Website not properly listed on google organic despite SEO efforts
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Hello,
I have worked thoroughly on my website tags including HTML titles, URLs, H1 headers and text on each section. The problem is that despite this effort, my website does not seem to improve in terms of ranking (the onsite optimization has been done 6 months ago already).
We have a sitemap, we have done link building and everything but still no tangible progress.
The anomaly I am experiencing is the following: If I search on Google.com.lb for "aparment for sale in lebanon" I don't get the section on my website that is optimized for that particular query (which is the Buy section located here http://www.ramcolb.com/apartment-sale-beirut-lebanon). my site appears only on page 6 but the Homepage appears which is very counter intuitive because it is not optimized for the "apartment for sale in Lebanon" keyword. And this anomaly is present on almost all sections and their relevant queries. The relevant section for the particular query never appears, it is always another irrelevant section that appears but far in the listings (beyond page 6). It is as if Google hasn't indexed properly my website and is mixing up the sections...
Has anyone experienced this type of problems? what can be done?
Thanks in advance
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Hi there,
The points others raise here are very good. Look also at the total number of links coming into the website. Links are still very important for rankings - Google may be trying to steer away from having inbound links influence rankings as much as they have in the past, but they are still a big part of the ranking algorithm and it's difficult to rank well without them.
Open Site Explorer only shows the site receiving links from 13 separate domains. Cross-check this with your competitors - how many do they have? And as David mentions, do these links point to the pages you want to have rank?
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Some things I noticed.
- The H1 on the page is "BUY" and the second headline that actually includes "Apartments for sale in Lebanon" is an H3
- I would put apartments for sale in lebanon as the h1 instead of buy or at least change that line into an H2 and put "apartments for sale in lebanon" at the beginning of the line instead of at the end
- There are no internal sitelinks linking to that page using anchor text other than "Buy"
- Buy is really awful anchor text. Try to find other places on the site where you can interlink with at least slightly more relevant anchor text.
- Your domain authority is still pretty low. Work on getting that closer to 30.
- Almost all of the external links to that page are spammy directory links that are more likely to hurt you than help you. For example: http://www.dmozing.com/Business/Real_Estate/?p=23. Clean these up.
- A somewhat legitimate link might be http://www.discoverlebanon.com/en/directory/index_v.Homes%20for%20sale_114.html
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You should also look at submitting a sitemap (https://support.google.com/webmasters/answer/156184?hl=en) so you setup your site to be organized.
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A few things:
1. Are there any links pointing at the page(s) you want to rank, rather than the root domain?
2. How many links are indexed? Do a site search to view this: (site:www.yourdomain.com, and also site:yourdomain.com to check for non-www versions)
3. Have you submitted the main URLs in webmaster tools using the "fetch as Google" option
4. Run the site in SEO-browser to see how the pages render out. Your seo efforts might look good on-page, but render out strange in the eyes of the search engines. (h3's before h1's, etc)
5. Check analytics for referring URL's, and set up an account in moz to check backlinks of you, and your competition.Should be a good start
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