Using same business number on different websites
-
Hello,
I have number of websites in different locations with different business name and address with verified listings. However, I am thinking to use the same phone number on all the websites as it is difficult for me to keep track of all the numbers.
So, is it okay to use the same phone number on different websites with different business name and address?
Waiting for your thoughts.
Brian
-
If the call is ringing 10-12 times before the call forwarding provider connects with your phone, I would drop that provider. A good company will have a seamless transition so no one would ever know the difference when they call you. Who are you currently running tracking numbers through? Sounds like either you've set up too many redirects in the call system or the provider has some serious support issues.
-
Hi Brian,
As others in the community have rightly indicated, sharing a phone number across multiple websites is definitely a no-no. It may help to think of it this way. You have a Google My Business listing for your company, HappyTrees.com, and it points to your website. Google's bots travel from your GMB data to your website to cross-check for accuracy. They find your name, address and phone number on the website page your GMB listing points to and say, "A-okay, this checks out."
Then they crawl further and they begin to encounter the phone number you've got on your GMB listing and HappyTrees.com on BigTrees.com, TallTrees.com and GreenTrees.com. The bot stops and says, "Wait a minute, I thought this phone number belonged to Happy Trees. What's up with this? Hmm ... my data isn't trustworthy about this business. Likely, this shouldn't be ranking as well as this competitor here who clearly has this very consistent NAP."
Maybe a somewhat cartoon-ish explanation, but I find it can be helpful to visualize how Google may react to decisions you are making in your online marketing. One of your best bets for achieving high rankings is to have utterly consistent NAP across the ecosystem, and so, the following things can dilute this:
-
Any mismatches in name, address, phone, website anywhere on the web
-
Taking a multi-site approach instead of a single site approach
-
Duplicating your content across multi sites
-
Sharing details or interlinking between multi sites
-
The use of call tracking numbers in any local search campaign except in a very few instances which are described very well in these 2 posts:
http://blumenthals.com/blog/2014/11/25/guide-to-using-call-tracking-for-local-search/
http://localu.org/blog/truth-about-seo-call-tracking/
Any mistakes in these areas have been described as severely damaging to a business' ability to rank well for its desired terms, so a thorough study of the history of each of these types of issues would be your best bet for protecting your company against unwanted outcomes.
Hope this helps, and glad you've asked!
-
-
Hello All,
Thanks for replying.
I am already using a tracking number but the problem is if you call the business on our tracking number, it rings over 10-12 times before it’s picked up. This results in a large number of callers not leaving a message or just hanging up.
About how to answer, the nature of business is independent of where the call came from. The only thing matters is the call but as I said I am using tracking number and I cannot replace that service provider.
Further, as per the responses, I think it would be bad to put the same number. Is there any other solution?
Thanks in advance!
-
Under no circumstances if you want to rank for local results should you use the same telephone number for multiple locations or different companies that will destroy your ranking as you will compete against yourself and confuse Google. There are many excellent methods of getting additional phone numbers that are legitimate
do not mess with your NAP
Name
Address
Phone number
Level 3, jive communications, grasshopper, trilo, 8x8, Vonage, & Ringcentral are just a few that come to mind.
I believe you can save money on grasshopper in Moz.com/perks I can personally vouch for jive, grasshopper, trilo & 8x8 for inexpensive phone numbers trilo is tough to beat but may not be the exactly what you're looking for. I encourage you to look at all the phone systems I can tell you I think
http://grasshopper.com/blog/should-you-have-a-local-number-for-business/
http://grasshopper.com/blog/local-numbers-have-benefits-too-ya-know/
-
I assume that doesn't matter, otherwise the question asked wouldn't make sense.
But good point! I'd like to know the answer as well
-
SEO aside ... how would you know how to answer the phone?
-
Hi there.
It surely would look strange and maybe even suspicious in eyes of google. What about simple call forwarding? Just forward all calls from all of those numbers to your main one. Win-win situation.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Categories for Google My Business pages - do they need to match terms on website?
I have a chiropractor client with three locations. Because the Chiropractor category is very competitive, whomever originally set-up their GMB pages elected to use the category "Pain Control Clinic" for two locations, and "Medical Center" for the third location. They rank badly for these categories. Their website does not contain many signals for pain control or medical center; it is very much chiropractor focused. Is this something Google takes into consideration when deciding how to rank GMB pages?
Local Listings | | Marce5210 -
Local Recreational Marijuana Dispensaries Disappearing from Google Maps when Plurals used.
This is the second time I have posted this question and never got a satisfactory result. I have an SEO client in Tacoma Wa and when you type (Dispensaries Near Tacoma they are in the Top 3 snack pack and the Google maps shows 20 other similar businesses. However, when you search (Dispensary Near Tacoma) only 3 or 5 recreational marijuana shops show up and my client disappears. Someone earlier suggested it could be because of the categories selection, but that can't affect ALL the other shops and like I said it happens in other cities. for example Dispensary Near Olympia vs Dispensaries Near Olympia. I have the full write up and pictures and diagrams on my blog. Please HELP! This could affect your future clients also. https://isenselogic.com/local-business-disappearing-on-google-maps-when-plurals-used/
Local Listings | | isenselogic0 -
Seasonal Setting Options for Google My Business
Hi there, Not sure if anyone will have any insight but I have a seasonal business that I am closed for from September to March. I don't want to mark my business as "permanently closed" through Google My Business as I don't want my customers to think I've gone out of business. I've seen a few times through forums that you can change your business to temporarily closed, but I can't find the specifics on how to do this. Any insight, suggestion or resources would be great! Thanks!
Local Listings | | MainstreamMktg1 -
Can you use Google Posts to make updates about emergency closures?
A client of mine asked about the new Google Posts feature that can be used via GMB. The question is can you use Google posts to give updates to visitors about emergency closures?
Local Listings | | BigChad20 -
Google Business - Adding location into business name
Hello, I've a client that has many services in different locations and addresses with the same website and phone number. But the thing is they want me to involve location name to business name. Is there a way to add and verify as bulk ?
Local Listings | | omeryamac0 -
How Does Google Consider a Business Name as Duplicate?
Hi, A problem about local business listings of one of my clients is confusing to me! The correct business name is: "Thomas Frank, DDS" This is how his business name appears in different local business listing sites: Dr Thomas W Frank, DDS Dr. Thomas Frank DDS Frank Thomas DDS Cosmetic Implant Laser Dentistry Frank Thomas W DDS ,... Do you think Google assumes these business names duplicate and wrong and they need to be updated by me? Which ones exactly? Or they are OK and it won't result to increase in his ranks? I should mention that everything else in his listings are OK but the business name. Thank you in advance for your kind helps,
Local Listings | | alihus0 -
Adding new business location. Google My Businesses vs. Google Map Maker
Hi everybody, Adding new business location. Is it better for local visibility to add it via Google My Businesses dashboard directly or via Google Map Maker first (and then claim it in My Businesses dashboard)? Thanks
Local Listings | | Ryan_V0 -
One Location - Multiple Businesses
We have a client that has multiple businesses running out of the same address with no difference in suite number - what's the best way to work with this considering NAP? The owner runs several different service businesses and a few online businesses (all legit) out of the same large office space and we want to try to figure out how to get him listed locally with the obvious NAP issue. We can get new phone numbers, but not sure of the best way to handle the duplicate address issue. Thoughs?
Local Listings | | DougHoltOnline0