Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to perform Local SEO for sites like Angies List/Task Rabbit or Craigslist
-
I have a new SEO client that has a business model similar to Criagslist and Angies List or Task Rabbit, Where they offer local based services nationwide. My first thought was Local link building and citation building etc. But the issue is they are a purely online service company and they don't have a phyiscal address in every city/state they will be offering their services in.
What is the best course of action for providing SEO services for this type of business model. I am pretty much at a stand still on how to rank them locally for the areas they provide services in. it's a business model that involves local businesses and customers looking for services from those local businesses.
-
That's good to know, thank you for the suggestion on creating geo based. I was hoping their was another way to rank locally for each city we provide services in. Maybe one day, i guess this type of business model isn't quite in Google's sites yet for local.
-
blogs, social media, comparison charts, infographics, something interesting. show me in a fun way how you are different than those well established brands.
That's some tough competition... Good luck!
-
If they don't have a physical address, they're not going to show up in Local Search (Craigslist/Angies List don't either).
Your best bet is to follow standard SEO practices and build good links & content. Create pages your site focused around each of the cities you are targeting, and make sure city name & zip code are in the URL, title, etc. Same thing for the individual business listings.
For on-page optimization, you can copy a lot of things Angies List is doing as far as SEO. For backlinks, get links from relevant local sites like local businesses, government websites, business associations, local news, etc.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO on Jobs sites: how to deal with expired listings with "Google for Jobs" around
Dear community, When dealing with expired job offers on jobs sites from a SEO perspective, most practitioners recommend to implement 301 redirects to category pages in order to keep the positive ranking signals of incoming links. Is it necessary to rethink this recommendation with "Google for Jobs" is around? Google's recommendations on how to handle expired job postings does not include 301 redirects. "To remove a job posting that is no longer available: Remove the job posting from your sitemap. Do one of the following: Note: Do NOT just add a message to the page indicating that the job has expired without also doing one of the following actions to remove the job posting from your sitemap. Remove the JobPosting markup from the page. Remove the page entirely (so that requesting it returns a 404 status code). Add a noindex meta tag to the page." Will implementing 301 redirects the chances to appear in "Google for Jobs"? What do you think?
Intermediate & Advanced SEO | | grnjbs07175 -
Local SEO - two businesses at same address - best course of action?
Hi Mozzers - I'm working with 2 businesses at the moment, at the same address - the only difference between the two is the phone number. I could ask to split the business addresses apart, so that NAP(name, address, phone number) is different for each businesses (only the postcode will be the same). Or simply carry on at the moment, with the N and Ps different, yet with the As the same - the same addresses for both businesses. I've never experienced this issue before, so I'd value your input. Many thanks, Luke
Intermediate & Advanced SEO | | McTaggart0 -
Repeatedly target a rolling list of kws..or is that cannibalization? Biggest Confusion in SEO Ive found
Also suggesting a WBF topic. Ive read and researched with no luck here... would love a Moz staff reply too! Is it better to blog repeatedly on the same topic (writing multiple blogs around the topic of "content marketing" for example in hopes Google sees you as an authority on the topic over time) OR is this keyword cannibalization? Is it better to have one powerful and comprehensive page on a topic if it makes sense. Thanks!
Intermediate & Advanced SEO | | RickyShockley0 -
Membership/subscriber (/customer) only content and SEO best practice
Hello Mozzers, I was wondering whether there's any best practice guidance out there re: how to deal with membership/subscriber (existing customer) only content on a website, from an SEO perspective - what is best practice? A few SEOs have told me to make some of the content visible to Google, for SEO purposes, yet I'm really not sure whether this is acceptable / manipulative, and I don't want to upset Google (or users for that matter!) Thanks in advance, Luke
Intermediate & Advanced SEO | | McTaggart0 -
How can I get a list of every url of a site in Google's index?
I work on a site that has almost 20,000 urls in its site map. Google WMT claims 28,000 indexed and a search on Google shows 33,000. I'd like to find what the difference is. Is there a way to get an excel sheet with every url Google has indexed for a site? Thanks... Mike
Intermediate & Advanced SEO | | 945010 -
SEO site Review
Does anyone have suggestions on places that provide in depth site / analytics reviews for SEO?
Intermediate & Advanced SEO | | Gordian0 -
Splitting a Site into Two Sites for SEO Purposes
I have a client that owns a business that really could be easily divided into two separate business in terms of SEO. Right now his web site covers both divisions of his business. He gets about 5500 visitors a month. The majority go to one part of his business and around 600 each month go to the other. So about 11% I'm considering breaking off this 11% and putting it on an entirely different domain name. I think I could rank better for this 11%. The site would only be SEO'd for this particular division of the company. The keywords would not be in competition with each other. I would of course link the two web sites and watch that I don't run into any duplicate content issues. I worry about placing the redirects from the pages that I remove to the new pages. I know Google is not a fan of redirects. Then I also worry about the eventual drop in traffic to the main site now. How big of a factor is traffic in rankings? Other challenges include that the business services 4 major metropolitan areas. Would you do this? Have you done this? How did it work? Any suggestions?
Intermediate & Advanced SEO | | MSWD0 -
/%category%/%postname%/ Permalink structure
Mostly everyone seems to agree that /%category%/%postname%/ is the best blog structure. I'm thinking of changing my structure to that because now it's structured by date which is bad. But almost all of my posts are assigned to more than one category. Won't this create duplicate pages?
Intermediate & Advanced SEO | | UnderRugSwept0