Domain Authority
-
Hi There,
I'm in a state of panic as my site has been progressing well however today I log into Moz and see the DA drop by 12 ! this has never occured and was increasing nicely over the last few months.
Does anyone know if there has been a global change that may be effecting my site. Or any issues with Moz DA tool?
Any help is greatly appreciated
-
I was so confident ours would increase been working so hard sad times all around
-
Thank Godness, we're not the only ones. We lost 8 points in DA and there was total panic since all in all, we had been gaining some fantastic links from very notable media sites and were looking forward to a higher ranking and then suddenly WHAM!.
Whew! this cheers me up.
-
Agreed, read Rand's post it explains it well. I just finished creating a spreadsheet of us and our competitors with their PA/DA scores and rank for our #1 term, which I will use as a measuring tool going forward. PA/DA is important, but not as much as your ranking.
Joe
-
Thanks for that Ria. Ill get to that post right now
-
Check out Rand's explanation of the huge fluctuations in DA/PA this month (https://moz.com/community/q/da-pa-fluctuations-how-to-interpret-apply-understand-these-ml-based-scores). He explains it rather nicely.
Always best to compare your DA score against your competitors', rather than against your historical scores alone. Causes less panic too! But yeah, it seems many websites are reporting huge drops in DA. Doesn't necessarily mean that your website quality/authority has decreased since last update.
-
If it helps it does seem a lot of competitors have significantly dropped as well in DA score. Someone please tell me there is an issue with the tool
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved MOZ API for domain authority
I am using the MOZ API to check domain authority (DA). Recently, I noticed a discrepancy: the DA value retrieved via the API differs from the result on the MOZ homepage. Specifically, the API returns a DA of 10, while the homepage shows "NO DATA." Additionally, other services like Ahrefs report a DA of 0. I relied on the MOZ API's result when purchasing this domain and now feel misled. I would like to understand the exact reason for this inconsistency.
API | | Skys0 -
Page Authority 2.0 is coming soon!
UPDATE: We’ve made the tough decision to delay the launch of Page Authority 2.0 as our team investigates an unforeseen issue. **To learn more about the rigorous testing process and updates to the timeline, **check out this blog post. Hey there Moz family, We’re stoked to let you know about an upcoming change to a beloved metric — similar to our refresh of the Domain Authority algorithm last year, we’ve been working on developing an improvement to its sibling metric, Page Authority (also known as “PA”). Page Authority (PA) identifies the strength of a particular page (on a 1-100 scale) and its ability to rank in search results in comparison to other pages. PA is a Moz metric, and while it can be used as a good gauge of page strength and ranking potential, it is not used by search engines to determine ranking outcome. On September 30, 2020, we will release the new and improved Page Authority algorithm that will be updated in a similar fashion to last year’s update to DA. The updated algorithm will take into account more modern ranking factors to make the score even more accurate and predictive. We recognize that the update to the DA algorithm took time to communicate to clients and stakeholders, and we wanted to be sure to give you advance notice again this time around. We’ve created a number of resources to help you understand the what, the why, and the how of this update to PA. Let’s start with a few FAQs that you might be curious about! Why didn’t PA update when DA updated? Although many folks associate DA and PA with one another, the two metrics are calculated independently. We chose to update the two metrics separately in order to take the care that each metric deserved, and to provide the highest quality algorithm updates for the SEO community. Why is Moz changing the PA algorithm? As with our update to the DA algorithm, we want to ensure that you have confidence in our metrics and the predictions that they provide. Data integrity is an integral part of our tools and something that we hold in the highest regard. To be sure that PA can best reflect the potential for a page to rank on the SERP, we’re making the necessary improvements. What can I expect to see from the PA algorithm update? Many pages will see changes to their PA scores as a result of this algorithm update. While the changes to scores may be somewhat minimal, there is a possibility that some pages will see material change to their scores. The new PA algorithm takes into consideration Spam Score and link patterns, in addition to dozens of other factors, so your PA scores may see noticeable change if your pages have spammy or unnatural link patterns. How can I prepare for the update? As with any change to a metric that you know and love, we