Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Using commas in the title tag?
-
Is there a disadvantage/advantage to using commas to separate words in the title tag. Which will be more effective as a title tag: "keyword1 keyword2 - Brand" OR "keyword1, keyword2 - Brand"?
-
Anyone has any thoughts as far as "-" as a way to designate keyword string as in funny-greeting-cards vs. funny greeting cards,....
-
Like Barry, I've not tested this conclusively; however, I'd be very surprised if natural comma usage has much if any negative effect.
In this instance you'd probably be better off with a comma splitting the two (very similar) keywords just for the human factor: "cheap books free books" looks spammy and is likely to put people (and potentially Google, depending on how far you take it) off.
-
I see.
Well, I certainly used to put a few keywords in titles using commas assuming it acted as a separator, however (and again anecdotally) I now write (as does everybody I'm comparing myself to) titles in the format "Cheap Books and Free Books".
Stick 'poker' into Google and look at everybody's titles. A few years back that would have looked like 'Poker, Online Poker, Texas Holdem | PokerSite" where as now it's "Poker and Online Poker including Texas Holdem at PokerSite".
However, stick 'travel' into Google and you'll see everybody still using commas.
So, as I say, I can't think how it would adversely effect you but I think with Google trying to extract meaning from people's searches that, in the long term, more natural sentences over a list of keywords would serve you better.
-
Thanks for your quick response Barry. I understand what you are saying, but I think I am coming at it more from a point of the search engines figuring out the difference between keywords.
Say for example the title tag was "cheap books free books" would the search engines be able to figure out that there should be two sets of keywords there as opposed to four inidividual words. Do commas help to define this?
How do search engines treat the comma?
-
Hmm, I've not tested conclusively but I can't think how a comma would adversely effect you. However, anecdotally, I've seen lots of sites move away from commas and pipes in titles so I'd have to assume that something was up.
I don't think stop words are being treated the same as the used to be with Google trying to figure out intent more and more, plus I'm not a huge fan of special characters (not that a comma is that special) in the title so unless it looked ridiculous I'd consider not using it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
H1 tag positioning impact
Hello, I am currently working with a dev team to develop a new site. We have designed the title tags to sit below a banner image on each page but the technical team are insisting the h1 title tags must come above the banner for maximum SEO impact. I am sceptical about this, can anybody please shed some light and/or share any up to date resource on this? I have attached a side by side wireframe to illustrate the pages with the h1 tags in both positions. Thank you! HnWcLTx
On-Page Optimization | | Popidev0 -
Duplicate page titles and hreflang tags
Moz is flagging a lot of pages on our site which have duplicate page titles. 99% of these are international pages which hreflang tags in the sitemap. Do I need to worry about this? I assumed that it wasn't an issue given the use of hreflang. And if that's the case, why is Moz flagging them as an issue? Thanks.
On-Page Optimization | | ahyde0 -
Different title tags and meta descriptions for desktop and mobile?
Is it possible to use different title tags and meta descriptions for mobile users? For Example: In the SERP for desktop you'll see the desktop title tags and meta descriptions, but in the SERP for mobile you'll the mobile versions of the webpage.
On-Page Optimization | | alex19780 -
Meta Title Pipes and Spacing
I've been doing optimization on a clients website and want to make sure I'm maximizing my characters. Does anyone have any feedback on the spacing in between the pipes ( | ) ? IE: Internet Marketing Company | Denver SEO | Brand Name Do the spaces before and after the pipes play a role in whether the search engines can distinguish the keyword or is it all considered one word if there is no spaces such as: IE: Internet Marketing Company|Denver SEO|Brand Name Any information will be super helpful. Thanks for your help!
On-Page Optimization | | RezStreamSEO0 -
Prices in title tag
At our ecommerce site adwords ads generally perform a lot better when the product price is included in the ad title. Does anyone here have any experience and data on CTR with including product prices in title tags of product / category pages?
On-Page Optimization | | ese0 -
Does a phone number in the title tag hurt your rankings in SERP?
Hi Mozzers, One of my client is a carpet cleaner and I was wondering if adding a phone number into the title tags would hurt our rankings . I am asking because the client has mentioned it and that we do have some space to add a phone number into the tag. Thanks
On-Page Optimization | | Ideas-Money-Art0 -
Does Title Tag have to be in the HEAD tag?
We are using templates that load the same header for every page. I'd like to just include a different title tag in the "body" template of each page. If I was to do this, does it affect SEO at all?
On-Page Optimization | | moziodavid0