SEO Tools You Can't Live Without?
-
Hi Guys,
I'm currently in the middle of creating a comprehensive blog post covering SEO Tools that I wouldn't be able to work without. So far I've got the following down, as I use these on a day to day basis and they make my job infinitely easier.
- SEOMoz / OSE
- AHrefs
- BuzzStream
- Scrapebox
- Xenu / Screaming Frog
- Excel
- GWT / Analytics / Adwords Keyword Tool
What tools or subscriptions do you use on a daily basis and couldn't be without?
-
Google Webmaster Tools
-
What is GWT? Can you give a description or link? Thanks in advance!
-
Most of my work is focused on offsite optimization, so here's my list:
1. SEOMoz: I like OSE and the rank tracker as well, even though it's functions are pretty simple.
2. Majestic SEO: especially their site explorer.
3. GeoRanker: I use it for more advanced SERP reports by tracking search results as they are displayed to users from different countries and cities (especially useful in my local seo campaigns).
4. Ahrefs: cannot live without it.
5. Linkdiagnosis: basic but interesting backlink checker
6. GWT: I've given up Analytics and all other Google products, GTW I still use on a regular basis for to configure sitelinks, check for backlinks and discover search queries relevant to my sites.
-
I have to add in Ahrefs. I checked them out but I never really got engaged.
Also citation labs has Link Prospector tool. Which is great for link building from list standpoint to find websites that could be viable options for links.
-
We are trialing Team work live to manage our projects. Seems like a good bit of software and much cheaper than basecamp which we previously use.
SEO moz and Google Docs are used daily here. Along with Majestic at least weekly.
-
Hi Chad,
Thanks for your contribution. Big fan of screaming frog myself.
I find Majestic isn't quite as accurate as Ahrefs, but SEMRush is invaluable and I currently use SerpBook but authority labs looks a bit better for the same price point!
-
Day in and out, I have to do on page analysis and off page analysis; so screaming frog is one great desktop software that I use to see lengths on title tags, meta desc, meta keywords, on page content, keyword density and other internal linking b/w pages.
The offsite I use and cannot live without Majestic SEO backlink profile lookup and SEM Rush to see overall trends when studying competition. These two are web-based and offer a free version; however, the pro version is worth the money!
I use Authority Labs to track keywords that reports tracking for all three search engine platforms. They offer reports to you and show you up and down movement on all your keywords and even the long-tail-keywords!
Hope these tools help with your post!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
All urls seem to exist (no 404 errors) but they don't.
Hello I am doing a SEO auditing for a website which only has a few pages. I have no cPanel credentials, no FTP no Wordpress admin account, just watching it from the outside. The site works, the Moz crawler didn't report any problem, I can reach every page from the menu. The problem is that - except for the few actual pages - no matter what you type after the domain name, you always reach the home page and don't get any 404 error. I.E. Http://domain.com/oiuxyxyzbpoyob/ (there is no such a page, but i don't get 404 error, the home is displayed and the url in the browser remains Http://domain.com/oiubpoyob/, so it's not a 301 redirect). Http://domain.com/WhatEverYouType/ (same) Could this be an important SEO issue (i.e. resulting in infinite amount of duplicate content pages )? Do you think I should require the owner to prevent this from happening? Should I look into the .htaccess file to fix it ? Thank you Mozers!
Intermediate & Advanced SEO | | DoMiSoL0 -
Silly Question still - Because I am paying high to google adwords is it possible google can't rank me high in organic?
Hello All, My ecommerce site gone in penalty more than 3 years before and within 3 months I got message from google penalty removed. Since then till date my organic ranking is very worst. In this 3 years I improved my site onpage very great. If I compare my site with all other competitors who are ranking in top 10 then my onpage that includes all schema, reviews, sitemap, header tags, meta's etc, social media, site structure, most imp speed, google page speed insight score, pingdom, w3c errors, alexa rank, global rank, UI, offers, design, content, code to text raito, engagement rate, page views, time on site etc all my sites always good compare to competitors. They also have few backlinks I do have few backlinks only. I am doing very high google adwords and my conversion rate is very very good. But do you think because I am paying since last 3 year high to google because of that google have some setting or strategy that those who perform well in adwords so not to bring up in organic? Is it possible I can talk with google on this? If yes then what will be the medium of conversation? Pls give some valuable inputs I am performing very much in paid so user end site is very very well. Thanks!