recommend getting in touch with your stakeholders to let them know of the upcoming update. For those who are used to seeing this metric in your SEO reports, giving them a heads-up will help them to prepare for any fluctuations they might see to PA scores once the new PA algorithm rolls out. We also recommend using this update as an opportunity to educate them on the use of Page Authority and how you might use this refreshed metric for future link building projects. Our resource center has a few helpful pieces of collateral that can support these conversations with stakeholders and clients. Is Page Authority an absolute score or a relative one? Page Authority should always be used as a relative metric, to compare the score of your pages to the scores of other sites’ pages. Link Explorer looks at over 7 trillion pages and 40 trillion links to inform the Page Authority metric that you see. As such, it is always a wise idea to use PA as a comparative score to understand where your page stacks up in comparison to the other pages that are present on the SERPs you care about. Will Domain Authority (DA) be impacted by this update? No, DA will not be affected by this update. This particular algorithm update is specific to Page Authority only. Will API users be affected at the same time? Yes, API users will see the update to Page Authority at the same time as users of Moz Pro. We’d love for you to check out our resource page for links to a slide deck, a whitepaper, and other helpful information. The full announcement blog post from Russ Jones can be found here. Happy to chat with you here in the Q&A thread, or feel free to send an email to help@moz.com with any questions. Best, Igor
API | | IgorJesovnik8 -
The New and Improved Domain Authority Is Here!
Update: Domain Authority 2.0 has arrived! Check it out over in Link Explorer or in your Campaigns, and visit our resource center for more information about the change. Hey Moz friends, I’m excited to share some news from the Moz product team. In the last few months our team of data scientists have been hard at work developing an improvement to one of the favorite SEO metrics used in digital marketing: Domain Authority, also referred to as “DA.” On March 5, 2019, we’ll release the new and improved Domain Authority algorithm, which includes a number of new factors that make this score even more accurate, trustworthy, and predictive than ever before. Having worked with marketing clients in the past and reported on Domain Authority during monthly reviews, I wanted to make sure we give our community enough advance notice to understand what is changing, why it’s changing, and what it might mean for your reporting. Sudden, unexpected fluctuations in any core metric you use in reporting have the potential to make your job more difficult, so we want to help you start the conversation about this change with your stakeholders. Let’s start with the “why” ... Why is Moz changing the DA algorithm? The Search Engine Results Page (SERP) is constantly changing. Rankings change and the algorithms that drive those rankings change. For Moz to ensure you have the most accurate prediction possible, it means we need to update our algorithm from time to time to ensure it delivers on its promise. You trust Moz, in part, because of the accuracy of the data we create. We want to make sure that we’re providing you with the best data to make your work easier. To ensure that DA continues to accurately predict ability of sites to rank, and to remain reliable over time, we’ve decided to make some improvements. What can I expect from the DA algorithm update? Many sites should expect to see a change to their current Domain Authority score. Depending on the site, this change might be insignificant, but it’s possible the new algorithm will cause material adjustments. The new Domain Authority takes into consideration a number of additional factors, such as link pattern identification and Moz’s Spam Score metric, to help you deploy your SEO strategy. How can I prepare for this algorithm update? I recommend that you reach out to your stakeholders or clients prior to the March 5th launch to discuss this upcoming change. This can be an opportunity to both refresh them on the utility of Domain Authority, as well as plan for how to use it for additional link building or ranking projects. Visit this page to check out resources that may help you to have conversations with your stakeholders. If you feel inclined to save a snapshot of your current Domain Authority and history, you can consider exporting your historical data from your Moz Pro account. Is historical data changing? Yes. When the new DA algorithm goes into place, all historical data will be affected. However, for anyone who has an active Moz Pro campaign, you will be able to see a historical representation of the old DA line for reference for an interim period. As the “Metrics over time” chart is designed to help track your work over time, we believe applying the update to both past and present DA scores will help you to