What is the SEO value of Thomasnet
-
Ok, the company I work for has had a paid listing on Thomasnet.com. This was started long before I took over the marketing. We get no real value from Thomasnet, just a lot of solicitation for unrelated things. And my company has been paying $15,000 a year for this listing. Thomasnet is a huge waste of money and I want to cancel it. The problem is that I do not have a good understanding of the link value from Thomasnet. They have a high domain authority and we have a good number of links from them because we pay for the listing. If we stop paying, those links go away and I am afraid it will hurt us in our rankings. Any insights? Thanks!
-
I totally agree on this as well. I think it varies greatly on what product lines you are running listings on and the best thing to do is track the leads that come in via rfq's and phone (oof TN) and follow them to see if they convert. I think we can all agree that it is difficult to gauge the seo benefit on it.
-
Thomasnet has two types of listings: Paid & Free
Free Listings = Listings that have a nofollow attribute, free to list, follows paid listings
Paid Listings = Points allocated to these listings have the nofollow attribute removedWe still get some decent leads on ThomasNet (better than Macraes & GlobalSpec).
-
Our experience with Thomasnet is that we get all kinds of solicitations for people trying to sell us their services but not actually any sales. Just not sure of the SEO impact.
-
i'm not totally sure I understand what your saying. You would allocate points to get the link removed?
-
I agree that Thomasnet is a waste of money... I haven't seen any increases in organic positions with clients that paid to have the Thomasnet listing
-
The way I always use them is if we didn't have a high organic position for one of our product lines, I would allocate points to get the no-follow link removed off the free listing. Did this help? I didn't notice any increase/decreases in organic positions for any competitive keywords (ie: widget). Did it help for long-tails (ie: stainless steel widget)? It seemed to help, but difficult to say.
Feel free to PM as I'm extremely familiar with their programs.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can Google shopping listings affect SEO rankings?
Hello everyone. Here is my question: Until 4 weeks ago we used to have just around 2,000 product/pages on Google shopping of our product pages, then we added over 40,000 more items/pages to it, and our Google natural search rankings dropped on most of our long-tail keywords pointing to the same product pages. Do you think that's just coincidence or could the number of products/pages on Google shopping affect natural search results?
Paid Search Marketing | | fablau0 -
Does sitewide SEO affect PPC Quality Score?
When evaluating a PPC landing page for Quality Score, does Google evaluate the other pages that the landing page is linked to? For example, if we have a well optimized page on the site for "Widgets", can it outscore a well optimized PPC landing page that is isolated in a "disallow" directory with no links into or out of the page? I'm not sure if I am making myself clear...
Paid Search Marketing | | CsmBill0 -
Will PPC elsewhere on my domain help my organic SEO?
I have an e-commerce site with a small product line which an on-going organic SEO campaign. As a side project, I'm planning on doing some PPC testing with a highly converting product squeeze page, which I'll run Google ads to gain traffic. (this is PPC only and for this page I am not concerned with organic SEO traffic - although of course the page itself will be fully optimized). I am wondering whether to run this squeeze page on a sub-domain or sub-directory of the existing site, OR to host it on a completely fresh domain? I would like to know if as side-effect my existing Website benefit 'organically' from some of the PPC traffic, helping with it's domain authority, etc.,? or could this possibly do any harm? p.s. Bear in mind this is not going to be a page visible on the on the main site itself, it's a separate entity for PPC. Would be great to have some expert Moz eyes on this and opinions. Thanks!
Paid Search Marketing | | GregDixson0 -
What are the most Important Local Business Directories for SEO
Thanks for any help on this, I wanted to know what are the most Important Local Business Directories for SEO? I have come a crossed a few sites that list tons of directories, but I wanted to know if anyone here is a top list. Also can it hurt to be on to many?
Paid Search Marketing | | quailadv0 -
What are the best ways that PPC and SEO can work together?
This has come up recently internally as we are an agency that traditionally only focuses on SEO. However, when asked to articulate the benefits of how they can work together I normally see rather vague and non-actionable answers that don't really translate to real life always. I can understand how you can use SEO techniques to improve the ROAS of a PPC campaign by improving the quality of a landing page. I am also aware of a number of ways you can use Adwords data from your campaign to improve your SEO campaign but I am curious to know. How else can the two channels work together to help each other out?
Paid Search Marketing | | SearchAcademy0 -
Claiming SEO Services But Really Pay-Per-click
I just started marketing to dentists. I spoke at a local gathering to about 6 dentists and 3 of them said they were using SEO services. I looked at their sites and absolutely no SEO of anything was performed. They were quite taken back by this. Page titles all the same, no page descriptions etc. These dentists were paying about $800 per month and some had micro sites set up for them. It appears that this SEO company was using Google adwords to "artificially" drive traffic to the dentist or dentist micro site... and calling themselves an SEO company. This SEO company was also using tracking phone numbers on both the primary and micro sites. Which I've read can harm local NAP issues. I'm a bit worried that if I tell these dentists to stop using this company and go with me that the traffic will decrease while I work on real SEO. Maybe I should use adwords too until the "organic" power of SEO kicks in and they cut back until traffic stabilizes?
Paid Search Marketing | | Czubmeister0 -
Pay for Performance SEO
Does anyone have any thoughts on, or experience with, pay for performance SEO companies such as Results First? Thanks
Paid Search Marketing | | uniquegifts-2778790
