Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Are backlinks to a domain that redirects useless?
-
I am working on trying to get backlinks. We are currently redirecting a few Domains to our current domain name. One of the Domains that is redirecting is the main Domain, we will be advertising in the near future. Can I send backlinks to the redirected URL or does it only carry link juice if it is to the main Domain?
-
It will direct the link juice from the redirected URL to your page, as long as you use a 301 (permanently moved) redirect. This will pass 90-99% of link juice from the linking URL.
To squeeze out everything you can get (pardon the pun) ideally you want a direct link, but a redirect will pass most of your juice along in the case you would have to get people to change hundreds / thousands of links.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How Many Backlinks does I need to rank?
A keyword Olehana private label cosmetic company that also my competitor have 4k ref domain for this keyword. So Do I need more than 4k ref domain with anchortext "olehana" Please help me. Thanks.
Link Building | | arainbadami0 -
Redirecting dofollow, high-domain-authority links from one site to another: good idea?
I have two sites that offer help for freelance writers. The first gets almost no search traffic and is very low priority for me. The second is my main priority and gets substantial search traffic. The low-priority site has a significant number of dofollow backlinks from high-domain-authority sites. Is it a good idea to 301 redirect these links to similar/related posts on my high-priority site? Would this potentially boost the SEO of my high-priority site? Thanks for any help!
Link Building | | John88990 -
Are Sidebar Backlinks worth for SEO?
Hello! Let's use the following example: I have a blog (let's call it Blog A) and I find another blog in the same niche (this will be Blog B) that has higher DA and PA than mine. Will Google penalize me if the Blog B puts a link to my blog in their sidebar? Remember, the Blog A and Blog B are from the same niche. I ask this because Google says that links on sidebars appears in every page and in some pages the link may be useless. But if both blogs are from the same niche, there won't be pages where the links will be from different themes and with less relevance. So, is my thought correct: we can use sidebar links without caring about penalization ONLY if the blogs are from the same niche? Thanks in advance!
Link Building | | btqkelvin0 -
Redirect from a previous url
Hi - newbie question I have a customer who's had previous versions of his website. Previously it was known as "princess-interiors.co.uk" (been around for a few years) and is now "princess-design.co.uk" (been around also for a few years). New site is WordPress - what would be the best way to redirect (I have access to the previous version of the site which is still hosted). I expect it's to use 301, but how would I do that (step by step), and does www. versus non-www need addressing (and how). Really concerned, as this site has gone to zero organic visits!! Hoping somebody can help. Thanks
Link Building | | Gokart0 -
Best Way to Filter Backlinks
When analyzing backlinks and trying to get the same one for another site there are a ton of backlinks to go through. I know that if the DA of the link is then pages on the site might be a good choice like adding an article or something of the sort to the site but as far a the same page goes you can typically only do this with a comment on the page. My question is, given a huge list of backlinks from multiple sites, is there an easy way to analyze the links and determine which ones I can copy without manually checking hundreds of links?
Link Building | | spyke010 -
Backlinks from newpapers that requires subscription
Don't know if this has been answered in another post, but what happens to backlinks that requires users to subscribe and/or pay to view the content with the backlink on it?
Link Building | | helgeolaussen
Some newspaper sites has subscription requirement to view certain content.
Does the backlink drop in value? Or is there any negative effect from this?0 -
URL shortener and backlinks
Are there any SEO benefits drawn from creating backlinks with Google url shortener service(especially for the very deep links) or for the do-follow link juice I have to use a complete address?
Link Building | | SirMax0 -
How to Beat Exact Match Domains
Hi all, Has anyone got any particular methods for beating exact match domains in the SERP's? I've got a stronger link profile than the 7 results ranking above me, but cant seem to get anywhere in the SERP. I'm thinking: links with keyword anchor text aggressive on page optimisation more links Any ideas/experiences you've had would be much appreciated. Thanks in advance James
Link Building | | jamesjackson0