best track linear progress. Is Domain Authority an absolute score or a relative one? Domain Authority is a relative, comparative metric. Moz evaluates over 5 trillion pages and greater than 35 trillion links to inform Domain Authority. Your site’s links are evaluated amongst those trillions of links. Because of this, it is important to compare your DA to your competition, peers, and other sites that show up in search results important to your strategy. In terms of how to use Domain Authority, nothing is changing. If you use it to evaluate domains to purchase, it will function exactly the same. If you use it to find hidden keyword ranking opportunities, it will still be your best friend. It’s the same trusty tool you used before — we just sharpened for you. I saw a change to my DA when Link Explorer launched last April. What’s the difference between that change and this one? In April 2018, Moz released its new link index along with its new research tool, Link Explorer. Because the link index was so much larger than the previous index, and because Domain Authority is based on attributes discovered in that index, scores changed. Any changes that occurred were due to the upgrade of that link index, not how the algorithm calculated scores. The change coming in March 2019 will be an actual algorithm update to how Domain Authority is calculated. How will Page Authority (PA) be affected by this update? Page Authority will not be impacted by the March 2019 update. This particular algorithm update is specific to Domain Authority only. Will API users be affected at the same time? Yes. The Domain Authority metric in all of our products, including our API, will be affected by this update on March 5th. Check out this page for more resources about the Domain Authority algorithm update. You can also read more here in Russ Jones’s announcement post on the blog. We’d love to hear from you here in this Q&A thread, or you can send an email over to help@moz.com with any questions.
API | | BrianChilds22 -
Get discovered and lost linking domains separately
Hello, We want to get "discovered and lost links" using api.
API | | OlegKireyenka
You do not have discovered and lost metrics available via the Links API and we call api for backlinks and then cross reference this with the links found the last time, we are able to get only NET links, but we want to get "just discovered and lost links" separately.
for example: inbound links for 27 July is 600, inbound links for 30 July is 750, okay, NET links from 27 July to 30 July = 750-600=150. And in this case "discovered and lost links" maybe: 400 and -250, 300 and -150, 150 and 0, and etc. Maybe I can not understand something, give example please. Thank!0 -
Website domain authority dropped from 55 to 1 in two months
Hi all! Our website DA dropped from 55 to 1 in a matter of two months. Last time I checked, it was two months ago and the website DA was 55. When I checked today, it is 1. Needless to day, I am shocked. The website has been around since 1995 and has always had pretty decent DA and PA. We made a couple of important changes during past 3-4 months. One is to support HTTPS and another is to implement the responsive web design to support browsing by mobile devices. What could be the reason for such a dramatic drop of DA in a short period of time? Where would you suggest me to look for it? How can we get the problem fixed? Here is the website URL: www.infohub.com Thank you!
API | | jimz80701 -
Domain Authority drop due to Moz update?
Hi guys, I have noticed an unusual Domain Authority (DA) drop in mid November for many different websites here in Sweden. There was a Moz update the 12th of November which I assume has to do with this drop. I have attached the DA history chart to visualize the drop. Does someone have any information about: Did the drop in DA have to do with the update the 12<sup>th</sup>? Did the new update have a new type of metric calculation? Is anyone else experiencing this drop? Any extra details would be helpful. Thanks a lot guys. YLhKVwF.png
API | | OscarSE0 -
Checking DA, MozTrust and MozRank for 390K domains.
Hello Guys, I've a list of of 390K domains which will be available to register until 02/22. Those are expired domains and they are all available at 10.59USD each. I want to check all domains for DA, mT and mR. hahaha 😛 Any suggestions? If any good soul with a API subscription wanna try it, if we find any gems on those domains, I can share, 3 to 1. 3 for the person using the API and 1 for me. Anyway, I'm just trying. 😄 Thanks 🙂
API | | strongmedia0 -
Google Analytics keeps poping up that i need to re-authorize.
Moz & GA were playing nice, now their not... everytime i login to my dashboard i see the " you need to re-link your moz & GA" message near the top of the page. it links up fine, i press the i accept button, i get the green all went well now its linked button... may se a gap blah blah, then if i refresh or do anything in moz i see the red banner telling me i need to re-link moz.... any help here?
API | | EarGear0