I am having an issue with my rankings
-
I am having an issue with my rankings. I am not sure if there are issues with onpage dup content or with the way wordpress is behaving but there is no reason based upon the sites back link profile that the site shouldn't be ranking well. The site is mesocare.org. If anyone can help it would be appreciated.
-
Just looking at the anchor text in your back link profile alone gives clues to why it's hard to rank - http://moz.com/researchtools/ose/anchors?page=1&site=http%3A%2F%2Fwww.mesocare.org%2F - that is, the anchors are mainly commercial keywords that one would try to rank for - this is exactly the site of link building that is not working as much, and will even get you penalized in extreme cases.
You have links on such pages as this: http://blogs.creighton.edu/klb89788/2012/08/31/hello-world/ and this http://wsn.eecs.berkeley.edu/?p=56 etc etc - which are not going to help and will likely only hurt the site in rankings.
Unfortunately this will take quite a bit of effort and work to overcome. You'll really have to show Google over time (6-12 months at least) some more quality signals - not only links but user metrics etc as well.
-
Google and being able to rank certain sites (especially affiliate and especially in health related fields) has changed a lot and has gotten much harder in recent years. The same tactics that worked in 2011/2012 won't work now. I'd say it was probably a little too artificially easy to rank those sites in the past, and now might be more a reflection of reality.
(I'll add more in another response)
-
The site does have some nice authority and link metrics.
I would start by targeting your on-page SEO a little better. Some tips:
-
Add more related headings (the H1 tag was only used)
-
sub pages could use better heading structure as well (missing H1 tags)
-
Add some bold content (every little bit helps in this competitive space)
-
Update your img alt tags (multiple images just use 'mesothelioma as alt text)
-
Strengthen your intra-linking architecture. I.e. add contextual links pointing to authority topics on your site (from one article to another)
-
-
I have been in the mesothelioma lead gen space for a long time. Ranked several websites successfully. Don't know why I can't this time.
-
I have been in the mesothelioma lead gen space for a long time. Ranked several websitea successfully. Don't know why I can't this time.
-
I wouldn't be so certain that you should rank high - Mesothelioma and related search are very competitive terms to try and rank for. It is a huge market for lead generation.
Start by tracking where your ranking is and work to improve the ranks incrementally. With such competitive terms, you really need to frame out your expectations and long-term goals.
Go back and answer this question for further strategies to execute:
- What are the top 10 search results doing to rank for those keywords?
-
The primary keyword I am trying to rank for is mesothelioma. Some other keywords to rank for are
Mesothelioma doctorMesothelioma treatmentMesothelioma symptomsMesothelioma victimsMesothelioma life expectancyI am not expecting to rank in the top 10 but should definitely be in the 20s but my site is nowhere.
-
You're missing some key questions to diagnose what you need:
-
What are you trying to rank for?
-
Which pages are you trying to rank?
-
What are the top 10 search results doing to rank for those keywords?
-
What are your pages doing to compete for ranking of those keywords?
Only after those questions are answered can we begin to analyse your site ranking.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
URL ASCII Characters Issue
Hi guys; Is there any different between URL whit capital ASCII code and URL with small ASCII Code? For example I have 2 URLS for one page like this: 1- 332-%D8%AA%D8%AD%D8%B5%DB%8C%D9%84-%D8%AF%D8%B1-%DA%A9%D8%A7%D9%86%D8%A7%D8%AF%D8%A7.html 2- 332-%d8%aa%d8%ad%d8%b5%db%8c%d9%84-%d8%af%d8%b1-%da%a9%d8%a7%d9%86%d8%a7%d8%af%d8%a7.html both of them point to same page but no 1 is non SSL and no 2 is ssl version! and whole pges of site forces to https
Technical SEO | | seoiransite0 -
Amp page development issue
Hi everyone currently developing an amp version of my website it validates with no errors, however my <a name="blah"></a>some blah does not work for amp any ideas
Technical SEO | | livingphilosophy0 -
Are these redirects damaging my rankings
Hi, just been going through my google webmaster tools and i have found a number of soft 404 errors and was shocked to see these redirects going to my home page. | URL | Response Code | Detected |
Technical SEO | | ClaireH-184886
| --- | --- | --- |<colgroup><col style="width: 45px;"><col style="width: 80px;"><col><col style="width: 120px;"><col style="width: 90px;"></colgroup>
