New website's ranking dropped
-
Hi,
Im working on brand new website i didn't even start my link building yet, just added to local directories
i slowly started getting my ranking on 3rd page of Google then few weeks ago my ranking fell for all the keywords so now the website doesn't even rank on 10th page. Its been like this for a few weeks now.
Screenshot http://screencast.com/t/wDWk8sxLw
Thanks for your help
-
One thing I forgot to mention...
Your company likely services a very local area, correct? Are you including the names of the towns you service in the keyword phrases you hope to rank for? If not, perhaps that will have a positive effect on your ranking efforts.
In my experience many people think they are targeting well-searched phrases, but they have done no research to back that up. Just guesswork. Or they think they are ranking well, but don't realize its for their brand, which they should rank well for! Or, they rank well for a phrase that is not worth targeting because it has minimal searches.
Again, good luck;)
-
My first question would be 'what keywords were you ranking for'?
Perhaps there is a disconnect between the words you think you should be ranking for and the ones your site is designed to rank for. From your meta titles, it seems your best ranking is going to be for your brand, not the phrases you hope to rank for.
Another possibility is that Google mistakenly ranked you for phrases it realized were not the actual focus of the site. As an example, I have a dog product site that donates a portion of sales to charity and rescue (with backlinks from .org charities) which initially ranked well for phrases related to that. Google quickly realized that the site was not primarily about that and corrected the rankings.
One thing I noticed in particular about your site: The language on the site is very unnatural with many grammatical errors. Google is regularly becoming more sophisticated and could perhaps be picking up on this? Perhaps you know someone or can hire someone to proofread and edit the content? Above all else, it will improve your user experience.
Best of luck!
-
Your Website is very new, has only a few backlinks. Probably you got ranked within the first 3 pages as it was something new, but as it has almost no authority, you still have lots of work to do to rank that site.
There's nothing (in the surface) that could lead to even think on a penalty. It is just too new and has no backlinks/authority.
By the way, are you accredited by BBB? If so, use the actual seal. Same for the other seals you have there. If you just added them to create confidence but actually don't "own" them, I'll suggest you get rid of them.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sudden Drop in Rankings
I manage a site and this past month have noticed some pretty significant drops in rankings for some of our main keywords. I'm trying to understand why and what I can do to correct it. We did do some 301 redirects a little over a month ago so I've been wondering if that has anything to do with it as Google indexes the new URLs. One thing I did notice in Moz is that it is showing that Google is indexing the new URLs but associating them with the wrong keywords in the wrong location. The company services three locations and each location has a service page on the site. But Moz is showing that in Atlanta, the indexed URL is the Nashville one, etc. Is there any way to affect that? Another thing to note is that organic search traffic is actually up so it doesn't appear to be affecting them which I find a bit strange. Just looking for any insight as to things I should be looking into to explain the sudden drops. Thanks!
Technical SEO | | maghanlinchpinsales0 -
Drop in Rankings
Hello Webmasters, My site has incurred a sudden dip in rankings across sections. We conducted an analysis and have observed the following two major issues: Unnatural Links Penalty: Our site was issued an Unnatural Links Penalty on May 23. Basically, we have both 'http' and 'https' versions of our website registered on Webmaster tools. Initially, the warning showed up on the 'http' version and thus we started a cleanup by extracting the linking domains and have also filed a reconsideration request once all the spammy domains were removed and rightly disavowed. Recently, we got another manual action warning on the 'https' version regarding the unnatural links. So we have started with the cleanup activity right away. While analyzing this issue, we came across another major problem regarding the two versions which is our next concern and is mentioned below. https Canonical Issue: For more insights, we went through our site’s content and found that our website is following the below pattern Our 'http' version of the webpages get 301 redirected to the 'https' version. This 'https' version again has a canonical pointing to the 'http' version thus creating a loop. To conclude, I request your valuable learnings and thoughts on the following: Which of these issues are likely to have affected our website’s ranking Which version is likely to be preferred by Google (https or http) in our case
Technical SEO | | Starcom_Search0 -
Using "Div's" to place content at top of HTML
Is it still a good practice to use "div's" to place content at the top of the HTML code, if your content is at the bottom of the web page?
Technical SEO | | tdawson090 -
301ing 404's
Hey guys, I am currently in the process of redirecting some of my 404 pages to pages like my home page. Before I do that, I am assessing the link value of the 404 pages. My question is what do you do with the 404 pages which appear to have low quality links, do you really want to redirect them to an important page on your site? What should I do with these 404 pages? CheersAdam
Technical SEO | | Adamshowbiz0 -
Sudden drop in rank and OSE index
I had improved the rank of chairmats.net from page 3 to top of page 2 in Google over the course of a few weeks using on-page, content building, and "low-hanging fruit" link building. All the sudden in the last 2 weeks, we have dropped to 22nd, have dropped out of the OSE index (chairmats.net doesn't show up, but some old links to www.chairmats.net show up), and PA is now 1. DA wasn't high before but also dropped a point. I don't know why the sudden shun (I read about an exact keyword match for low quality websites update with Google recently, but this site has been around for awhile, and is a large supplier of chair mats.) I'm working on getting quality links, it seems a little tougher for a supplier company like this. Any suggestions on recovering?
Technical SEO | | Joes_Ideas0 -
Intuit's Homestead web developer
I used Intuit's homestead to develop my website and when I analyze my site on semoz, I get duplicate page content between the site and the "index". Is this something to worry about and can I fix it if it is? Thanks. Michael
Technical SEO | | thompsoncpa0 -
From your perspective, what's wrong with this site such that it has a Panda Penalty?
www.duhaime.org For more background, please see: http://www.seomoz.org/q/advice-regarding-panda http://www.seomoz.org/q/when-panda-s-attack (hoping the third time's the charm here)
Technical SEO | | sprynewmedia0 -
Removing a site from Google's index
We have a site we'd like to have pulled from Google's index. Back in late June, we disallowed robot access to the site through the robots.txt file and added a robots meta tag with "no index,no follow" commands. The expectation was that Google would eventually crawl the site and remove it from the index in response to those tags. The problem is that Google hasn't come back to crawl the site since late May. Is there a way to speed up this process and communicate to Google that we want the entire site out of the index, or do we just have to wait until it's eventually crawled again?
Technical SEO | | issuebasedmedia0