Google Shopping Campaigns
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Unsolved How should I update the grouping of keywords in a google ads account
hi, I have a google adwords account running for a while in a fairly competitive market in a major city so there is only one geo location with many suburbs or council areas as popular searched. I have keywords that are 2-4 words long and very similar. I have had one keyword in its own campaign, several in one campaign and a location campaign. The location campaign has several adgroups for specific suburbs. My question is that the most popular search terms are similar but in different campaigns and I am wondering if this is not the best way. for example I have these keywords in separate campaigns as exact match and phrase match
Paid Search Marketing | | salliWW
rubbish removal
rubbish removal near me
rubbish removal Washington But the way google uses exact match seems to be changing and I am concerned these would be best in one adgroup. Also these keywords trigger similar phrases, for example, waste removal. Is it best to put them in one campaign with one ad group or one campaign with separate adgroups, or leave as is. As competition has increased I need to bid for top of page now and need to keep budget rises as little as possible..0 -
Running Google Ad Grants? How Much Is Your Monthly Spend?
Hi all - here's a question for everyone running Google Ads through the Ad Grant. How much of the $10,000 available to your account per month do you actually end up spending? I'm trying to see if I am in line with others in the industry. Would you mind sharing with me the type of nonprofit and the amount you're able to spend of the grant per month, on average? Thank you!
Paid Search Marketing | | newwhy0 -
How to track in Google Analytics 2 different subdomains (one for website, the other for PPC landing pages)
Hello Mozers! I have a website with organic visits/goals on www.site.com and a few AdWords Campaign landing pages on lp.site.com whose goals are tracked with both adwords conversion monitoring AND analytics (not imported from analytics into Adword). The landing pages of the campaign have nothing to do with the web site (different cms, they don't link each other, totally isolated) and viceversa. Given that, what would it be the best practice to configure Google Analytics to track the website (www.site.com) AND a PPC campagin (lp.site.com)? I have been told to set up different views of the same property, but do I really need that? Please let me know what are you thinking. Thank you very much. DoMiSoL Rossini
Paid Search Marketing | | DoMiSoL0 -
Question regarding Google Adwords?
Just had a question regarding Google Adwords. I have an e-commerce store (kiwimodfurniture.com) in the furniture niche and I originally was planning to create a different ad group for each product. Since I have 1300 products I would have 1300 ad groups. However a lot of the products don't have enough search volume and Google won't display my ads. Then I decided to get a bit more broad. I plan on having an ad group for each sub category on my website. For example, modern lounge chairs, modern arm chairs, modern sofas, etc. Question: Is this too broad? Will the ROI be terrible because of this? Thanks!
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Do UTM Parameters reflect in Google Analytics
Hi, We have recently enabled auto tagging in our URLs but not sure if tagging is working correctly. Does Google Analytics shows the utm parameters also in URLs in Google Analytics OR Google shows only the base url (after removing utm parameters) in Analytics. For example: Will http://www.abc.com/?utm_source=Indiaweb&utm_medium=Display&utm_campaign=CPC&utm_content=NRI_newprojects&utm_term=US be shown as is in Google Analytics under PAID Tab or only http://www.abc.com/ will be shown and the utm parameters will be removed in Analytics if auto tagging is enabled. Thanks in Advance 🙂 Regards Anirban
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Put AdWords mobile ads in separate Campaign or AdGroup?
We want to ramp up traffic from the segment "Mobile with Full Browser" under enhanced campaigns in Google AdWords. Our Google rep said that it would be best to do this from within the same campaign. We're contemplating pulling the mobile traffic conversion effort out into its own campaign in order to more easily track performance. Background: We bid down traffic from "Mobile with Full Browser" to -100% because initially it performed poorly. We've improved our mobile experience and we want to try again. We're contemplating building mobile versions of our current ads using the AdWords functionality that does this, and watching how the mobile ads and the segment "Mobile with Full Browser" responds this time. Separate campaign or from within the same campaign. What would you do? Thanks,
Paid Search Marketing | | mbiskup0 -
Google Analytics Code
I have an ecommerce website and have installed the Google Analytics Code. i am also spending the money for google adwords. i m getting clicks and as well as orders but in google analytics it show that i am getting all the traffic from organic search results whereas my daily budget get exhausted and i do get business for the keywords i bid. i want to ask is there a problem with adwords or anlytics. Or have i placed the wrong code or have placed the code not in a proper format.
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Top Ad in Google Adwords
Hello. How much of a difference does it make in click-throughs to be the first listing in Google Adwords versus the second or third (still at the top of the page)? Thank you!
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