Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Image File Names for eCommerce?
-
Hi everyone!
I'm wondering about naming my product photo file names for an E-Commerce site.
Let's say I say have product named Abe Lincoln in the **Print **category for sale with 4 images, relatively similar but from different views for example.Could I name them as follows?
1) abe-lincoln-print.jpg
2) abe-lincoln-print-side-view.jpg
3) abe-lincoln-print-close-up.jpg
4) abe-lincoln-print-font-view.jpg
Or is that too many keywords for the page? Should I be worried about keyword stuffing? Plus once I add in title and alt tags and descriptions this could also increase the keyword count for "abe lincoln print"?
-
I agree with Dirk - the names you have suggested would work fine and there is a clear difference between each. Obviously the more descriptive you can be with each file the better - but often easier said than done on eCommerce sites.
-
I think these names would be fine and following google guidelines for image search (https://support.google.com/webmasters/answer/114016?hl=en) - quote: "The filename can give Google clues about the subject matter of the image. Try to make your filename a good description of the subject matter of the image. For example, my-new-black-kitten.jpg is a lot more informative than IMG00023.JPG. Descriptive filenames can also be useful to users: If we're unable to find suitable text in the page on which we found the image, we'll use the filename as the image's snippet in our search results."
rgds
Dirk
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Multiple H1s and Header Tags in Hero/Banner Images
I work on education websites, and our sites are being flagged by SEO and accessibility checkers for having multiple H1s. The home pages have the site name as an h3 in the hero image, and an aspirational headline (think: Be Like Mike) as an H1. The sub-pages have two H1s: one on the site name in the banner image, and the other on the page title. Note that the site name is very keyword-rich. If we were to remove the H1 and H3 tags from the hero/banner images, would it do any SEO harm? At the same time, we’d rewrite the H1 on the home page to be more keyword-focused. Any other options? I also read that it’s OK to have multiple H1s as long as it’s clear which H1 belongs to the heading area and which one belongs to the body area of the page. Thanks in advance!
On-Page Optimization | | UWPCE0 -
Site name in page title - leave it or remove it?
Hi all, Recently came across some authority blog (quicksprout to be precise) which stated that apart from main page, contact page, about us and some other generic pages, site name should be removed as it might produce duplicate content. example "How to blog | Example Site name" This mostly is the issue with tags and categories pages as it shows on Moz issues. Is that really a problem and site name should be taken off them? Thank you.
On-Page Optimization | | Optimal_Strategies1 -
Is there any benefit to removing brand name from the title tag?
I just signed up for Moz recently, and have noticed that in my crawl errors, I have hundreds of issues with my title tag being too long. My business is selling prints for landscape/travel/nature photography, and I've built these pages dynamically to where the title tag for pages selling individual photos has the title of the photo for sale followed by a hyphen and then the brand name. The same goes for gallery pages "Gallery Name | Brand Name". Would it be worth it to shorten the title tags by removing the brand name from these pages? Or will that actually harm more than help? Thanks in advance!
On-Page Optimization | | shannmg10 -
Best practice for footer in ecommerce - Shall I add Top Category links?
What would you recommend regarding links to "Top Products" and "Top Categories" in footer? Would you add them to give extra link juice to top categories? would you try to avoid category links in footer that are already in the header navigationor in the main content area to avoid linking twice from all pages? would you vary these top category links in footer according to main category
On-Page Optimization | | lcourse0 -
SEO Location Pages - ALT Image Tag Question
Hello Guru's, I have a Hire Website whereby you can rent products online. I have created different Location pages for these which are in essence the same pages page but with different location specific urls, title tags , on page content etc etc. This helps me to rank for local search. These location pages also display 20 products per page. My question is Should I make the ALT IMAGE TEXT location specific for each of the 20 products . Example - Steam Cleaner Rental in "location" or should I only amend a few of the Atl Image Texts to be location specific. I don't want to come accross as spammy in google eyes but I also don't want to be seen as having duplicate content , images etc etc What do you think ? thanks Sarah.
On-Page Optimization | | SarahCollins0 -
Ecommerce - how many clicks from the home page should categories be
My client has about 300 products in 20 categories with a lot of overlap. How many clicks from the home page should we keep the products? We're not doing pagination. I'd been told several years ago that all products should be 2 clicks or less from the home page. Is this true today? Thanks.
On-Page Optimization | | BobGW1 -
Two Word Company Name (Combined to One) & SEO
Hi All, I'm dealing with a company that has a two word name like "GreatCompany". They rank #1 for that but not for "Great Company". The phrase is not super competitive, but obviously they are not writing the company name with two words anywhere on their site. Has anyone had to deal with something like this? Thinking about creative solutions but I'm fairly sure we're going to need to use the name both ways to have an effect here (or use PPC to augment) but I don't really love the idea of doing that... will feel very odd and inconsistent for visitors. Thanks!
On-Page Optimization | | ketanmv0 -
Do images work as a H1
Is a h1 tag wrapped image with a optimized alt tag as effective as text wrapped in a h1 tag?
On-Page Optimization | | EAOM0