Can Moz tools help me with this effort?
-
I want to brainstorm different keywords, look for high search volumes, and low competition. Then I want to create landing page, rank them using seo techniques, and collect optin email addresses so I can communicate with interested users and build helpful products.
With all the moz tools available to us, how can I accomplish the above mentioned goal?
Have you done some thing similar? What are your experiences? Am I talking pie in the sky? Are there any practical examples where all these steps were executed?
Thanks
-
Hi! Sorry for the delayed response. I'm sorry you're feeling stuck. We are going to try to build some guides to be emailed to new users to help them get started. Meanwhile, give Moz Academy a try!
Thanks,
Miranda Rensch - Product Manager
-
Hi Miranda,
I have spent some time reading moz beginner seo guide. I have also read advanced seo guide. I have watched mozinars. I know lot more about SEO than when I joined MOZ. But things are still very blurry. Its still hard for me to take my keywords, run them through keywords tool , site analysis etc. and come up with an action plan. I feel lost. May be a sample detailed case study would help people like me. I am stuck and dont know what to do next with all the information that tools provide. I don't have step by step action plan laid out. Or I don't have any example foot step to follow on what to do so that my site or landing page would rank up. Is there a SEO service out there that would help me see things for very REASONABLE price?
Just very lost and confused.
Thanks
-
Hi there! I can't tell you how manny links it would take to get the page to rank on page one. It depends on the competitive-ness of the keywords, the quality of the links, and several other factors. Try running that landing page and some of the keywords you're looking at through the Keyword Difficulty tool, then click the keyword and scroll down to see the top ranking pages and the link authority metrics. Then run your landing page through on OSE and click Compare Link Metrics to see where that page currently is. This will give you an idea of how different your page's Page Authority is from the pages ranking for that keyword.
For a general overview of SEO, I'd suggest reading moz beginner seo guide and the advanced seo guide as Vadim recommended. You can also try Moz Academy -- its a series of tutorial videos for Moz Subscribers; they're really good!
Hope that helps!
Miranda Rensch - Product Manager
-
Hi Miranda, thanks for such a great answer. I will look into all the approaches that you mentioned.
I am interested in AppointmentReminder related keyword and there are already established players. I want to create landing page using http://www.kickofflabs.com/ . How can I start start ranking this landing page? Do I need to get lot of blog articles to start ranking that landing page? How many blog articles or "earned link" would it take for this landing page to get to Page1 ranking?
Thanks again.
-
Hi there! Here are some suggestions I hope you'll find helpful:
- Keyword Research
- A free tool called UberSuggest might work well for helping you brainstorm some keyword options. We hope to add more keyword brainstorming tools in the future at Moz.
- The Moz Keyword Difficulty tool is good for checking the relative volume and competition of the keywords you've brainstormed.
- Create & Optimize Content
- Create the landing pages to target the keywords you choose, then use On-Page Grader to get a quick list of ways to optimize the page for the keyword(s) you care about.
- If you create a campaign in Moz Analytics for your domain, you can track keywords to see their ranking changes over time. We'll also find the highest ranking pages for all the keywords you track and tell you how to optimize those (similar to On-Page Grader). We also show crawl issues affecting your pages' ability to be found by search engines.
- Outreach - Moz doesn't have any tools specifically for collecting email addresses on your site (anyone have any good tools for this?) but we do have a few tools that might help you with outreach strategies (finding leads, creating relationships, talking to your customers).
- Followerwonk is a tool that lets you search and analyze twitter users and data. One way to use this would be to do a bio search for people interested in your industry / product area. You could then begin creating relationships with them through Twitter or find other ways to reach out to them.
- Fresh Web Explorer lets you see where certain phrases are being mentioned throughout the web. You could use this to search for web conversations about your products, brand, competitor products, industry, etc. You can also set this up in a Moz Analytics campaign for a specified domain so that you can regularly track and review new mentions.
- Open Site Explorer lets you see which links you have to your site / any site you enter. So you could enter related or competitor sites to see which sites link to them, and perhaps they'd be interested in your content as well. Or you might get new content ideas from looking at this.
Hope that helps! Looking forward to seeing what others use as well! : )
Miranda Rensch - Product Manager @ Moz
-
I reviewed these resources but still my questions are not answered.
-
Good question, or questions. As you are asking about keyword research, landing pages, ranking, and conversion/email collection.
For a general overview you might want to read moz beginner seo guide and the advanced seo guide.
Also I do want to address one important part that moz can actually help with, and its not their tools per se, but the landing page that they have created:
http://www.conversion-rate-experts.com/seomoz-case-study/
Hope this helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can check my site
can you please tell me what should I do with this site I trying a lot to solve its issues. the link is here https://alazharquranteaching.com/
Moz Pro | | saharali150 -
Webmaster Tools shows mystery errors that Moz does not
One of my campaigns is doing great in the sense that the website has been running fault free for a few months now. Great, of course! But... in Google Webmaster Tools errors keep coming in showing older media documents and pages. And it does not say where they are from. Probably this is more a Google question, but I thought I'd try to find some answers here first. I would appreciate any suggestions and help. Monique
Moz Pro | | MarketingEnergy0 -
Error in Moz duplicate content reports
Hi - I've run the Moz campaign on a client's site. Moz is saying that there are duplicate content errors, and when I look at the errors it is showing that they are all to do with the non-www URLs having being duplicated in the www form of the URLs. However this is not the case - all the non-www URLs are all 301 redirected to the www URLs. Is this an error in the Moz tool? Has anybody experienced something similar?
Moz Pro | | rorynatkiel0 -
What SeoMoz tool am I thinking of?
A few months ago I found a tool on Moz that did keyword link research. It is not keyword analysis either. It took a word and turned it into links such as dir:cabinet. I can't find it or remember or it. Does anyone else know? (I know this description sucks, sorry about that)
Moz Pro | | EcommerceSite0 -
How can you measure competitor visitor volumes?
I am trying to understand how I can use SEOMOZ to ascertain the volume of visitors a competitor will achieve either daily, weekly or monthly.
Moz Pro | | edwardlewis0 -
Can we add sites to the crawl queue for OSE?
Is it possible to request that Open Site Explorer crawls a new URL on its next run? This tool is the first place I go to when working on a new site, and when there is "No Data Available" this is a little frustrating. I fully appreciate that this lack of data is usually a signal that the website is either very new or of low quality, however that if often the reason that I am brought in and would very much like to benchmark and provide initial analysis using this tool. It would make sense that OSE crawls the sites that Moz members are working on wouldnt it? Scott.
Moz Pro | | eseyo0 -
The Keyword Difficulty Tool is not working,
I have been trying to so some keyword research for the past few hours, but really couldn't research even a single keyword. Is the Tool working??
Moz Pro | | vickygoal0 -
Recommend SEOmoz PRO Tools on LinkedIn
Hey Moz Community, Because honest user reviews are the best way to inform people about SEOmoz PRO tools and benefits, we'd love for those of you who are on LinkedIn to leave a recommendation for our product: http://mz.cm/urHa1e If you do choose to leave a review, please be honest in what you say. Even if it's not 100% hearts & flowers, we'd rather you keep it real. Thanks!
Moz Pro | | EricaMcGillivray0