Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Let your business shine with Listings AI
      Moz Local

      Let your business shine with Listings AI

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      NEW Keyword Suggestions by Topic
      Moz Pro

      NEW Keyword Suggestions by Topic

      Learn more
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Technical SEO
    4. Backlinks that we have if they are 404?

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Backlinks that we have if they are 404?

    Technical SEO
    3
    5
    2715
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • mtthompsons
      mtthompsons last edited by

      Hi All,

      Backlinks that we have if they are 404?

      Open site explorer shows 1,000 of links and when I check many are 404 and those are spammy links which we had but now the sites are 404

      I am doing a link profile check which is cleaning up all spammy links

      Should i take any action on them? As open site explorer or Google still shows these links on the searches.

      Should we mention these URL's in disallow in Google webmaster.

      Thanks

      1 Reply Last reply Reply Quote 0
      • Chris.Menke
        Chris.Menke last edited by

        If you delete the page (URL) with the link (clickable words that takes the visitor to another URL), Google will eventually recognize that the URL no longer exists and drop it from the index. That may take anywhere from a few days to a month or more.

        Once the URL is out of the index, whatever links were on that URL won't count against you.

        You may use the URL removal tool in Google webmaster tools to try to speed up the process of removing the URL from the index.  There is no need to use the disavow tool for a URL that resolves to a 404 page.

        1 Reply Last reply Reply Quote 0
        • mtthompsons
          mtthompsons last edited by

          Thanks

          To be more clear here is the details

          1. We have spammers who first post irrelevant content on our site

          2. We delete them in 1 or 2 hrs and within this time

          3. They spam many other sites with the post link of our on those sites

          Now the link they posted is deleted and 404.

          i have 4 questions

          a. Many of these links that are on spam sites are 404. Should i take any action

          b. All these pages are 100% made just to spam or even the sites are made to spam. Should i take any action

          c. Some sites itself are down and guess they are shutdown as they were made just to spam. Should i take any action

          d. Should i disallow all such links

          I havent received any penalty notice but my traffic has dropped by 70%

          1 Reply Last reply Reply Quote 0
          • MarieHaynes
            MarieHaynes last edited by

            Your question is a little unclear but I think you're saying that you have backlinks that point to certain pages and now you have 404'd those pages.  If this is the case then Google treats those links as dead.  According to John Mueller of Google, links going to 404'd pages don't count towards PageRank.

            1 Reply Last reply Reply Quote 1
            • Chris.Menke
              Chris.Menke last edited by

              If the links are coming from URLs that no longer exist, then think  of them kind of like ghosts.  Their likenesses are still showing up on reports to give you a scare but their bodies aren't around and can't do you any harm.  Eventually they'll fade away from the reports any they'll be nothing more a distant memory. So, no, non-existent links don't need to be disallowed.

              Sorry, I was watching a ghost movie last night.

              1 Reply Last reply Reply Quote 1
              • 1 / 1
              • First post
                Last post

              Got a burning SEO question?

              Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


              Start my free trial


              Browse Questions

              Explore more categories

              • Moz Tools

                Chat with the community about the Moz tools.

              • SEO Tactics

                Discuss the SEO process with fellow marketers

              • Community

                Discuss industry events, jobs, and news!

              • Digital Marketing

                Chat about tactics outside of SEO

              • Research & Trends

                Dive into research and trends in the search industry.

              • Support

                Connect on product support and feature requests.

              • See all categories

              Related Questions

              • LianaLewis

                Backlink quality vs quantity: Should I keep spammy backlinks?

                Regarding backlinks, I'm wondering which is more advantageous for domain authority and Google reputation: Option 1: More backlinks including a lot of spammy links Option 2: Fewer backlinks but only reliable, non-spam links I've researched this topic around the web a bit and understand that the answer is somewhere in the middle, but given my site's specific backlink volume, the answer might lean one way or the other. For context, my site has a spam score of 2%, and when I did a quick backlink audit, roughly 20% are ones I want to disavow. However, I don't want to eliminate so many backlinks that my DA goes down. As always, we are working to build quality backlinks, but I'm interested in whether eliminating 20% of backlinks will hurt my DA. Thank you!

