Adding videos to a website
-
Hello!
We are producing multiple videos (each about 1-minute long) for a company website. We have decided to use Wistia to host them, in order get the full SEO benefits of links to the videos.
I have two questions:
1. Would it definitely be better for SEO to divide up the videos and place them on the various existing pages of the site that are related to the video content, rather than putting all the videos together on a separate video page?
2. If we do put different videos on different pages, would it be a bad idea also to have a video page with all the videos together? Would this be considered duplicate content?
Thank you very much!
-
Thank you, trung.ngo! I appreciate your thoughts. Yes, we have transcriptions and are submitting site maps.
-
Thank you, cathibanks!
-
I agree. Option #1. And, maybe on your video page you could have links to each of the videos rather than the videos themselves in order to eliminate the duplicate content issue.
I think #1 wins.
-
I'd recommend going with option #1. The pages already have some history and, also, has some crawlable text content that would support the video. You may want to add a video transcription to provide additional context and crawlable text for search engines. Also remember to mark the videos accordingly (https://support.google.com/webmasters/answer/2413309?hl=en) and to create and submit a valid video XML sitemap to the respective search engines.
As for the video landing page, I think it's fine if it useful to users- which I think it is. It should not present duplicate content issues if it is just a video thumbnail and short description. If you're really concerned though, you could always add unique content to the video landing page. What page copy might be useful to users who are landing on the page for the first time from a search result? How would you describe to the user what the group of videos are and what type of videos they might find? This could all be useful to users and also help to differentiate the page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I redirect my old PHP website to my new Java website?
Please could you help? My old website is written in php. I've created a new design of the website in Java. I'll be using the same domain name though. example.com and I'd like to pass my link juice to my new redesigned website. When I turn the domain name to point to my new website how do I make sure pages that are ranked in google that don't exist on my new website transfer 301 from my old website to a similar page on my new website. Old Website Example example.com/bootcampuk.php New Website Example example.com/bootcamps.jsp Many Thanks, Rob
Intermediate & Advanced SEO | | puamethod0 -
How to know website is hit with panda or penguin?
My Website traffic and keywords dropped day by day. How can I know website is hit with panda or penguin. Website is - 24hourpassportandvisas. com
Intermediate & Advanced SEO | | bondhoward0 -
Is there any benefit of having a .tv tld instead of a .com for a video centric website?
We are launching a video dense website. Is there any evidence that having a .tv tld can help with video optimization? We are trying to find proof that Google looks at a .tv tld favorably for video SEO as opposed to a .tv website.
Intermediate & Advanced SEO | | VanguardCommunications0 -
Are links to our website through our affiliate program hurting our rankings?
We have an affiliate program for an educational related course product and I am becoming worried that links to us on our affiliate's websites are hurting our site rankings. I have read that google is usually pretty good about picking up on affiliate links and not giving the follow links credit, but not sure if that is just for the big affiliate networks or if they can spot less obvious affiliate programs. With this in mind, would you ask all affiliates to use the nofollow tag on all links coming in, or would you make sure that the links are more branded in nature? There are a mix of text links along with banners and other display components. There would be editing that would need to be done to the core files of our affiliate/member software (aMember Pro) to make all links nofollow and we want to see if there are other recommendations before doing so. We are trying to fight out way out of what we believe is an over-optimized anchor text penalty and are evaluating all areas that we can make improvements. Any advice is greatly appreciated!
Intermediate & Advanced SEO | | youngb550 -
Website Layout and SEO
Hi All, As a brand new user to Wordpress and having read articles and forum posts I have purchased Studiopress Genesis Enterprise Theme. QuestionWordpress like any traditional bespoke site can be written to incorporate variations of columns structures.
Intermediate & Advanced SEO | | Mark_Ch
What is the best column strategy or page layout strategy for SEO? Thanks Mark0 -
Need Reviews on my new website
Hi, I recently developed this website: http://goo.gl/fl5a5 And started link building to that website and getting some very good links so far. So far ok, but i would request some experienced guys here to post some reviews and help me with your suggestions so that i can rank better. Its been a month since i started link building to this site. . PS: I have cloned my competitors site with unique content. Will this becomes an issue? You can check my competitors site by Google'in my site entire title. Please let me know your thoughts on this.
Intermediate & Advanced SEO | | Vegit0 -
When optimizing videos for a website should the Alt and Title be the same or different?
When optimizing videos for a website should the Alt and Title be the same or is that too much? If so what is the best practice for optimizing images on a website? For example title=Blue widgets in Atlanta alt=Blue widgets in Atlanta Also, I'm assuming the image name should be Blue widgets in Atlanta
Intermediate & Advanced SEO | | webestate0 -
Adding Links Under Embedded Videos?
What's the current opinion of adding do-follow links under video embed codes? Like what Vimeo does. Is this allowed, or does Google/Matt Cutts suggest always no-following these links?
Intermediate & Advanced SEO | | DojoGuy0