Multiple distinct businesses owned by Group
-
I work for a company which owns 14 different brands, all of which have their own domain, website, sales teams, management teams etc. 10 of the websites sit on the same IP address and have the same (or very similar) WHOIS records. The group website links to all the other sites on an 'Our Companies' page, using the anchor text 'visit site' underneath a brief about that company.
My question is what are the ramifications of having those 10 sites sitting on the same servers? They are distinct companies but they mostly have a similar theme. They don't really link to each other unless it's a genuine reason for a cross-over. My CEO has asked me to arrange to move some to other servers but I'm not 100% convinced it's necessary - and wouldn't moving over at this stage look like we're trying to hide something? (Most of the sites have been going for 5 years +). Looking at the WHOIS, or the address in each site's footer makes it clear that they're all part of the same umbrella group. And should I nofollow any links between all the sites? There's not many, it's mainly just the ones on the main group website.
-
You most welcome, Thank You
-
Thanks both of you! I had a feeling that would be the case - we're not trying to hide the fact we're part of a group; we're not linking each site to each other site and we're not contravening Google's guidelines in any way.
-
Yeah....been there and done that too....for a client with again a series of various brands in the outdoor network...
And after all was said and done we left them all on a single IP server hosting too...made no diff to any search engine as they were all ranked individually with no penalties etc...
So I'd say pass on that....unless you need something to do....
-
Hi Jay,
I believe there is genuinely nothing to be worried about especially as All Websites under Group have their own unique and original content, but be careful to ensure that Google doesn't perceive that you infringing on Google Webmaster Guidelines, by trying to create a network of websites to inflate your Google rankings, e.g through Black-Hat tactics such as Site-wide exchanged links, as this will bring you problems to ALL your websites, and consequently be punished for same. There should be no ramifications if you have followed Google Webmaster Guidelines, find them here: <cite>https://support.google.com/webmasters/answer/35769?hl=en and here: <cite>https://support.google.com/webmasters/answer/35769?hl=en</cite></cite>
Any links intended to manipulate PageRank or a site's ranking in Google search results may be considered part of a link scheme and a violation of Google’s Webmaster Guidelines. This includes any behavior that manipulates links to your site or outgoing links from your site. So kindly go through same guidelines and check if you in contravention of same guidelines.
Thank You
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
If concepts are too similar when grouping keywords what do I do ?
I will summarise and then ty to explain : When I group keyword with the keyword explorer if concepts (grouping keywords) that I find are too similar to each other how do I go about it... Ldg me know explain. When google doesn't have enough data to rank a website with content does it only use links ? Let me give you an example. If I take "title tag" as a keyword people have a lots of questions that can be answered which will create numerous concepts. However, let's take "hiking tours Italy" for example. If I go through the keyword explorer or all the other tools existing out there people don't have questions. All I find are variations or synonyms of my keyword and I group by low lexical similarity all the words are going to be very similar. I know that each variation can be grouped and considered a different concepts but writing about various concepts that mean exactly the same thing because of lack of data not very smart and useful... So in that case what does google do, does it rank a website only based on links or schema ? see that it has no way to rank it based on good quality content because of a lack of data (questions that could be answers that would lead to concepts). Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
Multiple Blog Postings
Hi! Will posting more than one blog a day help with SEO? For example: I’d like to post 3 times a day if it will help. Thank you!
Intermediate & Advanced SEO | | EmSt0 -
CMS Pages - Multiple URLS (/)
Hi guys, this type of question has been asked a few times before but I couldn't find something that told me what i need so apologies if its a tad repetitive. I use Magento, and have several pages using its CMS. However, it produces 2 URLS for each page with a simple /. For example, website.com/hire
Intermediate & Advanced SEO | | ATP
website.com/hire/ I know google treats this as 2 separate pages, which would be the better solution. 1. Write a URL re-write for every CMS page
RewriteRule ^hire$ http://www.website.com/hire/ [R=301,L] (Is this right?) 2. Write a general rewrite rule to always add the /
No idea where to begin with this 3. Add a Canonical tag to the page which i think is possible in magento by adding this to the Custom Design Layout XML option in the page CMS. <action method="addLinkRel"></action> <rel>canonical</rel> <href>http://www.website.com/hire/</href> This would make the /hire/ page self-reference and the /hire page reference the /hire/ page I think. Which one of these solutions is the best and any pointers with the coding would be grand.0 -
Google Places for Business for a national company?
A national business has one HQ. it's possible for customers to visit. Could there be any disadvantages to listing a national company on Google Places for Business? I'd see it as an advantage as they'll have a greater presence for local searches. From what I understand it won't affect the organic rankings of the company as that's a separate algorithm. There are already some discussions about this in the Q&A, but nothing I can see that's recent and concrete.
Intermediate & Advanced SEO | | Alex-Harford0 -
Link Juice + multiple links pointing to the same page
Scenario
Intermediate & Advanced SEO | | Mark_Ch
The website has a menu consisting of 4 links Home | Shoes | About Us | Contact Us Additionally within the body content we write about various shoe types. We create a link with the anchor text "Shoes" pointing to www.mydomain.co.uk/shoes In this simple example, we have 2 instances of the same link pointing to the same url location.
We have 4 unique links.
In total we have 5 on page links. Question
How many links would Google count as part of the link juice model?
How would the link juice be weighted in terms of percentages?
If changing the anchor text in the body content to say "fashion shoes" have a different impact? Any other advise or best practice would be appreciated. Thanks Mark0 -
Should I make multiple landing pages for different cities?
I am trying to market my company to North Carolina & West Virginia. This is a bit of a challenge since the name is "Decorative Concrete of Virginia." My idea was to create landing pages for the specific areas (Greensboro & Raleigh, NC for now).... A new landing page them that I purchased came with a plugin that would allow you to generate a ton of landing pages with little effort by replacing some elements of the landing page, depending on the URL... For example, I have these two URLs set up right now: http://www.decorativeconcreteofvirginia.com/northcarolina/test/raleigh/nc http://www.decorativeconcreteofvirginia.com/northcarolina/test/greensboro/nc My question is... Is merely changing the city in each landing page enough, or should I change some of the other content too? I was going to create one landing page for NC, and then try to include all of the cities on that one page... but perhaps it would be easier to rank if I had one for each city. Any thoughts on this would be greatly appreciated. Thanks! Tim
Intermediate & Advanced SEO | | Timvroom0 -
Embed Same Video On Multiple Pages or 301 Redirect Into 1?
I have 3 pages that rank VERY well for related terms such as: -How to get widgets -How to become a widget -Getting widgets -etc. I am incorporating a video on the topic and rewriting much of the content on the site. I am wondering if it is wise to 301 redirect all 3 pages to 1 page that has the new/better video content or if I should leave the old content that is ranking well and embed the video on the top of each. The anal retentive side of me wants a nice new site structure and 1 powerful page. However, if the 3 pages are currently ranking (sometimes 2 pages in the same top 10 results), should I mess with what is working? Ultimately my goal is to increase the avg time on site as these 3 pages are top traffic pages for the site. However, they do not convert at all, as they are for a product we don't offer. Thoughts?
Intermediate & Advanced SEO | | TheDude0 -
Ok to use rich snippets for same product on multiple pages?
I am developing a new set of pages for a series of products which exist on separate sub domains linked to the root domain. The product pages on the sub domains have rich snippets; review count, review score etc. The new pages im building out are for the same products though on the root domain and with different content. Im not comfortable marking those pages up with rich snippets too given they will have the same review counts, scores etc though would like to if its viable? Any thoughts/opinions? Thanks, Andy
Intermediate & Advanced SEO | | AndyMacLean0