Canonicals affected traffic?
-
Dear Sir/Madam,
We are white label classified platform providers and recently we marked canonicals on all the partner sites pointing to our home site as authority because we thought that Search Engines might penalize us for duplicate content as the classified ads are similar on all site, only theme and layout is different but now we are witnessing a huge decrease in our partner`s classifed section organic traffic. Can you please advise that is it because of canonicals , if yes than what should we do? like should we take canonicals off and if we take it off than how can we handle it legally.
-
Dear Bary,
First i want to appreciate for the articles that you had send me. They were really helpful. Now in my case the constraint is that we can not change the content and because of this we have 2 issue.
1. We dont want that any of our partner gets cannibalized by the other partner. Actually after we have pointed canonicals the traffic of one of our partner has increased significantly and others has decreased in the same manner like atleast 5 times.
2. If we dont point canonicals than according to this article http://googlewebmastercentral.blogspot.com/2009/12/handling- legitimate-cross-domain.html what is the LEGITIMATE way of handling it.
Regards
-
we take this step to not to get penalized
-
You don't really get 'penalized' for duplicate content.
If somebody is searching for content that is identical on 2+ different sites, then it may simply be that only one will be included in the SERPs, however you should not receive a penalty for having the same content.
If possible you should have some sort of differentiation between the sites though.
-
Almost definitely canonicals here. You might want to read this for when Dr. Pete did it for his own site - http://www.seomoz.org/blog/catastrophic-canonicalization and now that Google take into account cross domain canonicals - http://googlewebmastercentral.blogspot.com/2009/12/handling-legitimate-cross-domain.html and http://www.seomoz.org/blog/cross-domain-canonical-the-new-301-whiteboard-friday - you're effectively saying that all those other sites ARE your site.
Only option is to take them off and (I assume by legal you simply mean best practise SEO) you don't actually have to do anything. If your site or another site ranks that's up to Google's algorithms. If you're not going to differentiate the content then there's not much else you can do.
-
Were you previously being penalized on these sites? For instance, did you have a good rank for your selected keywords then randomly drop off the first three SERPs? Or are you just trying to take steps to not be penalized?
-
we are white label classified platform http://ads.naitazi.com/ which is the parent company and we provide this portal to couple of other sites as well so that they can generate more visits and user engagement. examples are http://ads.koolmuzone.com/ or http://ads.shopaholic.pk/ . So now you can see that content and layout is same only color theme n header, footer is different. So pointed canonicals on all the Partner Sites to our site to avoid duplicate content penalization and to stay in white hat SEO. Please advise what should we do now?
-
Dear Kyle,
we are white label classified platform www.naitazi.com which is the parent company and we provide this portal to couple of other sites as well so that they can generate more visits and user engagement. examples are ads.koolmuzone.com or ads.shopaholic.com . So now you can see that content and layout is same only color theme n header, footer is different. So pointed canonicals on all the Partner Sites to our site to avoid duplicate content penalization and to stay in white hat SEO. Please advise what should we do now?
-
The drop in organic traffic for your partner's sites is directly related to the canonical links. Before i can give advice on how to solve the problem i first need to know, what is the reason for the duplicate content?
-
If canonical is the problem, Google could have seen what you describe as a way to try to funnel all the rank.
Much more info is needed such as...
How duplicate is the content, remember it must be very similar or exact. cross domain canonical is allowed (and actually boosted traffic in my case, but my content is EXACT duplicates and needed due to technical operations issues)
Have you made any other recent changes to your site structure or marketing tactics?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I lost traffic from my website and the rankings also gone down... What should I do?
I've started working on a project recently (for 20 days) and it got average 1800 visitors per day and the ranking were seemed good. When I started that project, I saw that there were too many plugins installed. I removed unnecessary plugins and keep the importance ones. And I started modify some pages considering SEO perspective. Few days ago I created a backlink in reddit; from where I got way too much traffic in the site at the time and the server gone down. So I have to change the server. Now I see the drastic drop down in both ranking and the traffic. I am wondering if the ranking affected when I changed the server? Or Is there any other way to check why my ranking and traffic gone down?
White Hat / Black Hat SEO | | HuptechWebseo0 -
Traffic exchange referral URL's
We have a client who once per month is being hit by easyihts4u.com and it is creating huge increases in their referrals. All the hits go to one page specifically. From the research we have done, this site and others like it, are not spam bots. We cannot understand how they choose sites to target and what good it does for them, or our client to have hits all on one days to one page? We created a filter in analytics to create what we think is a more accurate reflection of traffic. Should be block them at the server level as well?
White Hat / Black Hat SEO | | Teamzig0 -
Bad keywords sending traffic my site, but can't find the source. Advice?
Hi! My site seems to be the target of negative SEO (or some ancient black hat work that's just now coming out of the woodwork). We're getting traffic from keywords like "myanmar girls" and "myanmar celebrities" that just started in late June and only directs to our homepage. I can't seem to find the source of the traffic, though (Analytics just shows it as "Google," "Bing," and "Yahoo" even though I can't find our site showing up for these terms in search results). Is there any way to ferret out the source besides combing through every single link that is directing to us in Webmaster Tools? I'm not even sure that GWT has picked up on it since this is fairly new, and I'd really love to nip this in the bud. Thoughts? Thanks in advance!
