Expand your google plus circle

[TVape]

Since there is no way to promote your posts on google plus it is difficult to target the audience that is in one particular niche. What are good ways to connect to a larger circle if one is in a very small niche with very few professionals?

[gfiedel]

Hi TorontoV,

I'm not sure why you say one cannot promote posts on Google+. Are you talking about paid promotion like in FB? Or are you talking about promoting your Blog posts in G+?

Adding to what Matt said, which is great advice:

In G+, you can promote anything you wish to from your home page or profile. Write the comment, include your link to your post and make it Public and also choose whatever Circles you want it to reach. I find it naturally reaches way more users than FB.

As far as self-promotion inside Communities goes, make sure you check the guidelines of the Community before promoting your own posts. In some Communities, it's frowned upon. You can also write a post specifically asking the modorators what the policy is. Some may delete your post and/or ban you from the Community if they feel you've done it too often. It's important to respect the guidelines if you want to build relationships.

What I have found is that if you participate in Communities in good faith and do your promotions publicly, your fellow Community folks will see your post, know who you are and will more likely click through because you've spent time engaging within the Community. And as you build your Circles, more and more people will see what you post, click through and comment on it. Also, make sure to comment on posts at your Home page level so you are getting to know people you wouldn't ordinarily.

Just keep at it. It takes time, but I have found it to be much more fruitful than FB overall.

Hope this is helpful and not just a bunch of early morning talkativeness.

[DennisSeymour]

Like matt said. Just find out where they hang out.

Find influencers and ask for them to take a look and maybe recommend it. (or even pay)

[MattAntonino]

Join communities in related niches and share your experience.  Many niches relate to at least a few others. What's the "big" version of your niche?  (If you're selling pink my little ponies only on ebay, you're still doing ecommerce. Join ecommerce groups, join toy groups, whatever suits you. It doesn't have to be a MLP group.)

Also, what is your market? What are they into? If you can't be an expert on MLP on an ecomm forum, you can share your amazon or ebay knowledge.  If you're with potential clients, how can you be contribute to the discussion in a larger "view" of your niche?