What should I put in 'Define Branded Keyword Rules' -Starting a Campaign
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Hello,
I am a new user here (this seems really interesting!), but english level is not very good (I am spanish) and I dont understand what means 'Define Branded Keyword Rules'
Hope someone can explain me it in easy words so I can understand
Thank you very much!
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Hey Juana,
First start with your company name, then any uniquely branded item OR service you sell
EG/ Apple would add Apple, iPad, iPhone, iPod etc
EG/ SEOMoz would add SEOMoz, Open Site Explorer, maybe PRO Dashboard (although this is getting to be too broad) etc
I would also add things like Models numbers if this is a defining part of you business (EG/ a TV OR car manufacturer) and home page URL's (EG/ www.apple.com) as it is part of your brand...
Hope this helps,
Dan
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