Traffic from YouTube
-
Hi
I've suggested a client add annotated links to the end of their YT vids to help get traffic from YT
My clients video guy has suggested setting up a hidden redirect page so we can tell how many people come to the website from youtube
I take it this is not necessary since traffic from YT will be easily identified by Google analytics anyway ?
Cheers
Dan
-
fantastic ! thanks so much for your help Anthony !!
All Best
Dan
-
And, yes two your last two questions.
Use the the additional tags to specify the video content. Will allow you to attribute conversions, goals, everything in GA.
-
Just start using tagged URLs.
You our will find the data under Aquisition->Campaigns.
Be sure to name consistently. YouTube is different than youtube.
-
That's great thanks Anthony !!
Do i need to set anything up directly in GA (custom campaigns) or just filling in that form and using the subsequent url will be all that's required to start tracking ?
Also i take it via this method we can set up different url for each video to compare the performance of each videos ability to drive traffic ?
Also if i link to product/landing pages from a video does GA e-commerce tracking report the link/campaign as a source of conversions ?
All Best
Dan
-
IMO, the best solution would be to Tag your URLs with UTM Tags.
- Source: youtube
- Medium: social
- Name: annotations
With this method, you can link to anywhere on your site and get accurate data in analytics. You can learn more about them here: https://support.google.com/analytics/answer/1033867?hl=en
-
Thanks for the info David
So if i did that (goals) would there be no need for setting up hidden redirect the video guy suggested ?
Since we are wanting traffic to go straight to homepage can you edit goals so only registers a goal when coming from a certain location (YT) ?
thanks
Dan
-
Thanks Noran
Surely GA does show traffic from YT to a website since is referral traffic and would be listed ? but that could be from anywhere on YT not necessarily clients YT channel/videos hence we do want to set up tracking. So is a hidden redirect a good way to do this ?
cheers
dan
-
If you want the most accurate traffic report possible, then I would set up a custom goal in analytics using your landing page URL. Depending upon what you are trying to do, you could set up a page that is targeted directly to your YouTube refferals, and focus on promoting conversions. Or another option is to just clone the home page to a different URL and set it to NO INDEX, NO FOLLOW and have them land on that when they click the link.
-
From my understanding, you're asking if you should have tracking from youtube to your website, or if Google Analytics will show that traffic based on how much traffic your YT is getting.
If that is the case, then I would suggest tracking them individually as you said. The Google Analytics tracking only tracks how many people go to your youtube, not how many people go to youtube and click your website link.
Therefore, Google Analytics will not show traffic going from youtube to your website, only your traffic to youtube.
Hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will Traffic From Social Media Effects Search Engine Ranking
hi, If i get paid traffic from social media on my website blog. Will overall ranking of my website increase in search engine or not. Share your experience.
Social Media | | Khan500 -
How do I quickly check which keywords Google index YouTube videos for on first page?
I'd like to create YouTube videos since they can be a good way to rank for certain keywords. So I'd like to find a way to QUICKLY know which of the thousands of keywords I have are most likely to result in a first page result for my video. Is there a tool or technique you can recommend for quickly identifying the keywords I should target?
Social Media | | Interdisplay0 -
I have two Facebook Pages connected to the same website. Is there a way to tell in Google Analytics which Facebook Page is responsible for what referral traffic?
Can you filter social referrals in Google Analytics to better determine which Facebook Page is driving traffic to your website?
Social Media | | TowerMarketing0 -
Increasing Unbranded Organic Traffic
What do people think is the best way to increase unbranded organic traffic specifically? We have worked on on-page optimisation / keywords / some social media, but there has been no noticeable increase over the last 6 months. Do you think increasing unbranded traffic is an objective worth pursuing?
Social Media | | RG_SEO0 -
Benefits and cons of hosting video content vs hosting via youtube
Hi if a site is hosting its own videos (not embedding them on youtube) is there less benefits then getting youtube to host it, and then embedding the youtube video. For instance: For benefits such as building channel authority, easy to rank the video in the search engines hosted on youtube, better opportunity to increase visitors and traffic and higher chance for the video to spread and rank for the keyword when hosted on youtube. What do you guys think?
Social Media | | monster990 -
Youtube shows vs playlist
Which is better for YT search? Any benefits to one or the other? Should I do both?
Social Media | | webfeatseo0 -
Best way to capture traffic from tweet pictures
I tweet a lot from several twitter accounts, and have a lot of traffic from my tweet pictures. However, I'd like to capture that traffic on my blog. I've tried a few plug in's that allowed me to use my blog has a host for the images I tweet out, but I've yet to find one that works very well. I was wondering if anyone had any ideas / suggestions on how I could send the traffic from all of the pictures I tweet out to my blog? Also, I don't want this to clog up the home page. At one time I used a plug in that allowed me to do something like this, and I created a separate category (http://noahsdad.com/twitter) and excluded that category from my home page. There were a few issues though, the formatting didn't work well for people viewing the pictures on twitter. And the plug in conflicted with other plug ins I was running. I haven't tried it in a while, so maybe it works better now. I hoping someone out there was some suggestions. thanks!
Social Media | | NoahsDad0 -
What would be a good way to drive traffic to a temporary post - job posting / classified ad?
I was wondering what would be the best way to drive traffic to a posting that will only last 30 days. I didn't think linking would be the answer, but wanted to get opinions. I was thinking pinging and social media (Facebook, Linkedin, Twitter)... What would your strategy be?
Social Media | | RaginCajun0