Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
HTML NAP Matching Place Page NAP
-
In David Mihm's article on Local Search Ranking Factors, he lists "HTML NAP Matching Place Page NAP". What is this exactly?
-
What if your client uses telephone tracking. The telephone numbers will have the city/state suffix, but it will always be different?
-
Hi Doug,
Yes you are correct... it just refers to the "landing page" on your actual website from your +Local page.
Example:
https://plus.google.com/113365835129585106743/about?hl=en
http://www.jhbathrooms.com/showroom/blackburn
Cheers
Greg
-
Thanks guys, this does help. I completely understand NAP, but wasn't sure what was meant by HTML NAP Matching. I wasn't sure if this was referring to a specific rich code snippet or something like that which I believe is what Greg is referring to.
Thank you!
Doug
-
Hi Doug,
Mike already answered your question actually, but I just wanted to add a few extra tips...
- Title tag: try to include your +Local Business Title and Location
- URL: also try to include the city/town name on your website's +Local "landing page"
- Also try to add your exact +Local Business Title in the H1 tag
- Code your contact info according to schema.org
Hope the above helps a little?
Cheers
Greg
-
Name.
Address.
Phone Number.Just make sure that your website is matching your Google Places page and any other business directories you list in. The consistency helps ensure that you are the specified business.
Makes sense?
Mike
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Rel canonical tag from shopify page to wordpress site page
We have pages on our shopify site example - https://shop.example.com/collections/cast-aluminum-plaques/products/cast-aluminum-address-plaque That we want to put a rel canonical tag on to direct to our wordpress site page - https://www.example.com/aluminum-plaques/ We have links form the wordpress page to the shop page, and over time ahve found that google has ranked the shop pages over the wp pages, which we do not want. So we want to put rel canonical tags on the shop pages to say the wp page is the authority. I hope that makes sense, and I would appreciate your feeback and best solution. Thanks! Is that possible?
Intermediate & Advanced SEO | | shabbirmoosa0 -
Images on their own page?
Hi Mozers, We have images on their own separate pages that are then pulled onto content pages. Should the standalone pages be indexable? On the one hand, it seems good to have an image on it's own page, with it's own title. On the other hand, it may be better SEO for crawler to find the image on a content page dedicated to that topic. Unsure. Would appreciate any guidance! Yael
Intermediate & Advanced SEO | | yaelslater1 -
Category Page as Shopping Aggregator Page
Hi, I have been reviewing the info from Google on structured data for products and started to ponder.
Intermediate & Advanced SEO | | Alexcox6
https://developers.google.com/search/docs/data-types/products Here is the scenario.
You have a Category Page and it lists 8 products, each products shows an image, price and review rating. As the individual products pages are already marked up they display Rich Snippets in the serps.
I wonder how do we get the rich snippets for the category page. Now Google suggest a markup for shopping aggregator pages that lists a single product, along with information about different sellers offering that product but nothing for categories. My ponder is this, Can we use the shopping aggregator markup for category pages to achieve the coveted rich results (from and to price, average reviews)? Keen to hear from anyone who has had any thoughts on the matter or had already tried this.0 -
Using hreflang for international pages - is this how you do it?
My client is trying to achieve a global presence in select countries, and then track traffic from their international pages in Google Analytics. The content for the international pages is pretty much the same as for USA pages, but the form and a few other details are different due to how product licensing has to be set up. I don’t want to risk losing ranking for existing USA pages due to issues like duplicate content etc. What is the best way to approach this? This is my first foray into this and I’ve been scanning the MOZ topics but a number of the conversations are going over my head,so suggestions will need to be pretty simple 🙂 Is it a case of adding hreflang code to each page and creating different URLs for tracking. For example:
Intermediate & Advanced SEO | | Caro-O
URL for USA: https://company.com/en-US/products/product-name/
URL for Canada: https://company.com/en-ca/products/product-name /
URL for German Language Content: https://company.com/de/products/product-name /
URL for rest of the world: https://company.com/en/products/product-name /1 -
6 .htaccess Rewrites: Remove index.html, Remove .html, Force non-www, Force Trailing Slash
i've to give some information about my website Environment 1. i have static webpage in the root. 2. Wordpress installed in sub-dictionary www.domain.com/blog/ 3. I have two .htaccess , one in the root and one in the wordpress
Intermediate & Advanced SEO | | NeatIT
folder. i want to www to non on all URLs Remove index.html from url Remove all .html extension / Re-direct 301 to url
without .html extension Add trailing slash to the static webpages / Re-direct 301 from non-trailing slash Force trailing slash to the Wordpress Webpages / Re-direct 301 from non-trailing slash Some examples domain.tld/index.html >> domain.tld/ domain.tld/file.html >> domain.tld/file/ domain.tld/file.html/ >> domain.tld/file/ domain.tld/wordpress/post-name >> domain.tld/wordpress/post-name/ My code in ROOT htaccess is <ifmodule mod_rewrite.c="">Options +FollowSymLinks -MultiViews RewriteEngine On
RewriteBase / #removing trailing slash
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule ^(.*)/$ $1 [R=301,L] #www to non
RewriteCond %{HTTP_HOST} ^www.(([a-z0-9_]+.)?domain.com)$ [NC]
RewriteRule .? http://%1%{REQUEST_URI} [R=301,L] #html
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule ^([^.]+)$ $1.html [NC,L] #index redirect
RewriteCond %{THE_REQUEST} ^[A-Z]{3,9}\ /index.html\ HTTP/
RewriteRule ^index.html$ http://domain.com/ [R=301,L]
RewriteCond %{THE_REQUEST} .html
RewriteRule ^(.*).html$ /$1 [R=301,L]</ifmodule> The above code do 1. redirect www to non-www
2. Remove trailing slash at the end (if exists)
3. Remove index.html
4. Remove all .html
5. Redirect 301 to filename but doesn't add trailing slash at the end0 -
Substantial difference between Number of Indexed Pages and Sitemap Pages
Hey there, I am doing a website audit at the moment. I've notices substantial differences in the number of pages indexed (search console), the number of pages in the sitemap and the number I am getting when I crawl the page with screamingfrog (see below). Would those discrepancies concern you? The website and its rankings seems fine otherwise. Total indexed: 2,360 (Search Consule)
Intermediate & Advanced SEO | | Online-Marketing-Guy
About 2,920 results (Google search "site:example.com")
Sitemap: 1,229 URLs
Screemingfrog Spider: 1,352 URLs Cheers,
Jochen0 -
Where to link to HTML Sitemap?
After searching this morning and finding unclear answers I decided to ask my SEOmoz friends a few questions. Should you have an HTML sitemap? If so, where should you link to the HTML sitemap from? Should you use a noindex, follow tag? Thank you
Intermediate & Advanced SEO | | cprodigy290 -
301 - should I redirect entire domain or page for page?
Hi, We recently enabled a 301 on our domain from our old website to our new website. On the advice of fellow mozzer's we copied the old site exactly to the new domain, then did the 301 so that the sites are identical. Question is, should we be doing the 301 as a whole domain redirect, i.e. www.oldsite.com is now > www.newsite.com, or individually setting each page, i.e. www.oldsite.com/page1 is now www.newsite.com/page1 etc for each page in our site? Remembering that both old and new sites (for now) are identical copies. Also we set the 301 about 5 days ago and have verified its working but haven't seen a single change in rank either from the old site or new - is this because Google hasn't likely re-indexed yet? Thanks, Anthony
Intermediate & Advanced SEO | | Grenadi0