                Technical SEO | | LianaLewis
                1
              • Taysir

                Cookies disabled pointing to a 404 page

                Hi mozzers, I am running an audit and disabled cookies on our homepage for testing purposes, this pointed to a 404 http response? I tried on other pages and they were loading correctly. I assume this is not normal? Why this is happening?  and could this harm the site's SEO? Thanks!

                Technical SEO | | Taysir
                0
              • MichaelGregory

                Hundreds of 404 errors are showing up for pages that never existed

                For our site, Google is suddenly reporting hundreds of 404 errors, but the pages they are reporting never existed. The links Google shows are clearly spam style,  but the website hasn't been hacked. This happened a few weeks ago, and after a couple days they disappeared from WMT. What's the deal? Screen-Shot-2016-02-29-at-9.35.18-AM.png

                Technical SEO | | MichaelGregory
                0
              • Pete4

                Why is Google Webmaster Tools showing 404 Page Not Found Errors for web pages that don't have anything to do with my site?

                I am currently working on a small site with approx 50 web pages.  In the crawl error section in WMT Google has highlighted over 10,000 page not found errors for pages that have nothing to do with my site.  Anyone come across this before?

                Technical SEO | | Pete4
                0
              • Oxfordcomma

                Increase 404 errors or 301 redirects?

                Hi all, I'm working on an e-commerce site that sells products that may only be available for a certain period of time. Eg. A product may only be selling for 1 year and then be permanently out of stock. When a product goes out of stock, the page is removed from the site regardless of any links it may have gotten over time. I am trying to figure out the best way to handle these permanently out of stock pages. At the moment, the site is set up to return a 404 page for each of these products. There are currently 600 (and increasing) instances of this appearing on Google Webmasters. I have read that too many 404 errors may have a negative impact on your site, and so thought I might 301 redirect these URLs to a more appropriate page. However I've also read that too many 301 redirects may have a negative impact on your site. I foresee this to be an issue several years down the road when the site has thousands of expired products which will result in thousands of 404 errors or 301 redirects depending on which route I take. Which would be the better route? Is there a better solution?

                Technical SEO | | Oxfordcomma
                0
              • JohnHuynh

                Miss meta description on 404 page

                Hi, My 404 page did not have meta description. Is it an error? Because I run report and seomoz said that a problem. Thanks!

                Technical SEO | | JohnHuynh
                0
              • AZWebWorks

                Google's "cache:" operator is returning a 404 error.

                I'm doing the "cache:" operator on one of my sites and Google is returning a 404 error. I've swapped out the domain with another and it works fine. Has anyone seen this before? I'm wondering if G is crawling the site now? Thx!

                Technical SEO | | AZWebWorks
                0
              • anchorwave

                Best 404 Error Checker?

                I have a client with a lot of 404 errors from Web Master Tools, and i have to go through and check each of the links because Some redirect to the correct page Some redirect to another url but its a 404 error Some are just 404 errors Does anyone know of a tool where i can dump all of the urls and it will tell me If the url is redirected, and to where if the page is a 404 or other error Any tips or suggestions will be really appreciated! Thanks SEO Moz'rs

                Technical SEO | | anchorwave
                0

              Get started with Moz Pro!

              Unlock the power of advanced SEO tools and data-driven insights.

              Start my free trial
              Products
              • Moz Pro
              • Moz Local
              • Moz API
              • Moz Data
              • STAT
              • Product Updates
              Moz Solutions
              • SMB Solutions
              • Agency Solutions
              • Enterprise Solutions
              Free SEO Tools
              • Domain Authority Checker
              • Link Explorer
              • Keyword Explorer
              • Competitive Research
              • Brand Authority Checker
              • Local Citation Checker
              • MozBar Extension
              • MozCast
              Resources
              • Blog
              • SEO Learning Center
              • Help Hub
              • Beginner's Guide to SEO
              • How-to Guides
              • Moz Academy
              • API Docs
              About Moz
              • About
              • Team
              • Careers
              • Contact
              Why Moz
              • Case Studies
              • Testimonials
              Get Involved
              • Become an Affiliate
              • MozCon
              • Webinars
              • Practical Marketer Series
              • MozPod
              Connect with us

              Contact the Help team

              Join our newsletter
              Moz logo
              © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
              • Accessibility
              • Terms of Use
              • Privacy

              Looks like your connection to Moz was lost, please wait while we try to reconnect.