301 redirect from sites closing down
-
Hi
We have around 10 supplementary sites that have links to our site which are now closing down but are out of our control. We could have access to their domains so how could we maintain the link juice from these old sites which are going to our new site?
However there will be no websites left on these old supplementary just domain names
-
Hi,
If possible, you can definitely 301 redirect these domains. There does not need to be active websites on the domains to do this - a redirect will tell Google that the site's content has moved to the new location, and to assign the majority of the authority from the old site / domain to the new location. It would be beneficial if you were putting something relevant to the supplementary sites' content on the new / hub site so that it's truly a case of content having moved - Google will often dull the benefit of a 301 if there is no sign that real content has moved from one location to another. This is partially to stop people from buying expired domains and redirecting them for the SEO benefit alone. If you're unable to do this however, it's still a good move to redirect the closed sites so that any SEO benefit and any type-in traffic is directed to the best location. Redirection also means that the closed sites will drop out of Google's index quickly and any relevant rankings they had that could belong to the existing site should change to the existing site quickly as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moving site from html to Wordpress site: Should I port all old pages and redirect?
Any help would be appreciated. I am porting an old legacy .html site, which has about 500,000 visitors/month and over 10,000 pages to a new custom Wordpress site with a responsive design (long overdue, of course) that has been written and only needs a few finishing touches, and which includes many database features to generate new pages that did not previously exist. My questions are: Should I bother to port over older pages that are "thin" and have no incoming links, such that reworking them would take time away from the need to port quickly? I will be restructuring the legacy URLs to be lean and clean, so 301 redirects will be necessary. I know that there will be link juice loss, but how long does it usually take for the redirects to "take hold?" I will be moving to https at the same time to avoid yet another porting issue. Many thanks for any advice and opinions as I embark on this massive data entry project.
Technical SEO | | gheh20130 -
301 Redirect Review Nodes
I have a client who rents out vacation beach rentals. They currently have thousands of homes under management. Each property has its own internal reviewing platform. Reviews are not really intended to be viewed on their own, as in a stand alone page with just the review on it. The problem is that Drupal makes just about every type of node viewable on its own dedicated URL. I was just thinking about taking request to view stand alone reviews and 301’ing them to their respective property page, the context in which they are intended to be viewed. The website has about 2500 review nodes currently crawlable via Drupal that sit on their own URLs. Would there be a material impact to 301 them to their respective property page when any attempt to view them on their own is made to the site?
Technical SEO | | conversionpipeline20 -
.aspx 301 redirects on Business Catalyst
Hi I am have moved my website from .aspx to business catalyst. I have found out (when the site already migrated!) that Business Catalyst does not support .aspx 301 redirects. On a previous post from 2012 (https://moz.com/community/q/aspx-files-will-simply-not-work-as-redirects) , someone has recommended a java script re direct. I have tried this but google search console is classing this as a 404 resulting in no link juice and my website dropping pages on google. I have tried to do 301 redirects at my server level but wont work. Anyone know a solution? Thanks in advance Keith
Technical SEO | | EntertainmentIdeas0 -
Find all old links from a site to 301
We worked on this site a while ago - http://www.electric-heatingsupplies.co.uk/ Whilst we did a big 301 redirect exercise, I wanted to check that we "got" all of them. Is there a historical way I can check all the old indexed links to make sure they correlate to the new links? Thanks!!
Technical SEO | | lauratagdigital0 -
Crawl errors: 301 (permanent redirect)
Hi, here are some questions about SEO Crawl Diagnostics. We've recently found out this 301 (permanent redirect) errors in our website and we concluded that the two factors below are the causes. 1. Some of our URLs that has no / at the end is automatically redirected to the same URL but with / at the end. 2. For SEO reasons we have designed our website in a way that when we type in a URL it will automatically redirect to a more SEO friendly URL. For example, if one of the URLs is www.example.com/b1002/, it will automatically redirect to www.example.com/banana juice/. The question is, are these so significant for our SEO and needs to be modified? One of the errors in our blog was having too many on-page links. Is this also a significant error and if so, how many on-page links are recommended from the SEO perspective? Thanks in advance.
Technical SEO | | Glassworks0 -
My Alexa ranking dropped after a 301 redirect is that bad?
I had all of my non www pages redirect to the www versions. My alexa ranking dropped and keeps dropping after I did this. I'm guessing its because its tracking the non www version. Does anyone know if this is correct and should I worry?
Technical SEO | | CandleCam0 -
301 Redirect
Hi there, We are re-branding & re-structuring our website, there will be quite a number of 301 re-directs, possibly hundreds. The question is: Should i wait until the re-branding has been completed and do al the 301's in one go?, or should I try and do 301's as i go along? Kind Regards
Technical SEO | | Paul780 -
How should 301 redirects affect Page Authority?
We recently setting up 301 redirects from one of our sites so that the site redirects from the www version to the non-www version for all pages. We want to quantify what we expect to see as results. From what the experts say, we'd expect that the Page Authority of the canonical versio (non-www) will be higher than either of the two separate ones were previously. For instance, if this page - www.website.com/information/ - had a PA of 57 and this one - website.com/information/ - had a PA of 53, some time after the 301 redirects from www to non-www have been put into place, we should see the non-www version of that page move up to some PA about 57. It our thinking correct? How long does it normally take to see a PA update take place in a scenario like this? Thanks, Richard
Technical SEO | | LDS-SEO0