Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Post url not matching with post title ( wordpress)
-
I have this site called searchoflife.com on which I have noticed the post urls are not matching with the post title. For Example:Post Title - A Dialogue With NaturePost URL - http://searchoflife.com/dialogue-nature-2013-09-12 Words like 'A' and 'with' are not present in the post URL. This has been the trend since a few days. After investigating I found out that it was due to my plugin SEO ultimate which is actually creating post slugs automatically for the post urls. So my question is whether it is advisable to use post slugs instead of the full post url. Does it affect the SERPS for my site?
-
Hello Again,
Last night I searched a few keywords and noticed a post which is ranking on the first place at first position. Now this post is having the post slug instead of the entire URL. Here is the keyword
liberation from innate darkness - 1st position
empathy is the liberation - 5th position
Post Title - Empathy is the liberation from Innate Darkness
Post URL - http://searchoflife.com/empathy-liberation-innate-darkness-2013-09-02
Also I checked on my localhost after disabling the slug optimizer. It seems that wordpress is automatically redirecting to the new URL so it won't be a problem to change the older post slug URLS yo complete URLs. But I feel I won't touch those posts which are already having good rankings with post slugs. Any suggestions?
-
I haven't thoroughly checked the newer posts as such. Unfortunately when I noticed this change it had already started and I thought it to be an update of Wordpress 3.6. Wordpress it seems has its own post slug since quite sometime. But incidently the update of SEO ultimate plugin too coincided with the wordpress update. So I wasn't sure. Later on another site I noticed the same type of behaviour which was using SEO Yoast plugin. So I don't know why all the top SEO plugins are automatically switching to this. I did search on Google regarding this but haven't found a comprehensive answer.
-
How are your rankings and more importantly traffic generated by these posts doing? You are right you need to be sure before taking this action and to be honest I think there is a good chance that the difference will be negligible even though I think we both agree that we would prefer the full post title URL. If we strip it back to a very base level then you are getting your most important keywords in the URL which is helping your page relevancy so why make this extra work for yourself.
-
I too am not that comfortable with the post slugs personally. But now that there are already a decent amount of posts (More than 50) in that format which are indexed on Google. If I do disable the post slug option I would then have to change all my urls to the post title (i.e if it really does hamper SERPS), then will have to redirect all those URLS to the new URLs. So need to be sure enough to take this action.
Also one of my posts with the keyword 'astrobiological approach' when searched on Google ranks first in the search results. But if you notice that particular url is having the entire post title. However I'm not sure whether the URL itself had a role in the ranking. Please guide me. Thanks.
-
Hi - I tend to always set the urls to be the full post title. You will also notice that the likes of Moz does this as well if you look at this post for instance. Your plugin is trying to be clever as there is thought that having too many hyphens and words in your url will dilute the effectiveness of your main keywords once you start going over 4 or 5 words, depending where the keywords occur in the title. I believe Matt Cutts addressed this in a webmaster video many moons ago and I think the main conclusion was that having too many hyphens in your URL may look a little spammy to searchers and put them off clicking on your result in the SERPs. However nowadays this is a common practice and I don''t think this has negative impact on click through rates from the SERPs. If I were you I would look at my URL matching my post title personally. Small words such as A and with help to add context to your page contents in my opinion.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have updated title 4 days ago but still still showing old title and description on Google serps, How to resolve it?
I have updated the title tag but not showing, Please have look at the view source for this website- https://m.yolobus.in/ I want to show this title and description- <title>Online Bus Ticket Booking | YoloBus India</title> But showing the wrong title and description on google SERP- Title - YoloBus :: Home Description - Delhi Lucknow; Lucknow Delhi; Delhi Gorakhpur; Varanasi Lucknow; Gorakhpur Delhi; Delhi Delhi; Bangalore Bangalore; Manali Manali; Chennai Chennai 7mHsdmu
On-Page Optimization | | AnkitS.19900 -
Affect of ™ and ® in title for SEO
I am looking at adding the trademark and rights reserved symbols to some of my titles. I think this might help with click through rate. From what I have found, this shouldn't have an affect on SEO unless it makes the title too long. Is this correct? Stephen
On-Page Optimization | | stephen.volker1 -
Page Title Length
Hi Gurus, I understand that it is a good practice is to use 50-60 characters for the a page title length. Google appends my brand name to the end of each title (15 characters including spaces) it index. Do I need to count what google adds as part of the maximum recommended length? i.e.
On-Page Optimization | | SunnyMay
is the maximum 50-60 characters + the 15 characters brand name Google adds to the end of the title or 50-60 including the addition? Many thanks!
Lev0 -
How important are clean URLs?
Just wanting to understand the importance of clean URLs in regards to SEO effectiveness. Currently, we have URLs for a site that reads as follows: http://www.interhampers.com.au/c/90/Corporate Gift Hampers Should we look into modifying this so that the URL does not have % or figures?
On-Page Optimization | | Gavo1 -
Colons in title tag?
Does Google view the colon as a keyword separator like it does with the pipe (|) character? Currently, our site automatically constructs the title tag based on the page name given by the user. Long ago, we started using the colon character to visually separate the brand & model of the product from the size, and as a result, all of our title tags have been constructed this way. This was done more to make it easier to read for humans than for search engines. My question is - should I consider getting rid of the colon from our title tags? To give more info, our website sells tires. So, for any given model of tire, there might be 25-100 different individual sizes. The tags are constructed as follows: (brand)(model) : (size). Here's an example from our site: GENERAL ALTIMAX ARCTIC : 225/45R17 91Q The brand is General Tire, the model is the Altimax Arctic and the size is 225/45R17 91Q Since this entire string really constitutes the full product name, should I remove the colon so that Google views it that way? Or, since I have used a colon instead of a pipe, will Google simply ignore it and treat the entire string as one keyword phrase?
On-Page Optimization | | kcourtem0 -
Title tag length
Hi, I am fairly new to SEO and have just noticed the end of my title text has been cut off by Google in the serps results. Everything i have read tells me titles should be maximum of 70 characters, however, Google is only displaying 54. See below Security systems | wireless | battery powered | Police... Nobody else on the page is showing more than 54 characters. Am i missing something obvious? Any and all help gratefully appreciated. Thanks Si
On-Page Optimization | | DaddySmurf0 -
Does Title Tag have to be in the HEAD tag?
We are using templates that load the same header for every page. I'd like to just include a different title tag in the "body" template of each page. If I was to do this, does it affect SEO at all?
On-Page Optimization | | moziodavid0 -
Page Title in Local SEO Title Tags?
Hi All, Still working on my title tag usage for local SEO, and I was hoping for some more feedback. My question is this: In Local SEO titles, I'm using location + keyword combinations, unique on each page. However, since each page has a specific title for the client, I figure I should be placing that at the front. My thought here was that this helps with the overall usability to the reader of the website. Ex. Contact Us page for Pizza shop Contact Us | Springfield IN Gourmet Pizza | Moe's Italian Pizza Anyone have thoughts on this one? Thank you!
On-Page Optimization | | kbaltzell0