Link Acquisition Assistant
-
I understand directories are of less value these days. However, as a portion of your link profile are you finding benefit from directories discovered through the Link Assistant? This is all under the assumption you also have great a great value prop and content etc. Thank you!
-
Thank you for your thoughts Cyrus,
Because we only focus on one industry if is easier for us to develop a list of the criteria you mentioned above. I will see about performing a follow-up comment later if I can isolate any sort of influence these types of directories have on our site.
Thanks,
Chad
-
I am not opposed to high-quality, niche specific directories. Specifically, I would look for industry-specific directories (not broad directories with industry specific categories) that offer good, human written descriptions, editorial reviews and do not allow the submitter to dictate the anchor text.
Usually, directories run by industry organizations, non-profits, government bodies, universities, community services, etc generally make fine directories - especially if inclusion means good referral traffic as well.
Everything else, including general directories, heavily templated thin content sites with optimized anchor text I would avoid.
-
I was about to post the very same question.
This is surely sending out mixed signals in an era in which listing in directories is a busted flush. After all, virtually all of these directory links are paid links. And last year SeoMoz (as then was) took down its list of recommended directories. What gives?
-
Good Point Mark. Thanks for sharing.
I would be interested to hear if anyone else has any additional angles or perspectives on high authority directories to enhance your backlink profile.
Happy Friday!
-
I would not look at PA much when thinking of directories. The fact that its a directory will make it worth much less that a regular site with the same stats.
Look at dmoz for example it has a PA of 95 and over 9 million links from 77k domains and i wouldn't even count it as a world beating link now. In my opinion a directory like that is worth getting but only if its not to much work. Anything much lower i would simply avoid.
I am however not an expert on the subject so i would be interested in seeing what others think!
-
Thanks Mark,
What makes it tempting is that some of the niche directories do have a decent 30+ PA where the links are actually placed for the keywords I am looking at. Do you think it need to be even higher? They are straight up directory pages with company descriptions.
Appreciate your thoughts,
Chad
-
I would count any directory as little to no worth at the moment. I would link to my site from one only if it was very very high ranking (i.e. dmoz) or very relevant to you and it may generate actual traffic. Other than that i would say its a waste of time and cash if they ask for it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Top pages according Link Explorer shows 301 pages and images
I was looking at the top pages on my website using Link Explorer, it contains 301 pages and image URLs. Is this expected or I should be doing something to fix it? URL with second highest PA in site is a page already 301 redirected more than 6 months back. URL with highest PA in my blog is a random image in the blog, rather than any blog posts. Is this normal? Thanks -Aji
Moz Bar | | ajiabs1 -
URL Link Counts
Hi Can someone clarify what the URL link counts in the SERP report means? Is this total internal links on this page? My followed internal links are very high compared with sites I am comparing against, some sites only have 1 internal followed link - is this possible? Have they simply no followed all the rest on that page?
Moz Bar | | BeckyKey0 -
My product pages have no weight / links from root domains with the Moz tool bar
Hi, When I view my home page (http://www.arkwildlife.co.uk) with the Moz toolbar, I see a good PA and a good amount of links from root domains. As I go down the site, it seems to get worse. The category pages (http://www.arkwildlife.co.uk/Category/0/Straight_Foods.html) have a little but not much and then from this point onwards, it's nothing. The product page (http://www.arkwildlife.co.uk/Item/Straight_Foods~Sunflower_Seeds/SUNH/Premium_Sunflower_Hearts.html) is reporting to have no root domain links but I am not sure why. Interestingly, when I click through to a review page (http://www.arkwildlife.co.uk/StockReview/0/SUNH/0/Premium_Sunflower_Hearts.html) it does have some juice. Would anyone be able help on why this is happening and what I need to be looking at in order to resolve it please? EDIT: I've been looking at the hyperlinks and notice something odd. If I review the score with the first link below, it gives a score of 1, but the second gives a PA of 13 with one root domain linked. 1:http://www.arkwildlife.co.uk/Item/Straight_Foods~Sunflower_Seeds/SUNH/Premium_Sunflower_Hearts.html 2:http://www.arkwildlife.co.uk/Item/Straight_Foods%7ESunflower_Seeds/SUNH/Premium_Sunflower_Hearts.html Please note the "%7E" instead of the "~" in the URL. The browser appears to show the ~ character no matter what but the rank of the page changes. I don't understand what the Moz toolbar is doing with this. Note: This behaviour only happens in Mozilla Firefox, in chrome both the rankings are zero for each URL. Many Thanks.
Moz Bar | | nawgie0 -
Moz showing warnings for each dynamic link despite canonicalization?
As you can see in the attached image, Moz is showing a warning for each dynamic URL despite a rel=canonical tag. Is this by design? If so, it is frustrating seeing as it is really just the one page with many links . . . 9h5oDmr.png
Moz Bar | | BlueLinkERP0 -
Opensite Explorer Not Showing Link Root Domains correctly
Howdy Moz friends, In opensiteexplorer It shows my linking root domains as 45. I have been adding several new links over the past few months from various websites but my linking root domain still remains the same. In the "just discovered" tool it has been showing my links but not in the linking root domain section. Can anyone tell me what I'm missing? Thanks
Moz Bar | | brandon070 -
Java script links in Wordpress causing 404 not found
hi everyone, I've just done a moz crawl on my new site and am getting as few 404 errors on certain urls http://www.wilsonfield.co.uk/services/equity-finance/197/ after analyzing the link its the 197 which is a href="#197", this is controlled by javascript to show hide additional data Is there anyway to stop these links being crawled or fixing the 404 as there is no /197 it is just a link to hidden content
Moz Bar | | Wilson_Field0 -
Why do my top linking domains according to Webmaster tools, not even appear in my OSE report?
I know the Google index is obviously a lot larger than the MOZ index...but.... I have 8,000 links from blogspot.com according to Webmaster tools, and just one link according to OSE I have 600 links from an online dictionary according to Webmaster tools, not one is mentioned in my OSE report. I'd go so far as to say most of my top 10 linking domains according to Webmaster Tools, don't even have a single mention in my OSE report. We've been hit hard by Penguin 2.0 and I want to look at our link profile.....it seems OSE may be great for looking at my competitors link profiles, but for my own site it seems to be, well, not very accurate at all! So from a trying to do undo the damage caused by Penguin 2.0 point of view, should I just use webmaster tools and forget about OSE? Thanks!
Moz Bar | | MarbellaSurferDude0 -
OSE Missing High Profile Linking Root Domains
Hi All, I have noticed that Open Site Explorer does not appear to be totally accurate in the linking root domains it shows for a given site. For instance, I have a site that I know for a fact is listed on dmoz (and has been for far longer than last Mozscape update), which should show up near the top of the stack. What gives? Do you think that this is also affecting my projected DA, PA, etc? Thoughts and theories welcome.
Moz Bar | | G2W0