How do you get the "real" organic traffic from direct traffic?
-
Please check the following article: http://www.searchenginejournal.com/study-shows-organic-search-responsible-64-web-traffic/111791/
I hope you guys have some ideas on how to extract the "real" organic traffic from direct.
Thanks in advance!
-
I agree with Andy.
However, you could look at new visitors vs returning visitors within direct traffic. Typically returning visitors are coming back DIRECTLY to your site and new visitors (assuming they didn't see an advertisement elsewhere) aren't coming DIRECTLY to your site.
That's my best approach; if I see a large number of new visitors, (assuming not a large ad just ran), then I can assume fairly reasonably that those are long tail keyword search terms.
-
Not unless your willing to de-index your site from the search engines.
You could look at deep pages where people have landed on, as they are less likely to have typed in that url, especially if its quite long, but this isn't 100% accurate, but for pages like your homepage you would have to de-index your site.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
US traffic falsely inflating traffic figures and bounce rate.
Hi fellow Mozzers! We're handling the digital marketing for a UK-based franchise of a Canadian SaaS company, and I've noticed that a large proportion of their traffic has been coming from the US (not the majority, but enough to skew the figures). The Canadian arm of the business deals with the US market, but the majority, if not all, is direct traffic which seems to suggest they've seen the web address somewhere (not sure where though). Is there a search-friendly way to move this traffic back to the Canadian site? I know I can set up a filter for US traffic so it stops distorting the stats we're seeing (which I have now done), but my worry is this is causing a high bounce rate that may be impacting Google's perception of the site quality. The traffic has a 100% bounce rate (not surprisingly), so if we could find a best practice way of sending them to the Canadian site, that would be great. My first thought was a screen that appears for US traffic prompting them to the Canadian site, but presumably this would still count as a bounce as they're only on one page? Any help much appreciated! Cheers guys,
International SEO | | themegroup
Nick0 -
Direct traffic is up 2100% (due to a bot/crawler I believe)
Hi, The direct traffic to website www.webgain.dk has increased by over 2100% recently. I can see that most of it is from US (my target audience is in Denmark and the website is in danish).
International SEO | | WebGain
What can I do about this? All this traffic gives my website a bounce rate of 99.91% for direct traffic. I believe it is some sort of bot/crawler. 2100percentboost.png0 -
Huge spike in referral traffic from international domains
We have recently experienced a huge spike in referral traffic from .fr domains (we are in the UK). They all lead to our 404 page. Its been going on for the last 3 days, and its still happening with about 20 visitors browsing the site from these domains at any one time, staying approx 3-7 seconds and then bouncing. The top domain appears to be a parked page. We cant see any obvious links or ads coming from any of these .fr domains and they are quite irrelevant to our sites industry anyway, which leads me to believe these may not be real visitors. Any advice on what may be causing this? And how to stop it? Needless to say none of these referrals have converted.
International SEO | | Silkstream0 -
Starting keyword research without a direct competitor to analyze
I work for a non-profit who has always had the luxury of being a monopoly when it comes to the service we provide. Without getting into the boring details, we have an international audience that needs to get certified through us to continue their educational pursuits in the US. Easy as it gets in terms of SEO. Now, we have a for-profit venture based on our existing verification services where we offer those same services for international organizations. After a lot of research, we haven't been able to find someone else out there similar enough to be considered a direct competitor - at least to the point where I could look at what they're optimizing for. My question is this: without a clear-cut competitor to identify and analyze, where should we start for keyword research? We think we know how people would find us, but analytics data for the better part of a year shows all traffic as brand-related. Fortunately, we have many long-standing relationships with international organizations, so obtaining links has come naturally after linking to the new venture from our home page, news, SM, etc. But as far as providing our editorial staff - who, up until now, had never been concerned with keywords - a place to start for keyword research so they can then employ a basic SEO checklist... where would you start?
International SEO | | c2g0 -
Why has there been Massive increase in traffic to my clients .eu site after redirects were initiated?
Hi guys, This is a strange one thats really bugging me. I have a client that redirected their domain to a brand new domain that was already live for the previous two months. I have been trying analyse the data however I can't quite understand why there is a massive increase in visitors from the United States when the old site was redirected. The redirection took place at the beginning of July. It was badly managed in terms of the mapping of 301 redirects however thats not the issue here. The level of traffic is gradually decreasing I imagine due to the high level of bounces. The site in question is an EU funded website for education. The old site in the first 2 weeks of June received around 500 visits from the USA while the new site in the first 2 weeks of July (2 weeks into the redirects) received around 3,000 visits from the USA. The new site had previously received only 300 visits for the same period as the old site in the 1st 2 weeks of June. Any idea why this might be? Thanks Rob
International SEO | | daracreative0 -
3 month old site lost almost complete traffic overnight
Hi All, I started a Indian coupon and deal site http://www.couponspy.in/ around 3 month ago and traffic increased almost daily. But yesterday my site lost almost all of its traffic. Keywords which ranked 1-5 lost around 4-15 places and keywords which ranked 6-20 lost ca. 20-50 places. The Moz Crawl Diagnostics doesn't indicate any mayor issues. Has there been a Google Panda update in India? Reasons why my site has been affected? Please help!!!! 😉 I have seen the same traffic decrease on other coupon start ups, eg https://www.cuponation.in/ and https://www.cuponation.in/ Did we all make the same mistake? Any guesses?
International SEO | | ParvatiSingh0 -
SEO Audit "Hybrid Site"
Hi everyone! I'm trying to analyze a website which is regional in scope. The way the site for every market has been build out is like this : http://subdomain.rootdomain.com/market | http://asiapacific.thisismybrandname.com/ph OR http://subdomain.rootdomain.com/language | http://asiapacific.thisismybrandname.com/en Since this is the first time I'm trying to work on these kinds of sites, I would want to ask for any guidance / tips on how to do about SEO site and technical audit. FYI, the owner of the sites is not giving me access / data to their webmaster account nor their analytics tracking tool. Thanks everyone! Steve
International SEO | | sjcbayona-412180 -
Do ".edu." links with appended ccTLD have similar value to .edu links with no ccTLD?
Just wondering if there is any evidence or data to suggest that, all things being equal, a link from a college or university with a ccTLD has more value than another ccTLD link. I have some anecdotal evidence that several URLs with the *.edu.ph ccTLD have domain authorities over 55. My expectation is that because only a TLD is ever truly a TLD: ucla_.edu_ is a true .edu link, but for a URL such as "feu.edu.ph" the Top-level domain is the ccTLD, i.e. .ph for the Philippines, and the .edu portion of the root domain will be irrelevant to the link's value. But I'm hoping I'm wrong... 🙂
International SEO | | BrianCrouch0