Moz Weekly Keyword Ranking Received seems inaccurate - Australia
-
Hi,
We have so many website being tracked in Google AU and we see too much ranking change ( both positive and negative ) but all inaccurate from MOZ. Our Manual Testing result matched correctly with Google where as moz results inaccurate. Is there anything happening .
Our Website: http://www.gardenshed.com.au/
E.g : Garden shed - Moz Reported Rank #4 - Actual Rank : 11
Garden sheds - Moz Reported Rank #7 - Actual Rank : 23
similarly for all other projects .
-
The same thing happens to me, and I check my rankings in an inkognito Chrome window. Does anyone know why I am seeing discrepancies?
-
Hi Jordan,
Yes, I agree with your results. "For Melbourne specifically, my results returned an 11 in the SERP and 12 within Moz: http://www.screencast.com/t/PN4rXC1xyw"
But I failed to mention that above ranking i mentioned is for Google Melbourne. But I dont see MOZ results anywhere close to what it is. . See the screenshot here http://imgur.com/50Ntt2r.
Even now it shows there was a huge drop in ranking but it never happened as we track it regularly.
-
I popped over to Google AU, and created a profile for Australia using the MozBar to emulate national results. Here you can see that the current ranking as reported in the 'Analyze a Keyword' section aligns with the results in the Google SERP: http://www.screencast.com/t/9YA7otPL1
For Melbourne specifically, my results returned an 11 in the SERP and 12 within Moz: http://www.screencast.com/t/PN4rXC1xyw
So, the only thing I could recommend would be to check your browser settings to make sure that you're removing as much personalization as possible when checking your keywords.
-
Hi Joe,
Thanks for your reply. But as I mentioned before we are are of the location based results . But the issue is it doesn't match both Local and National search results.
-
Hi Jorden,
We clearly understand that location factor influence the search result. But I thought that's why MOZ introduced localised search result based on city. Isn't that accurate and one more thing from our research team that even national results for those Local business we are tracking also does not match.
The one sample I gave above is the clear example. "Garden sheds - Moz Reported Rank #7 - Actual Rank : 23" Results doesn't match both Local and National results.
-
The discrepancy here is that Moz is querying Google in a process that completely strips personalization from the query, as Joe mentioned. This means that it's more representative of a national average for all searchers in the country, but it also means that you may not be able to reproduce these exact SERPs within your browser because your location is factored into your search results :).
If you'd like to check out a bit more info on rank tracking methods, I'd highly recommend this article by Dr. Pete: https://moz.com/blog/comparing-ranktracking-methods-browser-vs-crawler-vs-webmaster-tools
-
It's important to remember that Google search results typically change depending on the local area. I imagine the results you are manually checking are different from National ranking which MOZ is detecting. You can change your search settings in Google to define how you want your results to show.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
High Fives for new Moz Pro interface
No question - just happy to see the latest changes to Moz Pro - Nice job all around.
Feature Requests | | 7thPowerInc3 -
Get the keywords Google is ranking my website
Hi, I'm using the Moz keyword explorer to know which keywords Google is ranking my website. It says my website is ranked just for 7 words which I find very estrange... Any idea? If I use the google AdWords keyword explorer I get a lot more of keywords for my site. Which one should I trust to improve my seo? Thanks, Regards
Feature Requests | | jcobo0 -
Moz crawler is not able to crawl my website
Hello All, I'm facing an issue with the MOZ Crawler. Every time it crawls my website , there will be an error message saying " **Moz was unable to crawl your site on Sep 13, 2017. **Our crawler was not able to access the robots.txt file on your site. This often occurs because of a server error from the robots.txt. Although this may have been caused by a temporary outage, we recommend making sure your robots.txt file is accessible and that your network and server are working correctly. Typically errors like this should be investigated and fixed by the site webmaster. " We changed the robots.txt file and checked it . but still the issue is not resolved. URL : https://www.khadination.shop/robots.txt Do let me know what went wrong and wjhat needs to be done. Any suggestion is appreciated. Thank you.
Feature Requests | | Harini.M0 -
How long to see Keyword Opportunities results?
Hello! I am VERY new to using Moz Pro (and SEO in general) and my initial use is to find find keyword opportunities within a specific industry by comparing my clients' site to their top 3 competitors' sites. I have an initial list of keywords from my clients site (I've been tracking it for a week) but have not gotten any results from the competitors I'm tracking. How long does it take to see these keyword opportunities? My immediate goal (at this point): Supply my client a keyword audit of 30 keywords within their industry. Any suggestions on how to do this? Maybe I'm not going about it the right way? Or, do I just have to wait until the other sites I'm tracking populate data? Thank you for your help/advice! -SEO Newbie
Feature Requests | | Mbeas221 -
MOZ Site Crawl - Ignore functionality question
Quick question about the ignore feature found in the MOZ Site Crawl. We've made some changes to pages containing errors found by the MOZ Site Crawl. These changes should have resolved issues but we're not sure about the "Ignore" feature and do not want to use it without first understanding what will happen when using it. Will it clear the item from the current list until the next Site Crawl takes place. If Roger finds the issue again, it will relist the error? Will it clear the item from the list permanently, regardless if it has not been properly corrected?
Feature Requests | | StickyLife1 -
Is there an API to download keyword data?
Howdy fellow Mozzers, We're tracking a client's keyword rankings in one of our campaigns and want to export that data on a regular basis to display in Tableau. Tableau let's us quickly match up different data sources and create visuals with the data. It's useful for marrying different data sources that don't normally talk to each other. We know we can pull keyword tracking data manually, but we're hoping there's an API or scheduler that we can use to download the data automatically. Automating the process would be super helpful. Thank you!
Feature Requests | | brettmandoes0 -
Can Moz change this on the Subscriptions dashboard?
Hey Moz, Bit of a random bug bear of mine, each month I log in to download the latest invoice receipt to hand over to accounts for processing etc. After I click the billing and subscriptions link from the profile drop down menu, I am presented with the subscriptions page. The payment history panel placed located on the right all ways shows my first 3 invoices. As this is a snippet in time, would it not be more beneficial from a UX perspective to show the most recent 3 invoices. That way I can get the info I require that tiny bit quicker rather than be presented with invoices that are 3 years old. I know it is a tiny thing but wondered i it could be accommodated. 🙂 Many thanks Tim ypjDGDk
Feature Requests | | TimHolmes1 -
Mobile Ranking Data
Is it possible for Moz to do Mobile only ranking on your keyword and if not is there other tools that can do it accurately?
Feature Requests | | 303Lowe0