Title Keyword Order Question
-
Hey there,
Hoping someone could provide me with an answer / some insight into this.
As an example, if I were to be targeting "Fish markets in" and "Fish shops in" as my keyword(s). And my site name was "The Fish Guide".
I am trying to populate my title tags as best as possible without sacrificing readability and definitely making an effort to avoid the the spam-factor.
Ideally I'd like to rank well (just focusing on titles at the moment, nothing else) when a user searches for "Fish markets in London" and **"Fish shops in London" **or "Fish markets in Los Angeles" or "Fish shops in Berlin" etc.
If I were to use the following structure in my titles (in this case for London):
"Fish markets and fish shops in London - The Fish Guide"
Would this work as I hope?
I.E. If a user searched for either "Fish shops in London" or "Fish markets in London" would the format of my title in this example work or would I need to have "Fish Markets in London" and "Fish Shops in London" grouped together?
E.G. "Fish Markets in London - Fish Shops in London - The Fish Guide"
Thanks!
-
Thanks for the response both. That answers my question
-
Google is smart when it comes to title tags and how they will help you target the right kind of audience. If you are targeting two keywords on your page which are “Fish Markets in London” and “Fish Shops in London” then you should not necessarily add the exact match keywords in it.
When crafting your Meta Data, all you have to do is to make it natural and include partial match anchor text in it.
You proposed two titles that are:
- Fish markets and fish shops in London - The Fish Guide
- Fish Markets in London - Fish Shops in London - The Fish Guide
If I would be you, I would have craft the title tag of the page somewhat like this:
Fish Markets and shops in London – The Fish Guide
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate content question
Hey Mozzers! I received a duplicate content notice from my Cycle7 Communications campaign today. I understand the concept of duplicate content, but none of the suggested fixes quite seems to fit. I have four pages with HubSpot forms embedded in them. (Only two of these pages have showed up so far in my campaign.) Each page contains a title (Content Marketing Consultation, Copywriting Consultation, etc), plus an embedded HubSpot form. The forms are all outwardly identical, but I use a separate form for each service that I offer. I’m not sure how to respond to this crawl issue: Using a 301 redirect doesn’t seem right, because each page/form combo is independent and serves a separate purpose. Using a rel=canonical link doesn’t seem right for the same reason that a 301 redirect doesn’t seem right. Using the Google Search Console URL Parameters tool is clearly contraindicated by Google’s documentation (I don’t have enough pages on my site). Is a meta robots noindex the best way to deal with duplicate content in this case? Thanks in advance for your help. AK
Technical SEO | | AndyKubrin0 -
Penalized for keyword?
Hi There! We have been building our website (https://systemfarmer.hu) for years, and had a great position for the keyword "office 365" in hungary. Now our site dropped in the middle of nowhere in natural search list. Is it possible that google penalized us? Tried to find out the reason without any luck. Thanks! Laszlo
Technical SEO | | laszlosf0 -
Old homepage in google on branded keyword
Hello there, I have a strange problem: if you search "probike" (romanian google.ro), i get an OLD homepage with https://www.probike.ro , and my new homepage is https://probike.ro, the real problem is that title/meta description are not available (see attachment). Redirect 301: Ok
Technical SEO | | Shanaki
Robots.txt: Ok
Sitemap: Ok Help, is annoying 🙂 With respect, Andrei I33gThc0 -
H1 Tags the same as Title Tags and other meta questions
I run an ecom store that has about 800 live products. When everything got set up, no one set up the title tags correctly. So I am going through to update them in bulk. What I was going to do was to take the product name (which serves as the H1 tag), use that with a postfix | CompanyName. If length is an issue I trim it down. But the question is, will having essentially duplicate information in here be an issue? Also, when someone was setting up meta descriptions, they often used basically the product name or a half sentence. Would it be better to remove the descriptions and allow google to decide? I even had some that were literally just the brand name of the product, which I already removed.
Technical SEO | | ShockoeCommerce0 -
Keyword in Domain Name
Hello!My website is www.enchantingquotes.com. I also own the domain www.enchantingwallquotes.com,which forwards to my site. About 90% of my business comes from the keyword "wall quotes". Should I consider changing switching to the enchantingwallquotes.com domain and redirecting? And if I do, do I need to recreate the entire website or is there an easier way that I am overlooking? Thank you for any advise/insight!
Technical SEO | | eqgirl0 -
Windows IIS 7 Redirect Question
I want to redirect the following 4 pages to the home page: http://www.phbalancedpool.com/pool-repair/pool_repair_arizona.html http://www.phbalancedpool.com/About%20Pool%20Cleaning%20Arizona/About_Page_Pool_Cleaning_Arizona.html http://www.phbalancedpool.com/specials/Pool%20Cleaning%20and%20Pool%20Repair%20Specials.html http://www.phbalancedpool.com/service-areas-in-arizona/Chandler_Gilbert_Mesa_Queen%20Creek_San%20Tan%20Valley.html This is what I am currently using for my Web.config file: <configuration></configuration> <match url=".*"></match> <add input="{HTTP_HOST}" pattern="^phbalancedpool.com$"></add> <action type="Redirect" url="http://www.phbalancedpool.com/{R:0}" <="" span="">redirectType="Permanent" /></action> <location path="pool-repair/pool_repair_arizona.html"></location> <location path="About%20Pool%20Cleaning%20Arizona/About_Page_Pool_Cleaning_Arizona.html"></location> <location path="specials/Pool%20Cleaning%20and%20Pool%20Repair%20Specials.html"></location> <location path="service-areas-in-arizona/Chandler_Gilbert_Mesa_Queen%20Creek_San%20Tan%20Valley.html"></location> Only the first one is actually redirecting and I can't figure out why. What do I need to do to fix this?
Technical SEO | | JordanJudson0 -
Hyphens in keywords
Anyone know if hyphens affect the SEO value of keywords? So is: Sandwich-making course Worse than: Sandwich making course I'm talking about in titles and body text. I already know that too many hyphens is a bad idea in URLs and domain names.
Technical SEO | | JacobFunnell0 -
Weird Indexing Question
Google has indexed mysite.com/ and mysitem.com/\/ (no idea why). If you click on the /%5C? URL it takes you to mysite.com//. I have a rel=canonical tag on it that goes to mysite.com/ but I was wondering if there was another way to correct the issue.
Technical SEO | | BryanPhelps-BigLeapWeb0