Can I add the Adwords conversion tracker inside a button instead of a thank you page?
-
TIA!
-
Hi Hutch42,
Here's what we did.
What do you think? We haven't implemented this yet. It's still in planning stage.
Resource: http://stackoverflow.com/questions/2082129/how-to-track-a-google-adwords-conversion-onclick
-
First you will need to create an event.
You may need to wait until this event is populating in GA to continue, but then you will need to go to the Admin panel of GA and create a Goal. Select the option for Event here and add in your goal's details.
Assuming GA & AdWords are linked: Once your goal is registering in GA, it will appear in the "Import Conversion from Analytics" tab in Tools > Conversions and that will allow you to bid against it as a conversion.
-
Hi Jasmine,
How do you do this?
-
I'm not sure about the specifics around using the AdWords code for this (you may need additional code to tell the conversion tracker t, but here's the way I'm most familiar going about it: you will need to make the button click a goal in Analytics then port it over to AdWords.
-
Yes you can, make sure that you don't just add it into the button but you use an onclick command to call a script that will run and place the code onto the page. Be careful because if you do it this way it will send a conversion on the button click even if it does not lead to the proper conversion (such as if you placed it on a form submit button but the user had not completely filled out the form).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
AdWords Match rule for "&" and "and"
Howdy, folks 🙂 Here is a question - is there way to have an AdWords matching rule, which would cover both "&" and "and"? Here is an example - rule to match both "B & B" and "B and B". Any help appreciated 🙂
Paid Search Marketing | | DmitriiK0 -
Can Adwords Increase Organic Traffic?
Hello, A friend of mine has noticed an increase in organic traffic since they started using AdWords. Has anyone had similar results or could this be coincidence? Thanks in advance!
Paid Search Marketing | | Mike.Bean0 -
AdWords quality score of landing pages and subdomains popularity
Hello, I have an AdWords account whose landing pages point to (i.e.) http://www.domain.com/landing01.php I've been using this account for ages, it has a good score and history, so I want to keep it. The first question is: may I use landing pages on different subdomains within the same AdWords account (and in the same root domain)? I.E. (http://cheese.domain.com/landing01.php and http://wine.domain.com/landing02.php) 2nd question: the www subdomain has good subdomain metrics (authority /trust and, generally, links) while the "cheese" subdomain has not (no backlinks at all). Do I get any benefit in Adwords (like quality score or other) if I publish my landing pages under a subdomain with better subdomain metrics (or number of links)? Or should I just go with http://cheese.domain.com even it has no authority at all? Thank you, DoMiSoL Rossini
Paid Search Marketing | | DoMiSoL0 -
Why do some Adwords agencies insist on setting up Adwords in their own account?
I'm an online marketing consultant and I work with a variety of agencies who handle Adwords. I keep running into an issue where agencies want to set up Adwords in a proprietary account for my clients rather than in the client's account and manage it through MCC. I have just run into again and this time the agency claims they are protecting their Adwords "secret sauce" but that the client will still have full access to keywords, negative keywords, Ad copy, etc. It just doesn't pass the sniff test with me. Can anyone tell me if there are some legitimate reasons for an agency to do this other than to simply try to hold data hostage so that clients can't leave them without loss? I am inclined to tell my client they should run away screaming, but thought I would bounce it off you smart people first. Thanks!
Paid Search Marketing | | farlandlee1 -
AdWords training resources
Hi guys, Aside from Google certification, can anyone suggest a good training program for Adwords? I'm studying their materials, but more formal training, where I can be tested in my knowledge and improve in certain areas as necessary. I want something with videos with demonstrations. Going from organic SEO to SEM and am frightened! Thanks,
Paid Search Marketing | | SSFCU
Sarah0 -
Proportion of traffic from adwords vs organic search
Hi People, I wanted to know if anyone knows what typical click through rates of paid vs organic search results are. We seem to be experiencing a very low click through rate with our organic search results versus our adwords and it seems to be getting worse. For example our website www.natureshop.co.uk ranks 4th for the search phrase "icebreaker" in google.co.uk (and we are the first online retailer). We are the first adwords listing as well. For the past 3 months we have had 867 clicks through our organic listing and yet with adwords we had 14,000 clicks. This seems pretty strange to me. Both have conversion rates of around 5%. Do you think these sorts of stats are becoming the norm for brand based searches? (icebreaker is a merino wool clothing brand). Adwords also says that there were around 125,000 impressions of this phrase in the search network for this period. Which means with a ranking of 4th our click through rate is less than 1%? If anyone else can share their experience or provide some commentary on this it would be much appreciated. Thanks in advance Conrad Cranfield
Paid Search Marketing | | ConradC0 -
Your site is in organic results for adwords keyword - improved quality score?
Let's say I am targeting a keyword "Blue Widgets Cityname" with an AdWords campaign. My SEO landing page is coming up in position #6 in the organic results for this keyword. Because I have my website in the organic search results, does my quality score automatically improve? Conversely, my quality score could go up because the organic search results facilitate a higher CTR for both the ads and the organic results. However, I am wondering if there is a quality score algorithmic component that automatically makes my quality score go up simply because the same domain I am targeting is in the organic results.
Paid Search Marketing | | qlkasdjfw0 -
Your Google AdWords account has been permanently suspended for repeated violation of AdWords or Landing Page and Site policies in this or a related account.
My client nor I received any warning. We even had a google adwords team optimize the account and my rep does not yet know the reason for the ban. Not sure if its related but their google organic rankings dropped significantly at the same time. https://adwords.google.com/support/aw/bin/answer.py?hl=en&answer=164786 Any advice here? Do these Questions get indexed by google? I will ask my client if I can disclose the domain. Is there any way around a permanent ban? They were spending 50K per month. Is this enough to have any clout?
Paid Search Marketing | | webbroi0