Are footer links important?
-
We currently display a list of links in the footer of our site to help boost SEO. They were put in place years ago and in a recent discuss with our UX team they requested we remove them from the site. Do footer links have any value? Or is this an old dated practice that no longer works? If we remove the footer links should we expect to see if have an impact on our SEO traffic?
-
Michael, Philip is on the dot mass footer linking was an SEO trick of the past that does not benefit much in terms of an SEO boost. If its messy clean it up. Leave it ONLY if it makes sense from a user experience, and so optimize for a real human person as he would browsing the lower part of your site.
Hope this helps
-
Are the footer links internal links to other pages on your own site, or external links to other websites in your network? If they're internal, there's nothing wrong it. If they're external, you are basically passing almost no value to those other sites. They may even potentially be seen as spammy links.
- Do footer links have any value? Very little value. It's best to avoid trying to get a bunch of footer links.
- Is this an old dated practice that no longer works? Correct. Footer links is an old and dated practice.
- If we remove the footer links should we expect to see if have an impact on our SEO traffic? You shouldn't expect a drop in SEO traffic from getting rid of a footer link.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
So many links from single site?
this guy is ranking on all high volume keywords and has low quality content, he has 1600 ref domains check the attachment how did he get so many links from single site is he gonna be penalized YD2BvQ0
Intermediate & Advanced SEO | | SIMON-CULL0 -
How would you link build to this page?
Hi Guys, I'm looking to build links to a commercial page similar to this: https://apolloblinds.com.au/venetian-blinds/ How would you even create quality links (not against Google TOS) to a commercial page like that? Any ideas would be very much appreciated. Cheers.
Intermediate & Advanced SEO | | spyaccounts140 -
Link conundrum - losing nav/footer links in mobile view
Hi Moz folks! I'm currently moving a site from being hosted on www. and m. separately to a responsive single URL. The problem is, the desktop version currently has links to important landing pages in the footer (about 60) and that's not something we want to replicate on mobile (mainly because it will look pretty awful.) There is no navigation menu because the key to the homepage is to convert users to subscription so any distraction reduces conversion rate. The footer links will continue to exist on the desktop view but, since Google's mobile-first index, presumably we lose these important homepage links to our most important pages. So, my questions: Do you think there is any SEO value in the desktop footer links? Do you have any suggestions about how best to include these 60-odd links in a way that works for mobile? Thanks!
Intermediate & Advanced SEO | | d_foley0 -
Link Building Strategy?
If I use unique content written from writers & post it to good sites (free blogs, bookmarking, directory, articles sites, etc.) having nice good cache, good PR, different IP's do i still have a chance of get hit by Spam actions of google? Planning to do like just 30-50 a month all with unique content or say 1 unique content then re-written & used not more than 3 times. If not this then What else would you suggest? One more thing to add up, like i have 1000+ pages out of which i have like 80-90 pages that matters to me (important pages) then how do I spin the anchor text between all the pages. Should i spin them between 1000+ pages or use only 80-90 IMP pages. If the content is 300 words let say then how many anchor tags should i have?
Intermediate & Advanced SEO | | welcomecure0 -
Linking and non-linking root domains
Hi, Is there any affect on SEO based on the ratio of linking root domains to non-linking root domains and if so what is the affect? Thanks
Intermediate & Advanced SEO | | halloranc0 -
Google WMT Turning 1 Link into 4,000+ Links
We operate 2 ecommerce sites. The About Us page of our main site links to the homepage of our second site. It's been this way since the second site launched about 5 years ago. The sites sell completely different products and aren't related besides both being owned by us. In Webmaster Tools for site 2, it's picking up ~4,100 links coming to the home page from site 1. But we only link to the home page 1 time in the entire site and that's from the About Us page. I've used Screaming Frog, IT has looked at source, JavaScript, etc., and we're stumped. It doesn't look like WMT has a function to show you on what pages of a domain it finds the links and we're not seeing anything by checking the site itself. Does anyone have experience with a situation like this? Anyone know an easy way to find exactly where Google sees these links coming from?
Intermediate & Advanced SEO | | Kingof50 -
Link to domain
Let's say i want to rank for rental car service and purchases a domain rental-car-service and creates a site http://www.rental-car-service.com There will be few persons who won't use anchor text to link to the site, but will simply link using URL ( in this case http://www.rental-car-service.com ) So, will a link to http://www.rental-car-service.com from another site using http://www.rental-car-service.com as anchor text help the keyword rental car service ?
Intermediate & Advanced SEO | | seoug_20050 -
Adding Links Under Embedded Videos?
What's the current opinion of adding do-follow links under video embed codes? Like what Vimeo does. Is this allowed, or does Google/Matt Cutts suggest always no-following these links?
Intermediate & Advanced SEO | | DojoGuy0