Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
[E-commerce] Duplicate content due to color variations (canonical/indexing)
-
Hello,
We currently have a lot of color variations on multiple products with almost the same content. Even with our canonicals being set, Moz's crawling tool seems to flag them as duplicate content.
What we have done so far:
- Choosing the best-selling color variation (our "master product")
- Adding a rel="canonical" to every variation (with our "master product" as the canonical URL)
In my opinion, it should be enough to address this issue. However, being given the fact that it's flagged as duplicate by Moz, I was wondering if there is something else we should do?
Should we add a "noindex,follow" to our child products and "index,follow" to our master product? (sounds to me like such a heavy change)
Thank you in advance
-
Thank you for your answer. I would love to do it this way, unfortunately our current system wouldn't allow it. With more than 5000 products on our website, different content for each color variation would be time consuming.
My question was about "noindex,follow" on children products (with the proper canonicalisation) and its SEO impact. But my guess is that canonicalisation should be enough to address the issue.
-
Hello,
If color is the main variation in the products, can you just set those as options, so each color is not a separate page? Then you just have one item and the user just selects a different color from that page. That is really the way this should be done to avoid any duplicate content issues. The other idea would just be to write different content for the pages, which if they are different products, they should already have different content already.
Hope that helps.
-
Thank you for your answer. Great job on this guide! Actually, we already did this on our product listing pages (a combination of next/prev, noindex/follow and canonicals). It worked great.
However, our current issue is about our product pages. I'm wondering if a combination of canonicalisation and noindex on secondary content would be relevant.
-
Hi there,
You may have a more complex pagination issue. My former colleague wrote a good guide to this sort of e-commerce pagination / canonicalisation problem a few months ago. It may qualify as one of the non-boring reads on the subject
Do you see a solution here that looks good for you? - http://www.ayima.com/seo-knowledge/conquering-pagination-guide.html
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will I be flagged for duplicate content by Google?
Hi Moz community, Had a question regarding duplicate content that I can't seem to find the answer to on Google. My agency is working on a large number of franchisee websites (over 40) for one client, a print franchise, that wants a refresh of new copy and SEO. Each print shop has their own 'microsite', though all services and products are the same, the only difference being the location. Each microsite has its own unique domain. To avoid writing the same content over and over in 40+ variations, would all the websites be flagged by Google for duplicate content if we were to use the same base copy, with the only changes being to the store locations (i.e. where we mention Toronto print shop on one site may change to Kelowna print shop on another)? Since the print franchise owns all the domains, I'm wondering if that would be a problem since the sites aren't really competing with one another. Any input would be greatly appreciated. Thanks again!
Intermediate & Advanced SEO | | EdenPrez0 -
Ogranization Schema/Microformat for a content/brand website | Travel
Hi, One of our clients have a website specific to a place, for eg. California Tourism in which they publish local information related to tourism, blogs & other useful content. I want to understand how useful is to publish Organization Schema on such website mentioning the actual Organization, which in this case is a Travel Agency? Or any other schema would fit in for such websites?
Intermediate & Advanced SEO | | ds9.tech0 -
E-Commerce Site Collection Pages Not Being Indexed
Hello Everyone, So this is not really my strong suit but I’m going to do my best to explain the full scope of the issue and really hope someone has any insight. We have an e-commerce client (can't really share the domain) that uses Shopify; they have a large number of products categorized by Collections. The issue is when we do a site:search of our Collection Pages (site:Domain.com/Collections/) they don’t seem to be indexed. Also, not sure if it’s relevant but we also recently did an over-hall of our design. Because we haven’t been able to identify the issue here’s everything we know/have done so far: Moz Crawl Check and the Collection Pages came up. Checked Organic Landing Page Analytics (source/medium: Google) and the pages are getting traffic. Submitted the pages to Google Search Console. The URLs are listed on the sitemap.xml but when we tried to submit the Collections sitemap.xml to Google Search Console 99 were submitted but nothing came back as being indexed (like our other pages and products). We tested the URL in GSC’s robots.txt tester and it came up as being “allowed” but just in case below is the language used in our robots:
Intermediate & Advanced SEO | | Ben-R
User-agent: *
Disallow: /admin
Disallow: /cart
Disallow: /orders
Disallow: /checkout
Disallow: /9545580/checkouts
Disallow: /carts
Disallow: /account
Disallow: /collections/+
Disallow: /collections/%2B
Disallow: /collections/%2b
Disallow: /blogs/+
Disallow: /blogs/%2B
Disallow: /blogs/%2b
Disallow: /design_theme_id
Disallow: /preview_theme_id
Disallow: /preview_script_id
Disallow: /apple-app-site-association
Sitemap: https://domain.com/sitemap.xml A Google Cache:Search currently shows a collections/all page we have up that lists all of our products. Please let us know if there’s any other details we could provide that might help. Any insight or suggestions would be very much appreciated. Looking forward to hearing all of your thoughts! Thank you in advance. Best,0 -
Directory with Duplicate content? what to do?
Moz keeps finding loads of pages with duplicate content on my website. The problem is its a directory page to different locations. E.g if we were a clothes shop we would be listing our locations: www.sitename.com/locations/london www.sitename.com/locations/rome www.sitename.com/locations/germany The content on these pages is all the same, except for an embedded google map that shows the location of the place. The problem is that google thinks all these pages are duplicated content. Should i set a canonical link on every single page saying that www.sitename.com/locations/london is the main page? I don't know if i can use canonical links because the page content isn't identical because of the embedded map. Help would be appreciated. Thanks.