White Hat / Black Hat SEO | | 199580 -
Is this traffic drop do to cutting backlinks or Penguin 2.0 (Graphs attached)
I've attached both graphs of the traffic drop. Our website rankings have been steadily declining since May of 2013. We have mostly return customers or our drop would have been much more severe. There's never been any warnings in GWT We cut a bunch (but not all) of our paid links in May of 2013. We didn't have a manual penalty or anything, we just wanted to see what happened if we moved towards being white hat. When our rankings plumited, we quit cutting links. We currently have about 30% paid links. Penguin 2.0 was May 22, 2013 In looking at these graphs, was it our cutting links that caused the traffic drop, or was it Penguin 2.0? I'm looking for people who have experience in diagnosing a "Unique Visits" Google analytics graph for Penguin and have experience with what happens when you cut links. It looks like, in viewing the graphs, that May 23 was more the day that the big drop happened, but you guys have more experience with this than me. Thank you. ga.png ga2.png
White Hat / Black Hat SEO | | BobGW0 -
Pagination for Search Results Pages: Noindex/Follow, Rel=Canonical, Ajax Best Option?
I have a site with paginated search result pages. What I've done is noindex/follow them and I've placed the rel=canonical tag on page2, page3, page4, etc pointing back to the main/first search result page. These paginated search result pages aren't visible to the user (since I'm not technically selling products, just providing different images to the user), and I've added a text link on the bottom of the first/main search result page that says "click here to load more" and once clicked, it automatically lists more images on the page (ajax). Is this a proper strategy? Also, for a site that does sell products, would simply noindexing/following the search results/paginated pages and placing the canonical tag on the paginated pages pointing back to the main search result page suffice? I would love feedback on if this is a proper method/strategy to keep Google happy. Side question - When the robots go through a page that is noindexed/followed, are they taking into consideration the text on those pages, page titles, meta tags, etc, or are they only worrying about the actual links within that page and passing link juice through them all?
White Hat / Black Hat SEO | | WebServiceConsulting.com0 -
Why is this site performing so well in the SERP's and getting high traffic volume for no apparent reason!
The site is https://virtualaccountant.ie/ It's a really small site They have only about 7 back links, They don't blog They don't have a PPC campaign They don't stand out from the crowd in terms of product or services offered So why are they succeeding in topping the SERP's for difficult to rank for accounting keywords such as accountant and online accounts. What are they doing better than everyone else, or have they discovered a way to cheat Google, and worse still - ME!
White Hat / Black Hat SEO | | PeterConnor0 -
It appears that no matter what I do, my website is not picking up traffic. What can I do?
I have tried everything, followed everything by the book...yet nothing is happening. I I yet have to try PPC, but I am sure that by now the website is healthy since I have spent from January to the current date fixing every sort of warning and errors. While I have worked on link building strategies(only submitting links to directories for the moment) However the website is dead. What should I do? Is this due to a Google penalty?
White Hat / Black Hat SEO | | ts24group0 -
Can a "Trusted Retailer" badge scheme affect us in the SERPs?
Hi Guys, In the last week our website saw a drop on some of our biggest and best converting keywords and we think it might be down to us rolling out a “Trusted Retailer” badge scheme. We sell our products directly to consumers via our website, but we also sell our products to other online resellers. We think badges are a good to show the consumer that we trust a site. On the 17th September we sent out badges to about 39 of our best retailers, two of whom have already put them on their sites. Instead of sending them a flat jpeg, we sent them HTML files containing code that pulled in the image from our servers. We wanted to host the image to make sure that we always had some leverage. So if a company stopped selling our products, or the quality of their site went down, we could just remove the badge. Whilst at it, we stuck a link in there pointing to an FAQ on our website all about trusted retailers and what people need to look out for. We chose the anchor text “(brand name) Trusted Retailer”, because that seemed to be the most relevant. The code looks like this: (our brand) Trusted Retailer You might notice that there is a div just before the link. This is there to stop the user from clicking on the top 65% of the badge (because this contains the shop name and ID number), and we also used a negative text-indent to move the anchor text out of the way. But right underneath this is our Logo, so it’s almost a hidden link, but you can still click it. So far the badge has been put in on two sites, one of which isn’t so great and maybe looks a tiny bit spammy. (They sell mostly through ebay as opposed to on their main site). Also, these sites seem to have put it on most of their pages! So my questions are; Is this seen as black or grey hat? Is it the fact we put in anchor text with our brand? Or is it the fact the url is transparent in the coding? Or is it the fact the sites are using sitewide links? In any case would Google react so quickly as to penalise us in two days? If this is the issue, do you think there’s anything we can do to stop getting penalised? (Other than having to e-mail 39 retailers back and getting them to take the badges down). Thoughts much appreciated – we do our SEO in-house and are still learning every day… Thank you James
White Hat / Black Hat SEO | | OptiBacUK0