Intermediate & Advanced SEO | | pragnesh96390 -
Why isn't the rel=canonical tag working?
My client and I have a problem: An ecommerce store with around 20 000 products has nearly 1 000 000 pages indexed (according to Search Console). I frequently get notified by messages saying “High number of URLs found” in search console. It lists a lot of sample urls with filter and parameters that are indexed by google, for example: https://www.gsport.no/barn-junior/tilbehor/hansker-votter/junior?stoerrelse-324=10-11-aar+10-aar+6-aar+12-aar+4-5-aar+8-9-aar&egenskaper-368=vindtett+vanntett&type-365=hansker&bruksomraade-367=fritid+alpint&dir=asc&order=name If you check the source code, there’s a canonical tag telling the crawler to ignore (..or technically commanding it to regard this exact page as another version of the page without all the parameters) everything after the “?” Does this url showing up in the Search Console message mean that this canonical isn’t working properly? If so: what’s wrong with it? Regards,
Intermediate & Advanced SEO | | Inevo
Sigurd0 -
How to solve outbound broken links? Those don't exist now?
There are many, many broken links on the website. What normal strategy to use for that? http://www.txacspecialist.com/air-conditioning-equipment-service-austin/american-standard/ It's an AC site, so all the links to AC vendors who have changed their product pages, all of those links are broken So for instance, the carrier 20xl doesn't exist anymore. Now they sell the carrier 45abp. We link carrier 20xl and now the page and AC model is not exist. So what I can do to solve the broken link issue?
Intermediate & Advanced SEO | | bondhoward0 -
Is a Rel Canonical Sufficient or Should I 'NoIndex'
Hey everyone, I know there is literature about this, but I'm always frustrated by technical questions and prefer a direct answer or opinion. Right now, we've got recanonicals set up to deal with parameters caused by filters on our ticketing site. An example is that this: http://www.charged.fm/billy-joel-tickets?location=il&time=day relcanonicals to... http://www.charged.fm/billy-joel-tickets My question is if this is good enough to deal with the duplicate content, or if it should be de-indexed. Assuming so, is the best way to do this by using the Robots.txt? Or do you have to individually 'noindex' these pages? This site has 650k indexed pages and I'm thinking that the majority of these are caused by url parameters, and while they're all canonicaled to the proper place, I am thinking that it would be best to have these de-indexed to clean things up a bit. Thanks for any input.
Intermediate & Advanced SEO | | keL.A.xT.o0 -
Should I include www in url, or doesn't it matter?
Hello Mozzers, I was just wondering whether Google prefers www or non www URLs? Or doesn't it matter? Thanks in advance!
Intermediate & Advanced SEO | | McTaggart0 -
Can't get page moving!
Hi all. I've been working on a page for months now and can't seem to make any progress. I'm trying to get http://www.alwayshobbies.com/dolls-houses on the first page for term 'dolls houses'. I've done the following: Cleaned up the site's overall backlink profile Built some new links to the page Added 800 words of new copy Reduced the number of keyword instances on the page below 15 Any advice would be much appreciated. I don't think it's down to links as the DA/PA isn't wildly different from its competitors. Thanks!
Intermediate & Advanced SEO | | Blink-SEO0 -
Don't affiliate programs have an unfair impact on a company's ability to compete with bigger businesses?
So many coupon sites and other websites these days will only link to your website if you have a relationship with Commission Junction or one of the other large affiliate networks. It seems to me that links on these sites are really unfair as they allow businesses with deep pockets to acquire links unequitably. To me it seems like these are "paid links", as the average website cannot afford the cost of running an affiliate program. Even worse, the only reason why these businesses are earning a link is because they have an affiliate program; that to me should violate some sort of Google rule about types and values of links. The existence of an affiliate program as the only reason for earning a link is preposterous. It's just as bad as paid link directories that have no editorial standards. I realize the affiliate links are wrapped in CJ's code, so that mush diminish the value of the link, but there is still tons of good value in having the brand linked to from these high authority sites.
Intermediate & Advanced SEO | | williamelward0