Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Putting Dates In Title Tag
-
Hi, I have a site were I write previews for sports match ups. I notice when I don't put the date in the title I rank much better for specific keywords. I also noticed that most people don't really put in the date when they do the search anyways, especially since google does a good job of showing the most recent pages anyways.
The only reason I continue to put the date is because of this whole idea of not having page titles that are duplicate. So many of our games will be Team A vs Team B Preview, and Im worried that the term "preview" will become so repetitive that google may not like it. Any tips or ideas on how to approach this issue best? Thanks!
-
What if instead of creating a new page every time Team A has a match with Team B, you reused the same URL, updating the content to reflect the new match? (You could even build additional content by listing the results of previous matches on that page.) Not only would you then be avoiding the duplicate title tag issue, you'd also be building a long-term presence for that recurring matchup on a single URL.
-
Hello Taraneh,
While I can understand your logic for putting the dates into the header tag to try and influence and reduce duplicate data issues the header title tag really tend to work best when it is a bit more focused. Hence why you probably tend to see a improvement when you just target specific keywords such as "home team vs away team" etc.
I don not feel that the word "preview" would become too repetitive as does actually describe the content well. As would "post match report" etc
To reduce the issues have you considered using the mark-up schema for articles with published dates or maybe even periodical articles. Periodical articles could possibly allow you to have multiple fixture all tagged with a period(volume), in your case each season. This could hopefully allow Google to identify each article as a stand alone item that could be different from season to season.
More information on article schema can be found here
Hope that helps a little.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Near Duplicate Title Tag Checker
Hi Everyone, I know there are a lot of tools like Siteliner, which can check the uniqueness of body copy, but are there any that can restrict the check to the title tags alone? Alternatively, is there an Excel or Google Sheets function that would allow me to do the same thing? Thanks, Andy
Intermediate & Advanced SEO | | AndyRSB0 -
Does having alot of pages with noindex and nofollow tags affect rankings?
We are an e-commerce marketplace at for alternative fashion and home decor. We have over 1000+ stores on the marketplace. Early this year, we switched the website from HTTP to HTTPS in March 2018 and also added noindex and nofollow tags to the store about page and store policies (mostly boilerplate content) Our traffic dropped by 45% and we have since not recovered. We have done I am wondering could these tags be affecting our rankings?
Intermediate & Advanced SEO | | JimJ1 -
Is single H1 tag still best practice?
Hi Guys, Is having a single h1 tag still best practice for SEO? Guessing multiple h1 tags dilute the value of the tag and keywords within the tag. Thoughts? Cheers.
Intermediate & Advanced SEO | | kayl870 -
Multiple H2 tags
Is it advisable to use only one H2 tag? The template designs for some reason is ended up with multiple H2 tags, I realise if any think it's that each one is that are important and it is all relative. Just trying to assess if it's worth the time and effort to rehash the template. Has anyone done any testing or got any experience? Thanks
Intermediate & Advanced SEO | | seoman101 -
Proper Title Tags for ecommerce
In terms of E-commerce title tags. We are a manufacturer of our own clothing products. We are new to the SEO landscape so if this question is an obvious answer, then i apologize for wasting any one times in advance. We Manufacture our own clothing. Each item has a name. The names are American womens names such as amanda or lori or jenniffer etc. When we create the title tag for them should we include the name of the item itself at the beginning or end. For example should it be Item Name - Keyword - Keyword - Brand Name(aka manufacturer) or Keyword - Keyword - Item Name - Brand Name (aka manufacturer) The reason we ask this is because we think it would be a waste to rank for actual American names such as Jennifer and Jessica. All that we have read on Moz suggests that it seems to be better to have pertinent keywords in the beginning of the title as opposed to the end. In terms of our brand name we already rank number 1 for every combination of our brand. So we would like to start picking up traffic for the different product types we sell and there respective synonyms. Not sure if i am making any sense. Sorry in advance, and any help is very very much appreciated.
Intermediate & Advanced SEO | | Imagination0 -
H2 Tags- Can you have more than 1 H2 tag
Hi All, Screaming frog has identified that we have a few H2 tags on our pages , although we only have 1 H1 tag. We have numerous H3,H4's etc. I am wondering, is it good SEO to have only 1 H2 tag like with H1 tag or can you have more ? thanks Peter
Intermediate & Advanced SEO | | PeteC120 -
Yoast seo title question
I was referred to this plugin and have found it to be the most irritating and poorly designed plugin in the world. I want to be able to set my titles without it changing my page headers as well. For instance - If I set my title to be "This is my article name | site name" it will make my H1 tag read the same. I do not want or desire this nonsense. Why would they think this is something wise? Why would I want my site name on every single H1 tag on my site? How can I fix this? I only want my title to be my title. I want my H1 tag to remain the post/page name that I define in wordpress.
Intermediate & Advanced SEO | | Atomicx0 -
Should I Allow Blog Tag Pages to be Indexed?
I have a wordpress blog with settings currently set so that Google does not index tag pages. Is this a best practice that avoids duplicate content or am I hurting the site by taking eligible pages out of the index?
Intermediate & Advanced SEO | | JSOC0