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Any results appearing state side from the roll out of in-depth articles?

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David-E-Carey last edited by

I've noticed today that Google are not serving my author profile up in the SERPs, last night it was fine but today they've all gone. Could this be due to the release of in-depth articles? Has anyone else who is using rel author/publisher seen their profiles disappear. My pages are still in the same rank position but the information has been reverted to a previous state.

I'm in the UK and unsure what determines a Google roll-out in terms of time scale, so I wanted to see if in-depth articles are starting to make their mark in the SERPs in the USA or Canada.

Thanks for any input on this question.

UPDATE BELOW

** I've decided to update this question with my own possible answer just in case it is helpful to any one.

I see today that my Author/Publisher profile have now come back to my pages in SERPs, which I'm happy to see. I am an avid user of creating annotations in GA for each activity/change I make on my sites. The other day I wanted to test the impact on changing my profile pic to my company's logo identity - so I recorded this in GA as a date point of reference. My pic was changed to the logo and voila it started to appear in search.

Why did I do this? Well our logo is a kind of high viz green box and pretty well stands out amongst the 10 blue lines and sponsored ads. I wanted to see if this would attract people's attention - should we not experiment??. For a time it worked but as you will see from my question my profile was essentially removed. Does Google watch out for this? It does not, for instance, serve our logo/profile for web pages where the author and the publisher are the same, meaning the company is the author and the publisher.

I can see that Google are requesting that for in-depth articles they would like you to use the schema mark-up for organizational logos for your articles - http://googlewebmastercentral.blogspot.co.uk/2013/05/using-schemaorg-markup-for-organization.html. You will see in this posting quite a lot of discussion on logo size, code location, optimal settings etc. There seems to be a hint that the logo size should be around 50k and 230x230px.

So maybe this is the route we need to take in order for your brand's identity to be served with your content. I'll be trying this out on some of my content and wait and see. If anyone else is working on thism trying out new ways to serve their content using schema mark-up it would be great to hear from you.

Best

David

David
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