% Change - Google analytics - how to calculate?
-
Hi All,
I have two dates with two different numbers I want to calculate the "% Change" like google analytics,The numbers of June 2015 - 127,931 sessions
The numbers of June 2014 - 90914 sessionsplease tell me what is the %Change.
Best. J
-
(b - a) / a
So in your case:
a = 90,914
b = 127,931(127,931 - 90,914) / 90,914 = 0.40716501
Rendered as a percent, it's a 40.72% increase.
If you're doing % change on a number of pages, export the GA data to Excel, apply the formula there. I do this all the time with our merchant pages, and it's great for spotting trends if your business is even remotely seasonal.
However, if you're just doing single calculations on the fly and don't want to memorize the formula, there are tons of percent change calculators online. Most of them are boneheaded SEO, which is why I'm linking to the SERP and not to any particular calculator, but the numbers they spit out are sound.
-
Hi,
To calculate the percentage increase/decrease:
First: work out the difference (increase) between the two numbers you are comparing.
Increase = New Number - Original Number
Then: divide the increase by the original number and multiply the answer by 100.
% increase = Increase ÷ Original Number × 100.
If your answer is a negative number then this is a percentage decrease.
Thanks
-
what is the formula ?
-
Hi John,
If I understand your question correctly then answer is an increase of 40.72%.
Thanks
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Analytics & Google Sheets
Hi guys, I'm looking to use google analytics google sheets extension to pull data into a google sheet with metrics from other tools e.g. semrush, moz, etc. From my understanding with google analytics google sheet extension its designed to run reports and doesn't really allow you to add other metrics. Basically what i'm trying to do is this: https://www.useloom.com/share/c1e42bfa60bd46fca2b1120018969ce8 Any suggestions/advice on how to do this would be great. Cheers.
Reporting & Analytics | | jayoliverwright0 -
How to Configure Custom Alerts for Real Time Traffic etc from Google Analytic API?
Hi All, I know how to set alert from google analytic but i want alerts for real time visitors so i think it is possible via Google Analytic API, so can anyone share with me the process or relevant blog post? Regards, Mit
Reporting & Analytics | | mit0 -
Google Analytics Stopped Tracking Visits - NEED HELP!
Hi Moz Community, I have about 10 sites, static HTML sites and WordPress sites, which ALL stopped tracking Google Analytics on August 2nd. They go to a flat-line! Dead! No data! Has anyone else experienced this either currently or before? I have confirmed all code is correct as it's been tracking these sites for years. One site gets 5,000+ visits a month and they are sitting at only 1,500 now and will be a fun conversation to have with the client. If all code is correct, what should I do? How do I overcome this without having to re-create another account/tracking ID? Never dealt with something like this before and there is not much on the web or in other forums. Would appreciate any help or advice or tips! - Patrick
Reporting & Analytics | | WhiteboardCreations0 -
How long does Google Analytics credit a source?
I was under the impression that GA credits the source with a conversion if it is the source for the current session but it seems that if the user returns later that the source may still be credited. Is this the case? How long does GA credit a source?
Reporting & Analytics | | bearpaw1 -
How to better track subdomains in Google Analytics?
Hello Everybody! so I am setting up a website that will have several subdomains, based on the language of the site, for example: site.com; es.site.com; fr.site.com... How should I trace this is GA but having attention that I should be able to see visits as a whole and also if I want I should be able to see visits per subdomain, anything on specific I should do when creating the account? And after creating the account, how to separate that accordingly? 🙂 Thank you all!
Reporting & Analytics | | NelsonF0 -
Is Google analytics not working properly anymore?
Hi mozzers, We launched a website 2 months ago and when monitoring Organic data on GA we had an average of 23% bounce rate like a month ago but the last 2 weeks I noticed that bounce rate=0%. This is very weird especially that we haven't modified the existing pages and that multiple keywords show an average site duration of 0 seconds. Any thoughts about this discrepancy? Do you think that there is an issue with the GATC implemented? Thanks
Reporting & Analytics | | Ideas-Money-Art0 -
Omniture vs Google Analytics
What's your opinion on analytics tools? Specifically Omniture vs Google Analytics. Is Omniture really that much more powerful than GA? Have you used GA Premium, the enterprise package? My main question - Can GA (free or premium) do everything that Omniture can? If GA Premium and Omniture were the same price, which would you choose? Is one harder to implement, pull reports, tweak, ect? Thanks in advance.
Reporting & Analytics | | akim260 -
How to Turn Google Analytics Into Your Own Rank Tracker Using Custom Variables
I followed the instructions here http://www.seomoz.org/blog/gettings-rankings-into-ga-using-custom-variables, but cannot see the report in Analytics under "Custom Variables". As I dont know JS syntax, I assume the code is wrong. I just added dohertyjf's code under my normal tracking code. Can someone tell me if and where the error is? | | Much obliged!
Reporting & Analytics | | zeepartner0