| | 1 | staging1/jupgrade2/component/k2/item/475-gastric-band-hypnotherapy-expert-says-government-are-not-doing-enough-to-fight-obesity | | 7/25/13 |
| | 2 | staging1/jupgrade2/category-menu/item/1068-coronation-street-nick-proposes-to-leanne | | 7/28/13 |
| | 3 | staging1/jupgrade2/category-menu/item/1086-coronation-street-fiz-nearly-gets-tyrone-in-trouble-with-kirsty | | 7/28/13 |
| | 4 | staging1/jupgrade2/category-menu/item/1155-coronation-street-kylie-considers-telling-david-about-her-affair | | 7/28/13 |
| | 5 | staging1/jupgrade2/category-menu/item/1157-coronation-street-fiz-is-worried-when-kirsty-pays-her-a-visit | | 7/28/13 |
| | 6 | staging1/jupgrade2/component/k2/item/750-actress-hilary-duff-is-sued-over-car-accident | | 7/25/13 |
| | 7 | staging1/jupgrade2/component/k2/item/843-what-your-dogs-bottom-scooting-behaviour%E2%80%99-really-meansI would have thought that the developer who upgraded my site would have either had these blocked or directed them to the correct page. i am now guessing that there are going to be hundreds of these appearing and would like some serious advice.normally with old pages i would have them going to the relevant articles or pages but it seems the developer has redirected hundreds of these to my home page, which i guess is going to confuse google. i would like to know if this will confuse google have all these pages going to my home page.i have tried to find out where the developer in my site has redirected the pages as they are not in my htaccess file, i use joomla.can anyone let me know what i should be doing with these to solve the problemmany thanks |0 -
Sudden drop in website ranking
Since past 2 week my website www.micromaxtablet.in is experiencing sudden drops in the site ranking. I can understand this regression in the site ranking is not because of Goggle Panda update, and their is some other reason. Kindly let me know what could be the other possibilities, and plz also suggest how to get it fixed. Keyword for which the site had the best rankings (in top 3) was "micromax tablet". Now it shows on the second page in the google search and to make it worse, it's losing its position almost every second day.
Technical SEO | | nishant9110 -
Duplicate Content Issue
SEOMOZ is giving me a number of duplicate content warnings related to pages that have an email a friend and/or email when back in stock versions of a page. I thought I had those blocked via my robots.txt file which contains the following... Disallow: /EmailaFriend.asp Disallow: /Email_Me_When_Back_In_Stock.asp I had thought that the robot.txt file would solve this issue. Anyone have any ideas?
Technical SEO | | WaterSkis.com0 -
Google Trusted Ranking effect?
We are looking into getting the google Trusted badge. We meet the requirements and now just deciding if it is worth the time to do it now or later. Has anyone noticed a difference in your organic rankings or PLAs with it. What about conversion rates? Any input would be great!
Technical SEO | | DoRM0 -
Most common SEO issues with Magento
Which issues does Magento provide out of the box, what should i be aware of? What would you recommend to change/fix as soon as possible?
Technical SEO | | Mickelp0 -
Severe Drops in Google UK rankings
Hi Guys, I'm Chris - SEO Noob & appointed website man @ www.customdesignedcable.co.uk I signed up to SEO moz at the end of February and i have slowly but surely been trying to implement the on-page optimisation suggestions with my selected keywords against the appropriate pages. Since i have done this, our pages are still ranking but no where near what they were at before. Out of 70 keywords, we've gone from at least 60+ pages on the first page down to 20+ and the number in the top three has dropped from 55 to 33. Obviously i'm no seo guru far far from it but all of the changes that have been suggested i have adhered to and the result is the exact opposite of what i was hoping for and expecting. I'm after some advice as to how to use seomoz to target my keywords to google primarily to get these page rankings back. Should i just upload backup copies of the site? How would you suggest that i move forward to try and achieve at least similar rankings to what i had previously? Any help is much appreciated as most of our enquiries come from the internet and it has almost completely dried up these last couple of months. Thanks Guys! Chris. P.S. Would redesigning the site look, layout and feel with the same content negatively affect seo? Also, as a completely separate question, how come sites with content that is a lot worse than ours rank higher for the same keywords as ours? Thanks Again
Technical SEO | | Chris_CDC0