Optimizing a Wordpress Blog For SEO
-
Besides the standard Yoast for SEO plugin tweaks, I'm researching best practices when setting up a wordpress blog.
In this instance, the "front end" of the site would be hardcoded static pages designed for an e-commerce site, while there would also be a /blog/ attached to the site - for blog posts, fresh content, etc.
-
Actually i am sorry i am not clear your this point.i have tried a lot but can't.will you please explain ?
" Setup your theme and templates to use structured data in the HTML. This will tell Google specifically what your pages and products are best categorized as. http://schema.org. You can use this especially for product reviews which may show up as rich snippets in the search results "
-
Nice information...I am using Yoast SEO Plugins....but Sitemap not showing...i have downloaded your recommended plugins and wishing to use tomorrow
Nice Go on .........
-
Thanks, that presentation was great.
-
I would also recommend that whilst using Yoast for most SEO purposes, you should also use the Google XML Sitemaps plugin by Arne Brachhold (rather than utilising Yoasts built in sitemap functionality). It offers you much more flexibility for your sitemap. For example, you can alter the change frequency of your pages/posts, with Arne's plugin, something which the Yoast plugin doesn't allow unless you play with the PHP.
-
I hope you can view this. . .
http://www.seomoz.org/webinars/advanced-wordpress-seo
I watched it just the other day, it was awesome
-
There are a ton of things you can do. Some of my favorites:
-
Optimize the page speed to load as quick as possibly. Good plugin: W3 Total Cache, http://wordpress.org/extend/plugins/w3-total-cache/
-
Setup your theme and templates to use structured data in the HTML. This will tell Google specifically what your pages and products are best categorized as. http://schema.org. You can use this especially for product reviews which may show up as rich snippets in the search results.
-
Setup Google Authorship (rel=author) and/or Google Publisher tags for your blog posts and or/pages
-
Change your permalink structure to %postname%
-
Use the Redirection plugin to track your 404s, 301s, and other typical server response codes: http://wordpress.org/extend/plugins/redirection/
-
Yoast has an Analytics plugin with many customization options for tracking
There is obviously a lot you can do since WP is an open source platform. These should get you started and busy for a while!
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Has anyone transferred a site from WordPress to Webflow?
We're thinking about making the move, but I'm (mildly) concerned about SEO implications.
Web Design | | lauraballer0 -
Wordpress Tag Organization Tips
Curious if anyone has some good examples of ways to organize your WordPress tags without making your sidebar a football field long and hard to navigate. My blog is https://karmahill.com/blog and I could use some ideas. We have main categories of photo shoot types, for example, "Couples", located on the sidebar. We want to add tags to go with those main categories for further categorization and user experience example: Couples Engagement Proposals Honeymoon Maternity My question is, do I need to make "tag" pages for those posts to reside on or is their another way to get it done with less work, that is much faster? I don't want to have to make 30 tag pages or is that just what you have to do?
Web Design | | photoseo13 -
Directing a domain.com/BLOG to a different host
Hello,
Web Design | | SharonEKG
i cant seem to figure out how to approach this matter. we have a website and a domain setup in one place and we wanted to setup a blog for that website on a different hosting, what do i have to do to link between the two to make it so when a user type domain com /blog he will get to our blog that is hosted on a different hosting plan? with the blog hosting plan we received a temporary domain that does not expire but i have been told that if i redirect to that temporary domain it wont work correctly also, if we do manage to go through that process will accessing the blog will the URL show domain com/blog or will still show the temporary given domain? is my only option is buying a new domain and just link between the two? Thanks!0 -
SEO Ranking: Can Child Theme Compete with Custom Theme?
Ranking for New York City commercial real estate is extremely competitive. We compete against: www.squarefoot.com, www.42floors.com, www.Loopnet.com, www.wework.com and a dozen other optimized sites. Our site was designed in 2012. We plan on upgrading it. From an SEO perspective, can we compete by purchasing a Wordpress real estate theme and customizing it into a child theme? Our better ranking competitors are using custom themes where the code has been very streamlined to make the sites quick and easy to index by spiders. Would we gain a significant edge by custom coding? This is somewhat technical for a business owner and I am trying to get my head around it. Our existing site is www.nyc-officespace-leader.com. Some of the themes we are considering are: -http://main.wpestatetheme.org/homepage -http://houzez01.favethemes.com/ -http://realhomes.inspirythemes.biz/property/ From an SEO perspective is creating a child theme from the above a good approach? Or will a custom theme give us an advantage. If there is an advantage is that edge so marginal that it is not significant? In terms of coding, is a custom site much more labor, 2x, 3x the time to code? Also is the maintenance of a custom site much more involved? Also, as a related question, my developer since 2012 has created many custom plugins for Wordpress. Is this a no, no? Will avoiding custom plugins add to the development cost? Even if we use a child theme from an existing real estate website, I would hope that the improved user interface will provide a boast in at least conversions if not SEO. Thanks, Alan
Web Design | | Kingalan10 -
How to deal with 100s of Wordpress media link pages, containing images, but zero content
I have a Wordpress website with well over 1000 posts. I had a SEO audit done and it was highlighted that every post had clickable images. If you click the image a new webpage opens containing nothing but the image. I was told these image pages with zero content are very bad for SEO and that I should get them removed. I have contacted several Wordpress specialists on People Per Hour. I have basically been offered two solutions. 1 - redirect all these image pages to a 404, so they are not found by Google 2 - redirect each image page to the main post page the image is from. What's my best option here? Is there a better option? I don't care if these pages remain, providing they are not crawled by Google and classified as spam etc. All suggestions greatly received!
Web Design | | xpers0 -
Wordpress SEO/Tag plugin recommendation for sports (soccer) website
I own a Wordpress website which covers soccer in the DC MD VA area called DMV Soccer http://www.dmvsoccer.com/ We write weekly recaps where we tag a player who has scored a goal or performed well in a game. For each player, obviously, a tag is created. What I'm looking for is a plugin or solution that would allow me to tag a player, but also automatically assign a team to that player so that the team name and player's name are optimized on the individual player's tag page. So if I were to tag George Murphy on a recap, and I assign him to a team, let's say DC United. The tag page would have a title, something like: George Murphy Soccer Player for DC United and the meta description: George Murphy, soccer player from MD who players for DC United archives Or something similar, if that makes sense. Should I skip using tags and instead start assigning each player as a sub-category under each team? I'd like to try to avoid that, because not each category will be based on a player. Any suggestions in terms of existing plugins or other recommendations?
Web Design | | georgetsn1 -
New Website Redesign: Any Design Comments or SEO Suggestions?
Hi! We recently launched our new website after MONTHS of work. Now that it is live, we are looking to fine tune the design and SEO efforts. This is our new website. And for reference, this is our old website. Any and all comments on design and SEO would be greatly appreciated. Thank you for your help! Mike
Web Design | | Mike.Goracke0 -
Best Wordpress Themes or Theme Creators for Best SEO Results
Hi, I just recently joined SEOMOZ and am excited to be apart of the community. I am launching a blog to educate mu readers on a variety of topics. Is there any specific themes or theme creators that do a great job at structuring their themes from a technical perspective for the best SEO results? Thanks!
Web Design | | ROYINOW0