Is there still a fold, Virginia. Or has scroll taken away the need?
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Some people have declared the ‘fold’ dead because people scroll. Others using eye tracking studies hold that most attention is "still be focused on the top of pages. 80.3% of users attention was focused on above the fold (top 600-800 pixels). The case becomes especially strong with mobile devices. It is more inconvenient than ever to see content far down the page when looking at a screen that ranging from 3.5″-5″.
Opinons?
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The_Sage answer is excellent in my opinion.
Personally I am a modern user, but the large majority of the visitors to websites I manage are not.
There are few ways of checking what kind of visitors you have using google analytics: https://www.google.it/webhp?q=google+analytics+users+scroll
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My theory is that there are now two ways of using the Web. Modern, experienced Web users don't really rely on the "fold" to read a site. Their first action is to skim. There's still a class of Web users who treat the Web like a television. They click onto a site and "view" it. How does your audience use your website?
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