How many keyword links is optimal for Press Releases?
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After the Penguin update I've read differing opinions on how many keyword links is best to use in press releases. We've been using 3 different keyword links, plus our home page url brand link.
Does anyone have any solid information on how many links is best in google's opinion? I hate to put too many in and have them think it's spam, or over optimizing for unnatural linking.
Thanks folks!
Ron
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Thanks David!
Great information and I appreciate you sharing.
ron
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Hey Ron,
Check out this case study:
In short, be careful with keyword rich anchor texts. They should only be about 10% of your link profile post-penguin.
Matt Cutts of Google said links from press releases don't pass PageRank. Not sure what that means in terms of penalties, but something to consider. I do press releases in hopes of other journalists picking up my story.
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