Intermediate & Advanced SEO | | nchlondon0 -
Duplicate content on recruitment website
Hi everyone, It seems that Panda 4.2 has hit some industries more than others. I just started working on a website, that has no manual action, but the organic traffic has dropped massively in the last few months. Their external linking profile seems to be fine, but I suspect usability issues, especially the duplication may be the reason. The website is a recruitment website in a specific industry only. However, they posts jobs for their clients, that can be very similar, and in the same time they can have 20 jobs with the same title and very similar job descriptions. The website currently have over 200 pages with potential duplicate content. Additionally, these jobs get posted on job portals, with the same content (Happens automatically through a feed). The questions here are: How bad would this be for the website usability, and would it be the reason the traffic went down? Is this the affect of Panda 4.2 that is still rolling What can be done to resolve these issues? Thank you in advance.
Intermediate & Advanced SEO | | iQi0 -
International SEO - cannibalisation and duplicate content
Hello all, I look after (in house) 3 domains for one niche travel business across three TLDs: .com .com.au and co.uk and a fourth domain on a co.nz TLD which was recently removed from Googles index. Symptoms: For the past 12 months we have been experiencing canibalisation in the SERPs (namely .com.au being rendered in .com) and Panda related ranking devaluations between our .com site and com.au site. Around 12 months ago the .com TLD was hit hard (80% drop in target KWs) by Panda (probably) and we began to action the below changes. Around 6 weeks ago our .com TLD saw big overnight increases in rankings (to date a 70% averaged increase). However, almost to the same percentage we saw in the .com TLD we suffered significant drops in our .com.au rankings. Basically Google seemed to switch its attention from .com TLD to the .com.au TLD. Note: Each TLD is over 6 years old, we've never proactively gone after links (Penguin) and have always aimed for quality in an often spammy industry. **Have done: ** Adding HREF LANG markup to all pages on all domain Each TLD uses local vernacular e.g for the .com site is American Each TLD has pricing in the regional currency Each TLD has details of the respective local offices, the copy references the lacation, we have significant press coverage in each country like The Guardian for our .co.uk site and Sydney Morning Herlad for our Australia site Targeting each site to its respective market in WMT Each TLDs core-pages (within 3 clicks of the primary nav) are 100% unique We're continuing to re-write and publish unique content to each TLD on a weekly basis As the .co.nz site drove such little traffic re-wrting we added no-idex and the TLD has almost compelte dissapread (16% of pages remain) from the SERPs. XML sitemaps Google + profile for each TLD **Have not done: ** Hosted each TLD on a local server Around 600 pages per TLD are duplicated across all TLDs (roughly 50% of all content). These are way down the IA but still duplicated. Images/video sources from local servers Added address and contact details using SCHEMA markup Any help, advice or just validation on this subject would be appreciated! Kian
Intermediate & Advanced SEO | | team_tic1 -
Is an RSS feed considered duplicate content?
I have a large client with satellite sites. The large site produces many news articles and they want to put an RSS feed on the satellite sites that will display the articles from the large site. My question is, will the rss feeds on the satellite sites be considered duplicate content? If yes, do you have a suggestion to utilize the data from the large site without being penalized? If no, do you have suggestions on what tags should be used on the satellite pages? EX: wrapped in tags? THANKS for the help. Darlene
Intermediate & Advanced SEO | | gXeSEO0 -
Multiple stores & domains vs. One unified store (SEO pros / cons for E-Commerce)
Our company runs a number of individual online shops, specialised in particular products but all in the same genre of goods overall, with a specific and relevant domain name for each shop. At the moment the sites are separate, and not interlinked, i.e. Completely separate brands. An analogy could be something like clothing accessories (we are not in the clothing business): scarves.com, and silkties.com (our field is more niche than this) We are about to launch a related site, (e.g. handbags.com), in the same field again but without precisely overlapping products. We will produce this site on a newer, more flexible e-commerce platform, so now is a good time to consider whether we want to place all our sites together with one e-commerce system on the backend. Essentially, we need to know what the pros and cons would be of the various options facing us and how the SEO ranking is affected by the three possibilities. Option 1: continue with separate sites each with its own domains. Option 2: have multiple sites, each on their own domain, but on the same ecommerce system and visible linked together for the customer (with unified checkout) – on the top of each site could be a menu bar linking to each site: [Scarves.com] – [SilkTies.com] – [Handbags.com] The main question here is whether the multiple domains are mutually beneficial, particularly considerding how close to target keywords the individual domains are. If mutually benefitial, how does it compare to option 3: Option 3: Having recently acquired a domain name (e.g. accessories.com) which would cover the whole category together, we are presented with a third option: making one site selling all of these products in different categories. Our main concern here would be losing the ability to specifically target marketing, and losing the benefit of the domains with the key words in for what people are more likely to be searching for (e.g. 'silk tie') rather than 'accessories.' Is it worth taking the hit on losing these specific targeted domain names for the advantage of increased combined inbound links?
Intermediate & Advanced SEO | | Colage0
