreciate your time
-
Oh well if it's actual content - i.e. they've written something about your business on the page and it's not just a 'footer link' then I can't see any problem at all in that being the link.
I think you may find you get more traffic if the link is in the text or a 'View their website' style link after the content - as it's more obvious to users that it's a link off to somewhere. From an SEO perspective I can't see an issue with this, but in terms of traffic potential possibly a better place would be in or just after the content about your business.
-
Hi Martin,
Yes its not site wide, its just in the footer on the page. We are a supporter of their business and they have put a small section about us on their site. The title of the section is our brand name and that is what is linked.
Would it be better to ask for the heading to have the link removed, and the link to be put in the text?
Yes their site isnt the best optimised from what I understand, but it does get a lot of traffic and has a lot of links to it.
Their site is a non profit company
-
I don't see how the H2 tag itself would be a problem. A bit strange from the linking site's on-page optimisation though.
What concerns me is that it's in the footer - unless it's not site-wide that could be an issue. And it may not result in traffic for you due to it not being seen.
The branded anchor text is good - as that's non-spammy.
So just check
- Not a site-wide link
- That they could change it from a H2 as that's not great for their SEO. (Add value to them!)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Translating meta tags using WPML and AIO SEO
Having a heck of a time finding info on this one... We're working on a multilingual website which uses WPML. I've used the All in One SEO plugin to customize meta data (title, description, etc). These strings do not appear in the list of translations in WPML. Does anyone have any experience with this setup? How do you enable WPML to translate meta data set via the AIO plugin? Thanks!
Intermediate & Advanced SEO | | jonmc0 -
Null Alt Image Tags vs Missing Alt Image Tags
Hi, Would it be better for organic search to have a null alt image tag programatically added to thousands of images without alt image tags or just leave them as is. The option of adding tailored alt image tags to thousands of images is not possible. Is having sitewide alt image tags really important to organic search overall or what? Right now, probably 10% of the sites images have alt img tags. A huge number of those images are pages that aren Thanks!
Intermediate & Advanced SEO | | 945010 -
Do backlinks need to be clicked to pass linkjuice?
Hi all: Do backlinks need to be clicked to pass linkjuice? Is so, can someone explain how much traffic is needed from a backlink to count as linkjuice? Thanks for the help. Audrey.
Intermediate & Advanced SEO | | Addythenurse1 -
Is a 301 Redirect and a Canonical Tag on Uppercase to Lowercase Pages Correct?
We have a medium size site that lost more than 50% of its traffic in July 2013 just before the Panda rollout. After working with a SEO agency, we were advised to clean up various items, one of them being that the 10k+ urls were all mixed case (i.e. www.example.com/Blue-Widget). A 301 redirect was set up thereafter forcing all these urls to go to a lowercase version (i.e. www.example.com/blue-widget). In addition, there was a canonical tag placed on all of these pages in case any parameters or other characters were incorporated into a url. I thought this was a good set up, but when running a SEO audit through a third party tool, it shows me the massive amount of 301 redirects. And, now I wonder if there should only be a canonical without the redirect or if its okay to have tens of thousands 301 redirects on the site. We have not recovered yet from the traffic loss yet and we are wondering if its really more of a technical problem than a Google penalty. Guidance and advise from those experienced in the industry is appreciated.
Intermediate & Advanced SEO | | ABK7170 -
Wordpress Tag Pages - NoIndex?
Hi there. I am using Yoast Wordpress Plugin. I just wonder if any test have been done around the effects of Index vs Noindex for Tag Pages? ( like when tagging a word relevant to an article ) Thanks 🙂 Martin
Intermediate & Advanced SEO | | s_EOgi_Bear0 -
How does Google know if a backlink is good or not?
Hi, What does Google look at when assessing a backlink? How important is it to get a backlink from a website with relevant content? Ex: 1. Domain/Page Auth 80, website is not relevant. Does not use any of the words in your target term in any area of the website. 2. Domain/Page Auth 40, website is relevant. Uses the words in your target term multiple times across website. Which website example would benefit your SERP's more if you gained a backlink? (and if you can say, how much more would it benefit - low, medium, high).
Intermediate & Advanced SEO | | activitysuper0 -
How to ask for a backlink?
Everyone knows backlinks ( plus content ) is the key to good rankings. BUT, how do you ask for a backlink without sounding douchey? Does anyone have a template or something they could share?
Intermediate & Advanced SEO | | DojoGuy0