Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Is having the company's address in the footer (or header) of each webpage important for SEO?
-
Is having the company/office's address in the footer (or header) of each webpage important for SEO?
Your page for the Geotarget tool says that having the address in this element helps search engines find your location.
My question is, how important or relevant is this to SEO? How does knowing the address influence SEO? Is it best SEO practice to put the address in the footer of every webpage?
-
Absolutely Sean, people who live and breathe their websites seem to overlook the simple things that could increase conversions - great point!
-
Not only this, but it helps increase conversion too. Customers that know there's a physical location they can go to if necessary means they are more likely to buy from you, as they will have more confidence in the legitimacy of your company.
-
Absolutely - especially if you have a company that operates in a certain locality. A plumber for example - you may have a few services that you offer to a certain loaction. If you have the address in the footer it can help with your local SEO
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What is the best way to treat URLs ending in /?s=
Hi community, I'm going through the list of crawl errors visible in my MOZ dashboard and there's a few URLs ending in /?s= How should I treat these URLs? Redirects? Thanks for any help
Moz Pro | | Easigrass0 -
Does CNAME impact SEO?
I've recently brought on Pardot. For Campaign ROI tracking, I'm supposed to add a CNAME (I'm using .go) with /source to each source of possible first touches, like Google My Business or an industry directory. For example, to track referrals and $ROI from a directory, I'm supposed to use go.myURL.com/directoryname. Does using go. and /source have a negative impact on my SEO? Thanks for your help.
Moz Pro | | Beau_W0 -
Url-delimiter vs. SEO
Hi all, Our customer is building a new homepage. Therefore, they use pages, which are generated out of a special module. Like a blog-page out of the blog-module (not only for blogs, also for lightboxes). For that, the programmer is using an url-delimiter for his url-parsing. The url-delimiter is for example a /b/ or /s/. The url would look like this: www.test.ch/de/blog/b/an-article www.test.ch/de/s/management-coaching Does the url-delimiter (/b/ or /s/ in the url) have a negative influence on SEO? Should we remove the /b/ or /s/ for a better seo-performance Thank you in advance for your feedback. Greetings. Samuel
Moz Pro | | brunoe10 -
SEO impact of redirecting high ranking mirror site to the main website
During SEO audit for a client I noticed that they had over a dozen duplicate websites that are carbon copies of the main website. This was done via CMS platform and DNS. One of the mirror sites has about 400 indexed pages and has Moz DA of 42 and 137k External Equity-Passing Links. Full metrics comparison is attached. I originally planned on doing rel="canonical" on the mirror site but the CMS vendor never even heard of it and is refusing to implement it in the header. My only other option is doing one to one 301 redirects. Since the mirror site ranks well, even competes with main domain for some positions on the 1st page of SERP, what will be the impact after the redirects? Is doing 301's still the best option? Thanks! PrUpN3q
Moz Pro | | dasickle0 -
Need help understanding search filter URL's and meta tags
Good afternoon Mozzers, One of our clients is a real estate agent and on that site there is a search field that will allow a person to search by filtered categories. Currently, the URL structure makes a new URL for each filter option and in my Moz reports I get the report that there is missing meta data. However, the page is the same the filter options are different so I am at a loss as to how to proper tag our site to optimize those URL's. Can I rel canonical the URL's or alt rel them? I have been looking for a solution for a few days now and like I said I am at a loss of how to properly resolve these warning messages, or if I should even be concerned with the warning messages from Moz (obviously I should be concerned, they are warning messages for a reason). Thank you for your assistance in advance!
Moz Pro | | Highline_Ideas0 -
Mac Alternatives for Netpeak & SEO Tools For Excel?
Does anybody know of any mac alternatives for Netpeak & SEO tools for excel? I haven't been able to find any. I just need something to pull PA & DA quickly for a list of domains and URLs. Will I just have to create something custom with the Moz API?
Moz Pro | | kking41200 -
I am looking for SEO tips specifically for magazine site's
I have a client who has a website that is based on a magazine. They make their money through advertisement I am primarily an inbound marketer I would be very grateful if anyone out there has any tips for a site that has been around for quite a while ( over 10 years) we are transforming the site from HTML into WordPress then hosting it with a fast managed WordPress host using CDN. I feel the lack of links is an obvious place to start however if there's anything specific to magazine based websites I would be more than grateful to hear your opinions. Thank you all in advance. Sincerely, Thomas von Zickell
Moz Pro | | BlueprintMarketing0 -
Is there a recommended format when placing a business address on a webpage?
Hi All, I ask the question as I was trying to GeoTarget tool which happened to not recognise a business address I place in the footer on one of my sites. The tool states that including the address on page helps the search engines identify your location, so I'm curious whether a specific format works best when optimizing for local search? Thanks.
Moz Pro | | davebrown19750