Why Does This Website Rank?
-
Hi,
I was looking over some mobile phone deals today and after search for Blackberry Torch Deals in Google UK I came across this site - http://www.phoneslimited.co.uk/Blackberry/9800+Torch.html
When I hit the page I was amazed it was ranking #1 because it literally just lists affiliate link after affiliate link.
The page has next to no unique content and keyword density is non existent.
In fact, the whole on page seo is just whack.
So why does it rank so well? The site seems to rank well for a variety of similar keywords?
I think we could learn a lot breaking it down
-
There are a lot of different reasons why they chose this way to place the blog (software, hosting-limits, easiest out-of-the-box setup, etc..) It does not do too much "damage" though. Having a sub-folder is the best-practise but using sub-domain is the second best. It would be "harmful" if they used another domain, which is not the case.
-
Just looking at this again.
They have their blog setup at http://blog.phoneslimited.co.uk instead of phoneslimited.co.uk/blog.
Why would they do that? It seems the blog posts do a lot of internal linking for the main site but i thought this was discouraged?
-
A lot of those links are internal, but theres still quite a lot coming from article diredctories and press release sites.
I was just amazed to see a site like that surviving panda when its just reams of ads.
-
Ya, the back-links are a little excessive, wonder who they are really competing against. Without spending time on it I'm betting there is another competitor that is also doing a massive back-linking campaign.
As Cyle stated, look at the different tools SEOmoz offers to do a full analysis of it if you plan to compete.
-
Yeah not counting the links to the domain, the page alone has many from articles, PR sites, and they've done social media stuff for it as ping.fm is in the list. Again that's link building having been done for the individual product page, then of course you get all the backlinks to the domain itself, i.e. the homepage which passes link juice internally.
The question should be more like, why wouldn't they rank?!
-
Being able to do a competitive analysis is absolutely crucial for a SEO, so with that said I rather point you in the right direction and let you dig into it than just give you some answers. Post back what you find and we will give you feedback on your findings.
When doing a competitive analysis you want to look at two things off page SEO and on page SEO you will want to know all the big ranking factors for them both. I personally like to start with analyzing off page first because in my experience this is the biggest contributor to high rankings. Use SEOmoz's keyword difficulty tool to analyze the results for the phrase and start digging into it. Here is a link to the keyword difficulty tool with your search phrase in it. I know this is probably not the answer you want, but I feel like this will benefit you more in the long run than just a quick answer.
http://www.seomoz.org/keyword-difficulty/google.co.uk/results!Blackberry Torch Deals
-
Because of the 5,937 incoming links compared to the 6 the next highest link has.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to Maintain SEO Rankings After Redesigning a Website?
Hi everyone! Presently, our web developer team is redesigning our website(live football today). Right now, our website is ranking well on all our targeted keywords. Soon our new website are going to be live. I'm worried about our present ranking. Will it affect our current ranking? If yes, how can we maintain our SEO rankings? Thanks!
Affiliate Marketing | | fktos.tam.906n0 -
Will i able to rank in google of i rephrase amazon product description?
Please guide me if I rephrase the information given on Amazon and write a unique article. Will my post rank in Google?
Affiliate Marketing | | Hmzashk512141 -
My website under a penalty how to recover from it
Hello Moz community I am running an amazon affiliate blog and from the last 8 months it was going great but 2 months before i noticed that un-natural and spammy chinese anchors links are getting indexed and they were getting indexed continuosely day by day. I thought there is no problem with that so few of my fellows said its not a big deal so i didn't take any action. Within few days my rankings dropped and keep dropping continuously and from featured snippet i moved to page 9th of google.Can anybody help me with how should i take steps to remove the penalty.I think that site is hit by penguin. My only page http://17oxen.com/best-external-hard-drives is affected and all the spammy links were indexed on this link all other remaining articles are not affecred as google said that they will penalize only the specific page not the whole domain. Guys i would like to know your recommendations and any kind of help. Thanks
Affiliate Marketing | | robinguptas0 -
Affiliate website redirection concern
First of all i want to say hi to everyone here since im a new guy! The issue: My website is a price comparison website. I create products and inside these products i list several shops with their priced offers from the lowest to the highest. When a customer clicks the "shop now" button to go to the desired shop a new window pops up telling the user that he is being redirected to that shop. Check the website here and click "shop now" to understand what i mean: https://www.pccdkeys.com/product/buy-world-of-warcraft-legion-cd-key-for-battlenet/ This pop up page is a custom .php called redirect.php. In order to create a unique url for each shop, we add parameters in every URL like this: /redirect.php?id=5030917189616&merchant=CDKEYS&game=4117. The redirect.php right now is under this setting: custom header 301 without destination URL (which probably is wrong) it is noindex, follow in meta robots the parameters: **id, merchant, game **are set to NO URL's in URL parameters in webmaster tools. If i remove the 301 redirect from the header it will lead to 200 OK but then its a soft 404 error because the page is small and for sure i dont want 8000 of soft 404 errors because google phantom will destroy me. Another setting was: No custom header so it was 200 OK noindex, nofollow (which was for extra protection from the disallow) disallowed in robots.txt Thi setting kept giving soft 404 errors in audits. I also had it with this setting: custom header 301 without destination URL meta robots in index, follow without disallow in robots This setting gave me Not followed errors in google webmaster tools. The question: Which is the proper setting for this php page? Maybe a combination of the above? Thanks in advance and sorry for the long post.
Affiliate Marketing | | dos06590 -
I'm routating keywords to find my website and to get better ranking; I know i want to use the most keywords that are prevelant in my site; iss that the only keywords I want to use for ranking purposes; if not what keywords were do i find them?
I want better page ranking for my website; keywords that work and backlinks;
Affiliate Marketing | | prostene13590 -
Amazon Links destroyed my rankings, I removed them, will my site recover?
Hello, Last week I got the glorious idea to put amazon affiliate links on my website. I didn't put a rel=nofollow on them or deindex the pages they were on. Precisely I put some reviews and 10 different amazon links on one page and I put that into my navigation so all inner pages were linking to that page. When Google crawled my page again, I had a 60% traffic drop. 3 days later when I found out what caused this (amazon links) I completely removed the site containing those links and removed all links to that page from my site. Now my rankings are still down, will my site recover from this or is it lost? And how long would you think it'll take?
Affiliate Marketing | | SeeSharp10 -
Merchant´s data feed for affiliates is the same content as their own website...
Hi Some advice appreciated. Started working on a site and found out that they are giving their unique content to their affiliates (an XML feed so appearing on another domain). In this case, if they want to provide the data like that, how can we protect ourselves? Should we use author tags in our html, is that necessary? Is there any fix other than "stop doing that and give them different content"? Thanks
Affiliate Marketing | | xoffie0 -
Can a disapproved adwords ad affect SEO ranking?
Hi No not used adwords before as our onsite SEO was going well - with long tail terms ranking well to product detail pages. On Sunday we tried to set up an adwords ad as it wasgoing to be used for the forthcoming launch of a new product. - - PS Vita I think it is being classified as a bridge page although other price comparison sites such as kelkoo and pricerunner gocompare, travelsupermarket etc all seem to get through and have ads on Google? More interesting though is since the ad was disapproved my organic search results have disappeared? (which have all been white hat) Coincidence perhaps or something more sinister from Google?? One for you Randfish perhaps?
Affiliate Marketing | | ocelot0