What is the SEO value of Thomasnet
-
Ok, the company I work for has had a paid listing on Thomasnet.com. This was started long before I took over the marketing. We get no real value from Thomasnet, just a lot of solicitation for unrelated things. And my company has been paying $15,000 a year for this listing. Thomasnet is a huge waste of money and I want to cancel it. The problem is that I do not have a good understanding of the link value from Thomasnet. They have a high domain authority and we have a good number of links from them because we pay for the listing. If we stop paying, those links go away and I am afraid it will hurt us in our rankings. Any insights? Thanks!
-
I totally agree on this as well. I think it varies greatly on what product lines you are running listings on and the best thing to do is track the leads that come in via rfq's and phone (oof TN) and follow them to see if they convert. I think we can all agree that it is difficult to gauge the seo benefit on it.
-
Thomasnet has two types of listings: Paid & Free
Free Listings = Listings that have a nofollow attribute, free to list, follows paid listings
Paid Listings = Points allocated to these listings have the nofollow attribute removedWe still get some decent leads on ThomasNet (better than Macraes & GlobalSpec).
-
Our experience with Thomasnet is that we get all kinds of solicitations for people trying to sell us their services but not actually any sales. Just not sure of the SEO impact.
-
i'm not totally sure I understand what your saying. You would allocate points to get the link removed?
-
I agree that Thomasnet is a waste of money... I haven't seen any increases in organic positions with clients that paid to have the Thomasnet listing
-
The way I always use them is if we didn't have a high organic position for one of our product lines, I would allocate points to get the no-follow link removed off the free listing. Did this help? I didn't notice any increase/decreases in organic positions for any competitive keywords (ie: widget). Did it help for long-tails (ie: stainless steel widget)? It seemed to help, but difficult to say.
Feel free to PM as I'm extremely familiar with their programs.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How would changing every title tag on your site at once affect SEO?
We are moving our website to a new CMS, and working with a vendor who would like to change the title tags from the current format to a breadcrumb structure. Our fear is that this may negatively impact the current optimization efforts in place. Our current title tags are a mixed bag of good, bad and neutral, but some have been optimized for best practices. Does anyone have any insight on the effect we would see if everything were changed at once, or any suggestions on how we could test this before we launch the "new" site? Thanks!
Paid Search Marketing | | cparedes1 -
Has anyone tried Captora? Curious about people's thoughts on potential benefits and risks for SEO.
We talked to a vendor called Captora today and I'm curious if anyone else has tried them. It seems like it's too good to be true and could lead to issues should Google get wise to this tactic. So what are people's thoughts? watch?v=SVSCPrcXXDQ
Paid Search Marketing | | VMTurbo-Marketing0 -
Internationalization without losing SEO
Hi everyone ! For years we've had our e-commerce site targeting only our Brazilian customers, thus our domain name was domain.com.br . We've built a very strong AdWords account with the URLs within this domain and we've got a considerable SERP positioning as well. Now we've also bought the domain.com (without the country extension ".br"), to target international clients. Our plan is to build the site using the following structure: domain.com/en-US/
Paid Search Marketing | | mobic
domain.com/es-ES/
domain.com/en-GB/ and also domain.com/pt-BR/ (for our brazilian audience). We thing that just dropping off the original domain.com.br and redirecting everything to domain.com/pt-BR/ would not be a good move, as we would need to redo all our AdWords campaigns (the domain is different) and would lose all our reputation/quality score. In terms of SEO I don't know how Google would react with the redirects (if we would keep the quality or not). So our plan is to keep both the domain.com.br and domain.com/pt-BR/ working simultaneously, but then there's the problem of duplicate content. Should we use the "canonical" tag and if so, where should we say the original content is? Has anyone been through this before, ie. expanding a country-level domain to a .com with multiple languages, but keeping the reputation gained by the original language. Thanks for any advice!! P.S. - We've also though about setting up the new structure with subdomains such as en.domain.com , es.domain.com, fr.domain.com, but we though it would work better using subdirectories. Any thoughts on this is also very welcomed.0 -
What are the best ways that PPC and SEO can work together?
This has come up recently internally as we are an agency that traditionally only focuses on SEO. However, when asked to articulate the benefits of how they can work together I normally see rather vague and non-actionable answers that don't really translate to real life always. I can understand how you can use SEO techniques to improve the ROAS of a PPC campaign by improving the quality of a landing page. I am also aware of a number of ways you can use Adwords data from your campaign to improve your SEO campaign but I am curious to know. How else can the two channels work together to help each other out?
Paid Search Marketing | | SearchAcademy0 -
I need monthly SEO help!
Hello, I'm new here, but a HUGE fan of SEOmoz and their working principles. I need someone who would have the same regard for SEOmoz and a healthy respect for safe SEO principles to help me with my monthly clients. Is this the place to post about my need or should I take it to the jobs area? Thanks in advance for your guidance.
Paid Search Marketing | | kbates1 -
Do you take Seo and ppc management on competitor sites?
I would love to hear what everyone thinks : I wanted to know what people do about seo and ppc when the keywords and industries overlap.
Paid Search Marketing | | DavidKonigsberg0 -
What is the effect of a proxy server replicating a sight on SEO
I have heard of PPC company's that set up a proxy server to replicate your site so that they can use their own tracking methods for their reports. What affect if any does this have on SEO for a site?
Paid Search Marketing | | prima-2535091
